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May 1, 2009 9:14 AM PDT

Lesson learned: #FollowFriday is a two-way street

by Don Reisinger
  • 9 comments

It's #FollowFriday on Twitter, which means people will be updating their streams today with lists of users they think others should follow. Usually, the tweets say something like this: "#FollowFriday: @donreisinger @rafe @josh @caro @stshank"

Follow Fridays are a good time to add new people to your Twitter list, or promote the contributors you like the best. But what we really all want to know is this: How do I get included in Follow Friday notes? I did some research to see how a user could capitalize on Follow Friday to increase their follower count. I tried a handful of ideas. Some worked, others didn't. Here's what I found:

Idea 1: Beg
I decided begging would be the first option in trying to be added to Follow Friday tweets. I thought my followers would pity me and add me to their lists, thus exposing me to a whole new group of people.

It backfired. After updating my Twitter stream, many of my followers responded angrily, saying I was missing the point of Follow Friday. Others simply made fun of me. I didn't add a single follower.

Result: No change to follower count.

Idea 2: Insult Follow Friday
What better way to ingratiate yourself with Twitter followers than to insult them for being a part of a "Twitter scam"?

I updated my stream with discussions on why Follow Friday was a joke. I told my followers they shouldn't be engaging in such activity. I even told them that I didn't want to be on any lists because it was so dumb.

After three tweets and five minutes of keeping up with this ploy, it became abundantly clear that my Twitter insults weren't adding any followers to my list. In fact, I lost about 10 followers in that time. Most chastised me for not recognizing the value of Follow Friday. Others put it more succinctly by calling me a jerk. It wasn't a smart move.

Result: Follower count decline.

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