January 29, 2007 11:43 AM PST

Verizon Wireless passed on iPhone two years ago

Verizon Wireless could have been the first wireless carrier to offer the Apple iPhone, but the mobile carrier passed on the opportunity because Apple's financial terms were too steep, Verizon said Monday.

Denny Strigl, president and chief operating officer of Verizon Communications, said the iPhone will help draw attention to the whole mobile-music movement, but he said he was glad Verizon passed on the opportunity. Verizon Wireless is jointly owned by Verizon Communications and the European wireless carrier Vodafone.

"The iPhone product is something we are happy we aren't the first to market with," he said during Verizon Communications' fourth-quarter 2006 earnings call on Monday.

USA Today first reported Monday that Verizon Wireless had passed on the iPhone two years ago. One of the big sticking points for Verizon was the fact that Apple wanted control of the distribution of the product. Specifically, Apple only wanted to sell the iPhone through Verizon stores or the Apple retail stores, locking out other Verizon distributors such as Wal-Mart and Best Buy.

"We have great distribution partners nationally, regionally and locally," said Jeffrey Nelson, a spokesman for the company. "And the deal they (Apple) wanted would have frozen out those partners. So we said, 'No thanks, not under those conditions.'"

Apple also supposedly wanted a percentage of the service revenue from iPhone users, the USA Today article said. When Verizon declined Apple's offer, the iPod maker went to Cingular Wireless, now owned by AT&T.

Earlier this month, Apple announced that the new iPhone would be available on Cingular's network starting in June. The phone will come in two versions, a 4GB model for $499 and an 8GB model for $599. And even though Cingular and Apple each sell products through other retail chains, such as Best Buy, the iPhone will be sold exclusively through the Apple and Cingular stores as well as on their Web sites.

So far, neither Cingular nor Apple has disclosed financial details about the deal, such as how long the exclusivity contract will run.

Representatives from Cingular and Apple declined to comment on Verizon's claims that it had been approached first to sell the iPhone.

"Apple chose Cingular because it's the best, most popular carrier in the United States," said Natalie Kerris, a spokeswoman for Apple.

See more CNET content tagged:
Cingular Wireless, Verizon Communications, USA Today, Verizon Wireless, Apple iPhone

Add a Comment (Log in or register) 72 comments (Showing first 20 comments)
Cingular = Low Quality (Link)
by john55440 January 29, 2007 12:39 PM PST
Cingular's J.D. Power customer satisfaction ratings are way below those of T-Mobile and Verizon.

http://www.jdpower.com/telecom/ratings/wireless/index.asp

The last time I looked at Consumer Reports, they also rated Cingular pooly.
Reply to this comment View all 2 replies
Amazing
by tedk7 January 29, 2007 12:43 PM PST
Apple wanted to design its own phone and interface without the
MCSE bozo engineers at a phone company chiming in?

Who'da thunk it?!
Reply to this comment View all 2 replies
Verizon = American short-sightedness.
by XenophonJones January 29, 2007 1:09 PM PST
If Apple had engineered the iPhone for Verizon, they would have
been locked into creating a product that would be virtually
useless to most of the rest of the developed world. CDMA is a
solid technology that produces great results, but the simple fact
is that there's so few power-hitter CDMA providers outside of
the United States and, even if there were more, US CDMA
providers haven't done so well at providing inter-operability with
the other CDMA providers out there. If you go to Verizon's
website and look up International Roaming (with a CDMA
handset), you'll find quite an impressively long list of places to
use your phone... until you remove the names of all the cruise
ships. I use Cingular, and I was able to take MY Treo 650 (not a
rental or borrowed phone) to the UK, Poland, and even humble
and downtrodden Belarus. The result: total interoperability with
no effort on my part (voicemail, SMS-text messaging, voice
calls). So, besides the fact that a Cingular customer will be able
to carry his/her iPhone just about anywhere and make it work,
Apple has now already done all the grunt work to ensure that
their product can be sold and/or used by all the meaningful
providers abroad, depending on what exactly their contract with
Cingular stipulates concerning sales outside the US. There's a
reason Nokia's pulling out of making CDMA handsets. This is
precisely why.
Reply to this comment View all 2 replies
No, Dad got hosed
by NewsReader_ January 29, 2007 1:10 PM PST
Talk about killing two birds with one stone, what a snipe from Verizon. This makes Cingular look desparate and Apple look like a kid that got turned down for a prom date by the best looking girl in school.

This makes me think that if the iPhone is not a huge success, it will not be based on merit alone. The device may be killer but that is just one part of the puzzle for success.

Verizon may also have a play of its own to make here, given that they had two years notice about what Apple was doing. This could get interesting.
Reply to this comment View all 2 replies
gotcha
by balkce January 29, 2007 3:01 PM PST
it is so interesting to see all these comments talking about
Apple, being the gateway to heaven, or it being the door to hell,
and Cingular this and that...

god! the reason for this story was just to put Verizon in the glory
list because "they care for their partners". done... good for
verizon...

it's so sickening when all this crap is thrown around, I mean,
yeah, in all fairness, there are some comments here that are
worth while and are of the subject... but when Microsoft, Apple
or Linux, for that matter, are thrown into the mix, here come the
anti- this and pro- that, and then the whole thread is turned to
the everlong discussion of "which's the best business?",
completely missing the point of the article

Verizon didn't get in because Apple wanted to control their
product in a manner that wasn't compatible with Verizon. Call it
closed-minded, call it protective; that's how Apple does
business, and it has worked for them. Verizon came out being
the safe and loyal business partner with its distributers, and
Apple the control freak... but, remember IBM and CP/M?
remember how that turned out? (No? Go read). I'm not saying
Verizon did wrong here (I think I would've done the same thing);
I'm just trying to give a little a perspective here.
Reply to this comment
VZW said no because they INSIST on locking our phones!
by mongoos150 January 29, 2007 4:58 PM PST
The iPhone is a revolution in technology and user interfacing with mobile technology. The iPhone has reinvented the "smart phone" with an amazingly easy to use (and aesthetically pleasing) user interface, and new technologies previously unseen in mobile phones (gravitation sensors, full touchscreen multitouch screen, uninhibited wifi browsing and Google Earth/Maps integration). Verizon locks all of their equipment to the horrible "Red" standard UI, which is comprised of keeping us consumers strapped for features. Verizon blocks certain bluetooth profiles on ALL of its handsets in an effort to make us, the users, pay for their data services as opposed to using the technology already built into the handsets we've bought and OWN (Google "Verizon OBEX" if you don't know what I'm talking about). Verizon locks down all of their handsets with sub-par user standard user interfaces and locks technology already built into the handset from manufacturers. Apple would never allow VZW to butcher their device, and Verizon would never allow Apple to market such a fully featured device on their network without being dreadfully submerged in BREW/GIN. I for one am very glad VZW never got their greedy paws on the iPhone. The device we would've seen would have been drastically different than the device Steve showed on stage in January.
Reply to this comment View reply
Verizon will be kicking them self...
by MauiMac January 29, 2007 6:28 PM PST
Verizon will be kicking them self in the @ss when they see Apple sell a hundred times more iPhones then Motorola Sold RZs (RAZR, KRZR, RIZR...) while Cingular takes a big chunk of there customers.

(Since Verizon wireless is the only service available in my part of Maui, this really sucks for me...)
Reply to this comment View reply
If Verizon is so bad why did Apple go to them
by nutjob January 29, 2007 7:50 PM PST
Apple wanted Verizon but they wanted and needed their (facist) control even more.

Apple will sell lots of phones to the fanboys and others but ATT will make almost nothing. In fact I am willing to bet - the phones will be lost leaders for them.

Jobs will make millions in stock options, more chinese teens will be exploited, and fanboys will spend their parents money.
Reply to this comment View all 4 replies
Contol Freaks
by tatter.demalion January 29, 2007 7:55 PM PST
First, I've been with VZW since they bought Airtouch out in CA.
Since then I've brought at least 30 friends and family to VZW. I
have been happy with them as my service provider.

As for Strigl's comments they sound like sour grapes for a poor
decision. Apple and VZW are both control freaks. For example,
VZW kept clients waiting almost a year before they sold the Treo
650 and did the same with the Kyocera 7135. The reason given
by VZW's reps was concern over the experience customers would
have so we had to wait. Sounds like a company in Silicon Valley
that VZW is proud that it snubbed.

VZW dearly wants to control all music bought through their
service. iTunes would mess that up and take away $$$ from VZW
music sales at a $1.99 a song instead of the $0.99 charged at
iTunes. My son and his friends don't want V Cast, at the ages of
19 to 24 that would seem to be a prime demographic VZW
wants.

Apple succeeded with the iPod by controlling the whole
experience. It seems they would want to make sure the initial
experience with the iPhone is the same as the iPod. Hitting a
kiosk at Wal-Mart or Best Buy doesn't fit that goal.

When the iPhone is released we're going to switch. Every review
(done by those that have actually used the phone) has been very
positive. If I and others drop $500 to $600 for a high end phone
then the price point for the iPhone isn't out of line. As for my
son and and his friends (who all own high-end phones $300
plus) they are already planning when and how they will switch to
get an iPhone.
Reply to this comment
ipod, i-shmod, izune..all the same
by kritik1 January 29, 2007 8:57 PM PST
I was long time reading the comments about, iPods and Apple and MS, and phones.
I have few thoughts.
A lot of people think, that somehow the iPhone will revolutionize the cell-phone industry , but , I do not think that there is not really much it can bring to the market except more money for Steve Jobs from the stupid crowd , that worship everything he does.
First of all, I hate he hypocrisy, that Steve Jobs has . He steals the Cisco trademark "iPhone ",and claims , that it is now common word in English, and at the same time, he ready to kill anyone who even thinking of making a design similar of his products.I do not like his products because he is no better that his evil-big-brother Bill Gates.He is actually a mini-Me( Bill Gates), trying to lock people in his proprietary technology, instead of Bill's. For the same reason I hate Verizon. I been Verizon customer for 12 years, and I switched to Cingular last fall.
I use Sony Ericsson's P990.
This product is not a "Gods gift " to mankind, but is in much better , than any product Steve or Bill can ever offer me. Let me tell you what I got for $650.
1. GSM plus 3G ( not available in NJ now , but some day I hope).
2.GPRS , buit-in modem, USB2,FM Radio, Mp3 etc.
3. I can send from my phone Mp3 or any other file to any other compatible device (except Zune and iPotz) 3 different ways. By Wi-Fi, Bluetooth( Hello Verizon),and IR . NO RESTRICTIONS !!!!!!!!
I do not like anyone ( Steve or Bill or for that matter US Congress to tell me ,how I can use the music I purchased !!!)
4. I use 4GB, Memory Stick Duo , but 8GB is coming next month and 16GB and 32 after that.(He goes your 30Gb iPod.) I do not need 30GB in my phone anyway.
5. I already have internet,, RSS, email ( I can read my Gmail, do IM ,and Google Talk).
6. Phone has 2mpx camera and all other "bells and whisles". Symbian OS , etc. It has some bugs here and there, but one of the best phones I ever seen.
I am not here to do advertising job for Sony-Ericsson ( SE) , but tell me how Steve can convince me to switch ? Everybody I know , hates touch-screens. I use mine only if I cannot use the buttons. I think Steve decided to join the phone market , because he sees ,that the cell phone industry is the biggest threat to his iPods.
Cell phones are sold in hundred of millions. The 5th cell phone company sells more Mp3 players, than he sells his iPods. One day people realize , that they do not need iPod, because you can listen music with your SE Walkman , no wonder SE includes headphones with every box and the company growing, already 4th on the market, read another article on Cnet today.
I am very skeptical about this iPhone "miracle".
Sony made a mistake , when they tried to push this ATRAC format and lost time. Now they slowly moving
up , by removing restrictions . They support Mp3, AAC, etc. Sony was great with walkmans because there was no restrictions . Here is free advice to Sony. Drop this ATRAC idea , start selling on your Connect service unprotected Mp3s for 50 cents and you will kill iPod and iTunes in a week.
Reply to this comment View reply
control freaks is right, apple is too demanding
by cyde01 January 29, 2007 9:30 PM PST
i love some of their products. i own a nano, and i edit video on a mac pro at work, but really, even if they make good products, who do they think they are, anyway?

apple's are beautifully designed and never crash, which is great, but don't doubt for a second that they would be a worse evil empire than microsoft if they had the majority of the market share. i mean, they force their customers to do things exactly how THEY want them to do things. where's the user's freedom in that? this phone is no different. this is just like sony with all their drm crap, taking away their user's freedom.

i'm a mac user but i dislike both apple and microsoft as companies. believe it or not people like me do exist.
Reply to this comment View all 3 replies
It's the User Stupid
by btrogdon January 30, 2007 11:12 AM PST
The iPod changed the way we look at music. Every indication is that the iPhone will do the same for mobile. This is not about being loyal to a specific brand or carrier, if you can meet my needs while providing a rewarding experience, I'm sold.

I'm switching my family's plan from Verizon to Cingular (AT&T) when the iPhone comes out. It's Verizon's job to create a reason for me to switch back.
Reply to this comment View reply
some are missing the whole point
by BobBobBobBobBobBobBob January 30, 2007 1:17 PM PST
that with iPhone, Apple is giving more control to the mobile phone
user... it's sad but some just dont know what's good for them.
Reply to this comment
A Phone that runs OSX, that's a no brainer
by cre8tiv369 January 31, 2007 12:22 AM PST
iPhone... a phone that literally runs OSX on it. Full ipod built in with the most revolutionary touch screen the world has seen to date. This is a phone where everything can be upgraded with a software update. This is what I have been waiting for since 1995. It's long overdue for cell phones to get the technology bump they have always deserved.

I don't think the general moron masses of idiots out there can grasp just how big of a deal this device is. Well morons, this is a wearable computer... yes, running Apple's flagship Operating System. Apple is introducing it as iphone, mainly because that is as much as you little brains can comprehend. This device changes everything. After this device comes out, your treos and blackberries are only going to be as good as their vibrate features.
Reply to this comment View all 2 replies
 See all 72 Comments >>
Powered by Jive Software
advertisement

Latest tech news headlines

RSS Feeds

Add headlines from CNET News to your homepage or feedreader.

More feeds available in our RSS feed index.

advertisement

Inside CNET News

Scroll Left Scroll Right
  • Nanotech: The Circuits Blog

    SanDisk stock surges on buyout rumors

    Stock for flash memory maker SanDisk is up on rumors that a buyout by Samsung is in the works.

  • Gallery

    Images: The art of 'Spore' prototypes

    Will Wright and his Maxis team worked on dozens of prototypes to test the elements of their soon-to-be-released evolution game. Here's a sampling.

  • The Open Road

    Analysts as a lagging indicator of success

    Gartner, Forrester, and other analyst firms tend to be great predictors of the past, probably because that's where they get their money.

  • Outside the Lines

    EIC Squared: Chrome, iPods, and a Dell-Salesforce union

    On this week's EIC Squared podcast CNET's Dan Farber and ZDNet's Larry Dignan discuss Google's latest rocket launch--the Chrome browser--as well as Apple's iPod event next week and a Dell-Salesforce.com union.

  • Video

    Katie Couric reflects on first Webcast

    The political conventions are over and so are CBS Evening News anchor Katie Couric's first series of Webcasts. CNET's Kara Tsuboi sat down with Couric on the final night of the Republican National Convention to discuss what she liked about Webcasting, some of her most memorable guests, and whether TV news will still be around by the next round of conventions.

  • News - Wireless

    Start-up launches spectrum marketplace

    A new company called Spectrum Bridge has launched a Web site for buying and selling wireless spectrum licenses.

  • Video

    YouTube plays party politics

    During the presidential campaigning four years ago, YouTube didn't even exist. Now it's a tool candidates must master to get their message across. CNET's Kara Tsuboi stops by the YouTube upload booths at the Democratic and Republican conventions to find out why Google's video site has such a big presence in Denver and St. Paul, Minn.

  • News - Gaming and Culture

    Are Demo and TechCrunch50 fragmenting their audiences?

    With both events scheduled to start Monday, many press, as well as venture capitalists and others are having to choose which one to attend.

  • News - Cutting Edge

    Execs predict next Google-like tech

    On eve of company's 10-year anniversary, researchers and business pundits speculate about what technologies might someday have as much impact as Google.

  • Gallery

    Photos: Future Combat Systems, here and now

    The U.S. Army has ambitious plans for a widespread high-tech refresh of its vehicles and other soldier gear. It's also finding a way to make some parts happen sooner rather than later.

  • Crave

    Leaked specifications of the LG Prada II

    Leaked specifications of the LG Prada II.

  • Green Tech

    Duke Energy to invest in mini solar power plants

    Can hundreds of rooftop solar panels collectively operate like a central power plant? Duke Energy launches $100 million distributed solar program to find out.