October 28, 1998 10:45 PM PST

PointCast adding e-commerce

Related Stories

PointCast reshuffles, hints at deal

October 9, 1998

PointCast founder plans new firm

August 31, 1998

Is push still dead?

August 3, 1998

PointCast pulls IPO

July 16, 1998
PointCast will launch an e-commerce channel tomorrow as part of an overall redesign of its main home page, becoming the latest in a flurry of Web properties that are jumping onto the e-commerce bandwagon.

The new MarketPlace section is slated to debut later this evening as part of PointCast's relaunch of its Web site, called EntryPoint. Since PointCast users automatically go to EntryPoint when they go online, company executives hope that the new e-commerce section will appeal to a predominantly business-oriented audience.

"We will bring together under one rooftop a variety of vendors where folks can shop within one locale for business-related products or services," said Phil Carpenter, PointCast senior marketing manager.

Within the site, the Internet information broadcast service will partner with Amazon subsidiary Junglee, Compare.Net, and Impulse Buy Network to provide a number of comparison shopper guides for a certain categories, such as office supplies, computer hardware and software, or travel.

Other categories, such as books or clothing, will feature links to popular vendors such as J. Crew, Wal-Mart, and Barnes and Noble.

In addition to the e-commerce guides, the revised EntryPoint will be restructured into a more portal-like offering. The new EntryPoint will feature a search directory powered by Snap (a joint venture between NBC and CNET: The Computer Network, publisher of News.com), a financial center that includes stock quotes and Securities and Exchange Commission filings by Edgar Online, and real-time weather reports.

 

Join the conversation

Add your comment

The posting of advertisements, profanity, or personal attacks is prohibited. Click here to review our Terms of Use.

What's Hot

Discussions

Shared

RSS Feeds

Add headlines from CNET News to your homepage or feedreader.