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August 26, 2008 2:34 PM PDT

Feedflix visualizes your Netflix rental habits

by Josh Lowensohn
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If you've ever wondered how much you're costing Netflix when you go on those month-long movie binges, you should give Feedflix a go. It takes any one of your personal Netflix RSS feeds and figures out how many movies you're watching per month and what the cost comes out to for each DVD. It also breaks down your biggest return days and how long you tend to keep titles.

Ultimately, most of this information is useless, as with some simple math a Netflix membership tends to end up costing less per-rental after just four DVDs based on the most popular plan. Where you get the value is by coming back a few months later since it keep tabs on your RSS feed over time. You'll then have a better analysis of your watching habits and know if you if you need to get out of the house more often, or if it's time to ditch Netflix altogether.

What makes the service truly interesting is its graphs of other Feedflix users. It will group together this information and anonymize it, giving you a bit of a peek into other people's habits. There are charts of the average rental period, popular plans, and most frequent return days. However, the neatest one of the bunch is the breakdown of other users' queue sizes. According to Feedflix, about a quarter or more of users have queues in the low hundreds which is truly impressive. I'd be very interested to see how this data stacks up with subscriber information from the source.

Feedflix is completely free of charge, however you will need to be a Netflix subscriber (or friends with one) to make use of its data crunching prowess.

FeedFlix does a pretty good job at helping you figure out your rental habits, you just have to set it up with your RSS feed and it will keep tracking you over time.

(Credit: FeedFlix)
March 27, 2007 6:24 PM PDT

iLetYou.com: Just like going to the video store. But online.

by Rafe Needleman
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iLetYou is a new rental marketplace for DVDs and video games. If you want to rent a disc but don't want to sign up for a membership service like Netflix or Blockbuster, it's a good option. Most rentals are $2 or $3 for a week, with no recurring fee. It's also likely to be more reliable than a user-to-user swapping service like PeerFlix (which I use and like, although I've learned not rely on it).

iLetYou shows you who has the disc you want. You can select a store close to you, one with a good price, or maybe both.

(Credit: CNET Networks)

The service also looks like a good bet for mom-and-pop video stores that want to put their rental inventories online. Many neighborhood stores have eclectic collections, but exposing these to a nationwide audience--and managing a mail-order rental system--is beyond their reach. iLetYou puts all stores' rental inventories together in a big pool, which makes the iLetYou storefront potentially very valuable to renters. It's sort of like eBay: the value is in the aggregation of both buyers and sellers. iLetYou makes its money by collecting 20 percent of the rental fee. The service does not yet let store owners do much in the way of independent branding for their own stores. Founder Rodger Visitacion told me he's working on that feature.

Individual users can rent out through iLetYou as well. In other words, now you can turn that old Run Lola Run DVD that you never watch, but can't bear to part with, into a nice little earner.

After talking with Visitacion, I wasn't fully convinced that iLetYou has the details of the mail-order rental business all figured out. What happens if someone says he's returned a disc but the owner said he never got it? Will iLetYou take care of everyone? On the other hand, Visitacion was very smart about how the business was launched: He's campaigned among independent video stores for their business and won a lot of it, so even at this early stage, there is a good assortment of titles available on the iLetYou system.

The service should launch early in April.

See also DVDOvernight.

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