Sidewiki--shown on the left-hand side of this page--lets Google Toolbar users add comments to any Web page.
(Credit: Google)Google plans to try its hand at the bane of many a Web publisher's existence: comment moderation.
Sidewiki is a new addition to the Google Toolbar that will let users read comments on any Web site and add their own in a special interface on the left hand side of the screen enabled by the toolbar. This idea has been tried before by others, but Google is proposing to use an algorithm to rank comments by quality and to link comments to a user's Google Profile.
Google has developed an algorithm that it says can filter out obvious spam, naughty words, and the classic all-caps technique employed by some of the Internet's more unhinged pundits, said Caesar Sengupta, group product manager at Google. As comments build over time, a recursive algorithm can analyze the quality of past comments using reader votes on the comment's usefulness.
You can share your comments with your Facebook or Twitter accounts, and can post a link to a blog item discussing that Web page with a snippet of the text, Sengupta said. Only Google Toolbar users will be able to see the comments on the Web page, obviously, but Google plans to work on an API (application programming interface) that will allow developers to use Sidewiki in other places.
This kind of service will likely sink or swim on the strength of its ranking algorithms, but could give readers a way to discuss, correct, or clarify static Web pages that don't allow reviews or comments directly on the page.
Google Toolbar is available for Internet Explorer and Firefox, and you'll need to download the toolbar to get started with Sidewiki. Current Google Toolbar users will see the Sidewiki button shortly as Google works out a few kinks in the delivery process, but they can re-download the toolbar if they want to get started.
If you're the type of person who uses a lot of search engines and doesn't mind having a toolbar installed, you might want to check out Firefox Super Search. This Firefox-only add-on puts the power of 160 search engines in one toolbar, with about 70 that can be searched right from the toolbar itself.
If you're used to Firefox's built-in search box, this is a pretty big step up both from selecting one engine at a time and having to add additional engine tools from Mozilla's catalog. It's also laid out in a really straightforward manner, putting search engines with which you can search (from within the toolbar) in drop-down menus on the right side of the query box. There's also a directory of the other 90 or so engines that require a visit before beginning a new search.
Super Search is set up to let you search from nearly 70 search engines right from the blue options on the right of the search box. And the green button on the left is a directory of ones where you have to begin the search from that particular site. (Note, this screenshot has been edited to show off all of the toolbar's features at once).
(Credit: CNET)My only qualm is that you cannot reorganize the order of the engines or make a shortlist of your favorites. It's also missing out on modern search box niceties like auto-complete and search-as-you-type suggestions--two things that require the search box to know which engine you're searching with first. On the plus side, though, the curation and organization of the engines is spot-on.
Note: This add-on is experimental, which means that it may not work perfectly in your browser. We used Super Search on Firefox version 3.5.1 without issues.
Updated July 2 at 10:30 a.m. PDT: The full list of supported languages has been added to the bottom of the story.
Toolbars have long been an effective way for software publishers to add several features to a browser at once, and the Google Toolbar has long been among the most popular of these. Google Toolbar for Internet Explorer introduces revamped translation tools, giving users one-click powers of conversion over many languages.
Google Toolbar for IE now offers one-click page translation.
(Credit: Screenshot by Seth Rosenblatt/CNET)The toolbar now detects your default language setting and using the Translate button will attempt to convert the page to it. Clicking a link will automatically translate the new page, as long as its part of the same domain as the original. Forty-one languages are supported so far, from Spanish, French, Italian, and German to Chinese, Japanese, Hebrew, Hindi, Ukranian, and Vietnamese.
Not all words on a page will be translated, but from my tests that seems limited only to text that's been embedded in logos and other art. If you need a lot of on-the-fly translation, this could be a major time saver. The feature has not been extended to Google Toolbar for Firefox, although Google said on its blog post announcing the feature that it hopes to implement it soon.
The new feature supports Albanian, Arabic, Bulgarian, Catalan, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, Filipino, Finnish, French, Galician, German, Greek, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Maltese, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, Ukrainian and Vietnamese.
Neat, but you need a toolbar and IE to try it.
(Credit: Google)It will only work on Internet Explorer, and only in the U.S. right now, but if you're looking to extend the same timesaving search convenience of Google's mobile apps to your desktop, the new Google Toolbar (download) from Google Labs will do it.
The My Location feature found in Google Maps for Mobile--and recently integrated into Google Mobile App--uses cell tower triangulation or GPS to find your approximate or exact location. That localizes your search terms, so queries for "weather" or "coffee" pull up results close to you, and save you from typing those extra five digits every time you search for something nearby. Likewise, the My Location feature on the desktop uses information from nearby wireless hot spots to point you out.
I'm no fan of toolbars, believe me (well, maybe RoboForm) and I don't regularly use IE as my go-to browser, but for Google's My Location would the sacrifice be worth it? Truth be told, no, not for me at this point, but I might be tempted to try the souped-up toolbar were it to come out as a Firefox add-on down the road, or maybe switch to Chrome for a while if that were a built-in feature, not a toolbar.
How about you? Is having Google's search gods know where to route your queries a compelling enough feature to warrant downloading a toolbar--yes or no? And does privacy matter? Keep in mind that in using this Labs toolbar, you'll be sharing information with Google.
Google on Thursday introduced Toolbar Labs, a mechanism to let users of the browser add-on try experimental new features--including the first two, a locator service and support for simplified Chinese.
Google is offering an experimental Simplified Chinese toolbar.
(Credit: Google)The move is the newest demonstration--and the second in a week after the relaunch of Google Labs--of the company's beta-testing philosophy. The company uses labs experiments to launch products rapidly even if they're still half-baked, to get early feedback on products it needs to steer in the right direction, and to draw attention to its technology.
"A few things to keep in mind as you check out Toolbar Labs: It's a forum to test out new ideas, so some of these ideas will make it into the standard Toolbar, but others may not. Also, labs versions are not as well-tested as beta versions, so they may be slightly more unstable," toolbar team members Aseem Sood and Susan Taing said in a blog post Thursday.
The new toolbars must be downloaded and installed, and currently only work with Internet Explorer. Although toolbars take up valuable screen real estate, they're important as a way for companies such as Yahoo, Microsoft, and Google to drive traffic to their search engines and encourage use of other online services.
It's too bad for experimentalists that the labs version of the Google toolbars aren't some option available through existing instances of the Google Toolbar, which would make it easier to test new technology. Gmail Labs, introduced in 2008, has the virtue of this easy testing.
The first experiment, Toolbar with My Location (download), determines your location based on wireless network signals and can feed that information into Google Maps, for example.
The second, the Google Simplified Chinese Toolbar, is tailored to use the small slice of real estate more effectively for the language and has built-in translation features.
The launch of the DiggBar on Thursday was big news. Not only for URL-shortening services, but for the idea of one site bringing some of its features along for the ride, even when a user has left it to go somewhere else.
The idea is not new, though; some services have been doing it for years. We've put together a list of some of the big sites that do it, and why it matters.
Google/Ask/Yahoo/Live Image Search
Searching for images on Yahoo keeps the search UI with you, and gives you a quick way back.
(Credit: CNET )Searching for images on Google, Ask, Live, and Yahoo all bring along a framed toolbar, or a special framed bar that segments the content. When you click on an image from the results on any of these engines it keeps a little frame on the top of the page that gives you copyright and size information, along with a link to the full-quality version. More importantly though, it lets users start another search or simply hop back to the results page.
Why it's important: All routes go back to the search results--and more importantly, back to the ads that were on the page. If the company can get you to start another search, that's another ad impression. Also, from a user's point of view, it's comforting to have a quick breadcrumb trail to get yourself out of there if it's a page you didn't want to end up on, especially if it's coded to keep your back button from letting you leave the page.
Facebook's sneaky link bar is not as advanced as some of the others on this list, but lets you comment and share on outgoing links from the popular social network.
(Credit: CNET)Facebook has had a link sharing feature since late 2006. Only recently, however did shared links come with a navigation bar that comes with the users when they click off-site links. The bar includes who posted the item (in case you're passing along something one of your friends originally shared), as well as the option to add your own comment, or re-share it to your news feed or to other Facebook buddies.
Why it's important: Like what the search engines do for images, Facebook is doing for any link its users share. It simply adds some of Facebook's features like commenting and re-sharing, right on top of the site. It's a much bigger deal for Facebook users though, since for anything that needs a lot of real estate, they can check it out in its original location (read: out of Facebook's limited-size news feed), all without feeling like they've left the site.
... Read MoreTaking a page from StumbleUpon and the now-defunct MySpace News, Digg appears set to roll out a new feature in beta that will bring some of the Digg.com experience along once users leave the social news site to one of its outbound links.
A Flickr photo shows the new toolbar in action. From it you can see that clicked stories gets both a special Digg-flavored short permalink (like TinyURL provides) along with a new menu bar that appears on the top of the content.
This new bar serves double duty. First it lets you keep an eye on how many other Diggs and comments a story has (regardless of whether it's been on Digg's front page), along with an option to see any related stories that have been featured on Digg.com. It also includes the option to share it with others as a Facebook note, an e-mail, a Digg shout, or a Twitter message. No matter how you do it though, the person getting the link will see the special Digg top bar.
Besides the sharing, one of the most obvious additions is the large, orange random button in the top corner. This will take you to a random site, which if you've ever used StumbleUpon, has the exact same functionality. Based on StumbleUpon going software-free just five months ago, and seeing a huge jump in its users, it's no wonder Digg would want the same kind of tool for its own links.
No word yet on when Digg is going to make this live on its story pages.
(via Veronica Belmont)
Correction:This post initially misstated where sponsored results show up. Sponsored results show up in toolbar searches and Google.com searches only.
Google on Tuesday released a new version if its software toolbar for Internet Explorer. Included is a feature carried over from the company's desktop search product--a search box that runs whether or not you have your browser open. This special box sits next to the Start button on your taskbar, and lets you search the Web, your browser bookmarks, and any files and applications you have on your PC.
In a blog post, the company said this release is an attempt to put the focus back on search. More importantly, it's getting people to start a Google search whether or not they've got their browser open--giving the company more chances to serve up ads. Part of that is already apparent, as users get sponsored results through toolbar searches, just like they would when searching from Google.com.
The new quick search option puts a search box on your taskbar.
(Credit: Google )Other new features include the recently visited pages and bookmarks start page that first shipped with Chrome, then came to Firefox with its latest Google toolbar release. Google has also added its synchronization service, which will let you access your same Google bookmarks and autofill form information from multiple computers.
Users already running Google's desktop search program can turn off the quick search box, or use it as a replacement. Google has posted instructions for doing that here.
Google has launched a new option for site owners using its Friend Connect service. Besides the usual friends and discussion widgets, sites can now have a "social bar" which can sit atop, or at the bottom of their page. This facilitates user log-ins, as well as letting you get a quick view at the latest activity including members who have signed in and comments they've left.
Google is pushing the new bar as an alternative to putting some of the other Friend Connect page elements on your site. For instance, having this installed without the other widgets can keep the side navigation clear while still allowing users to log-in using their Friend Connect credentials. It also lets them see who's recently been on the page, and what those users have been interacting with.
You can see it action on this test site. Below is a demo video of how to drop it into your blog:
Updated 2:56 p.m. PST with further details.
SAN FRANCISCO--After months of preamble, Yahoo on Monday flipped the on switch for a massive project to increase activity--and advertising--on its Internet sites through social connections and online applications.
The company has been working mostly behind the scenes to build what it calls the Yahoo Open Strategy, but now the strategy's changes will become evident to U.S. users of some of Yahoo's main properties such as Yahoo Mail, My Yahoo, and Yahoo's music and TV sites. In addition, the company will begin previewing a new Yahoo Toolbar later this week.
John Kremer, vice president of Yahoo Mail
(Credit: Stephen Shankland/CNET News)"We wanted to establish a social dimension," Ash Patel, executive vice president of Yahoo's audience products division, said of the Yahoo Open Strategy goals. And to attract programmers who can build applications on Yahoo properties, "We wanted to engage with the developer community and to open up the power of Yahoo's products and platforms."
Yahoo Mail, which according to ComScore has about 275 million active users each month, gets some significant changes, with more to come. First is a new welcome page that now spotlights messages from people in a person's Yahoo social network and invitations from others to join their networks. And the in-box page now includes a new "from connections" button that shows e-mail only from those social connections.
Second is the arrival of online applications tied to Yahoo Mail. One inaugural program from Xoopit lets you view all the photos in your e-mail archive, even expanding links to online galleries. Another lets you convert an e-mail message into a WordPress blog post in two clicks.
"The opening of the mail platform is a huge benefit to users in terms of the additional forms of sharing and communication we can build in and to the developers who can build applications," said John Kremer, vice president of Yahoo Mail, speaking to reporters at a launch event here.
More mail changes are coming, he said. Among them will be birthday reminders and the ability to exchange large files, Kremer said.
The new mail abilities require a the cooperation of Yahoo users' contacts: they must agree to be listed as your contact before they can become a part of Yahoo social activities. That's because of privacy considerations, Kremer said. For example, the right-hand side of the new Yahoo Mail welcome page also shows contacts' activity such as photos posted, movies recommended, or applications added, and that's information those people might not want to share with just anyone.
Yahoo Mail's new welcome page spotlights activity from a person's social connections. (Click to enlarge.)
(Credit: Yahoo)
Leapfrogging the Joneses
It's not all fun and games. Building use of Yahoo into members' social lives and letting them use applications housed on Yahoo sites means more advertising for Yahoo. That was important earlier this year when the company was stagnating financially, but it's even more important now that the recession has put extreme pressure on the ad market. And Patel believes the ads that can be delivered with the social context--for example clicking on the Yahoo Music page for an album a friend just rated highly--will provide valuable context for advertisers.
"Targeted (ad) inventory sells better than untargeted inventory," Patel said.
The Yahoo Open Strategy theoretically could help Yahoo not just keep up with the Joneses, but leapfrog them. Although Yahoo capitalized on the first generation of online social activity, e-mail and instant messaging, it lagged rivals such as Facebook when it comes to letting people build online communities of friends and business contacts. Yahoo's new strategy, though, is tuned to its own assets.
Google has got a powerful search engine, but its online community is nascent compared to Yahoo's. Facebook and MySpace have got social ties, but not Yahoo's breadth of finance, sports, entertainment, news, and communications. Yahoo Open Strategy is a recipe not easily reproduced in full by Yahoo competitors.
The hard part will be bringing the transformation to fruition fast enough.
For the Yahoo Open Strategy to pay off, the company must encourage its members to register new profiles and to link their friends into their social network. And it will have to coax a lot of programmers to build good applications then coax Yahoo members to activate them. All this takes time, and Yahoo, with Microsoft and Google breathing down its neck, doesn't have the luxury of time.
Getting people to sign up for yet another social service--Yahoo strenuously objects to calling its work just another social network--is another hurdle.
"There is going to be some fatigue on that process," Kremer said of people getting inundated with a new round of online service invitations. "It may slow down the virality of what we're doing."
But the company believes it will spread because people will find it useful. And unlike some services, Yahoo hopes people only set up their service with a small number of important contacts rather than compete for the biggest networks.
"I don't want my users to sign up for 500 connections," Kremer said. "I want this to be for the tight inner circle--those five or ten or fifteen people they scan for" when checking their in-box.
Yahoo Mail is getting a Flickr application that lets people upload photos from the e-mail application. (Click to enlarge.)
(Credit: Yahoo)
Other changes
The Yahoo Mail change is one of a host announced Monday. Among others:
Yahoo also announced changes to its customizable home page, My Yahoo, that lets people add applications and customize the page's appearance. For example, Yahoo showed a wine-themed page with its own background and content.
A new toolbar for Web browsers also gets drop-down interactivity that can show what a person's contacts are doing, what e-mail has been received, and other information. A preview version of the toolbar will be available later this week for download.
Yahoo's media properties can spotlight contacts' activities, such as when they assign a five-star ranking to a particular song. "Our media properties monetize really well," Patel said.





