August 29, 2005 12:47 PM PDT

Drink a soda, win a free Xbox

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A correction was made to this story. Read below for details.
Pepsi will give away as many as 9,222 Xbox 360 game consoles in a bid to whet appetites for its drinks and the first new version of the Microsoft gadget in five years.

The companies launched the "Every 10 Minutes" promotion on Monday, promising to deliver the new Xbox consoles to winners before they hit stores for the holidays. Participants will have a chance to enter drawings every 10 minutes for the next nine weeks, the company said.

To enter, players must enter a unique code printed under caps of Mountain Dew, Pepsi and Sierra Mist bottles into an online account at Yahoo.com. Participants can choose which drawings they enter. In addition to the next-generation game console, winners will also get to select a free video game--either "Madden NFL 06" or "Need for Speed Most Wanted." The estimated value of the prize is $580.

Pepsi will ship the consoles overnight to winners on the Saturday before the retail release date of the new product, according to a list of frequently asked questions on Yahoo. Microsoft has not disclosed the release date yet, but expects them to go on sale in stores before the end of the year.

One of the most anticipated features of the Xbox 360, which Microsoft has been developing for more than three years, is the ability to display games in high-definition when used with HDTVs. The game console can also link to the Web, allowing players to purchase and download game trailers, new game levels, weapons and vehicles for their games online. The machine also features a wireless controller and a 20GB hard drive for storing games and music.

Microsoft is in a race to beat Sony and Nintendo, which are also coming out with next-generation game consoles.

 

Correction: This story misidentified the company that is giving away Xbox consoles.

22 comments

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That's almost enough....
.... to get me to switch to Coke.
Posted by Earl Benser (4342 comments )
Reply Link Flag
purchace
you don't have to get a code and have a chance of winning. <a class="jive-link-external" href="http://pepsi.yahoo.com/everyten/official_rules.php" target="_newWindow">http://pepsi.yahoo.com/everyten/official_rules.php</a>
Posted by feedbackuser5 (25 comments )
Link Flag
I still prefer Coke...
Of course, if Coke comes out a new promotion to give out PS3 for free, that's even better :)
Posted by 201293546946733175101343322673 (722 comments )
Link Flag
That's almost enough....
.... to get me to switch to Coke.
Posted by Earl Benser (4342 comments )
Reply Link Flag
purchace
you don't have to get a code and have a chance of winning. <a class="jive-link-external" href="http://pepsi.yahoo.com/everyten/official_rules.php" target="_newWindow">http://pepsi.yahoo.com/everyten/official_rules.php</a>
Posted by feedbackuser5 (25 comments )
Link Flag
I still prefer Coke...
Of course, if Coke comes out a new promotion to give out PS3 for free, that's even better :)
Posted by 201293546946733175101343322673 (722 comments )
Link Flag
sweet
i would never buy a 360 since the system hasent impressed me as much as the PS3, but i LOVE mountain dew...so i wouldnt mind winning a new x-box
Posted by (4 comments )
Reply Link Flag
There isn't even any details out with PS3
except it will run on a "cell" processor and have bluray disc. Whoopie.
Posted by bobby_brady (753 comments )
Link Flag
3 Years and...
This thing has been "in development for 3 years" and they only decided on the core CPU, Graphics controller (that's still in development) in the last couple months. They just identified a supplier for memory in the system this month. This product is Microsoft holding it's breath for a while then rushing something together and out the door in a pretty box.

Still might prove that Microsoft can be quite agile when they want to be. If this system proves to be as good as they are leading us to believe, then I'll be impressed with their ability to quickly get a viable product to market.
Posted by zaznet (1117 comments )
Link Flag
sweet
i would never buy a 360 since the system hasent impressed me as much as the PS3, but i LOVE mountain dew...so i wouldnt mind winning a new x-box
Posted by (4 comments )
Reply Link Flag
There isn't even any details out with PS3
except it will run on a "cell" processor and have bluray disc. Whoopie.
Posted by bobby_brady (753 comments )
Link Flag
3 Years and...
This thing has been "in development for 3 years" and they only decided on the core CPU, Graphics controller (that's still in development) in the last couple months. They just identified a supplier for memory in the system this month. This product is Microsoft holding it's breath for a while then rushing something together and out the door in a pretty box.

Still might prove that Microsoft can be quite agile when they want to be. If this system proves to be as good as they are leading us to believe, then I'll be impressed with their ability to quickly get a viable product to market.
Posted by zaznet (1117 comments )
Link Flag
If MSFT want's to make Xbox360 a family experience
They need to market it to the general public and not only to teens.
Posted by bobby_brady (753 comments )
Reply Link Flag
If MSFT want's to make Xbox360 a family experience
They need to market it to the general public and not only to teens.
Posted by bobby_brady (753 comments )
Reply Link Flag
Finally...
Something worth giving Pepsi and Yahoo too much of my personal information for :)

1 Ipod song, hmmm, barely. Gave these away, always someone willing to get a free song.

1 point worth a small discount on sports wear after you collect 1,000... HARDLY! I couldn't even pay people to use those caps.

1 chance very 10 minutes for a new Xbox 360, OK! :)
Posted by zaznet (1117 comments )
Reply Link Flag
Finally...
Something worth giving Pepsi and Yahoo too much of my personal information for :)

1 Ipod song, hmmm, barely. Gave these away, always someone willing to get a free song.

1 point worth a small discount on sports wear after you collect 1,000... HARDLY! I couldn't even pay people to use those caps.

1 chance very 10 minutes for a new Xbox 360, OK! :)
Posted by zaznet (1117 comments )
Reply Link Flag
 

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