Train Wreck

Read all 'turn-around' posts in Train Wreck
April 30, 2008 6:05 AM PDT

How are you doing?

by Steve Tobak
  • 5 comments

I've got a question for you: How are you doing? Sure, of course you're fine. Here's a follow up: How do you know you're doing fine? Tougher question, huh?

What's that, you have a question for me? Why am I asking these inane questions?

Because, when people ask us how we're doing, we respond automatically. I'm fine, we're fine, everything's fine. After all, if we engaged everyone in a rant about the gory truth, nothing would ever get done.

But it doesn't stop there. We don't even engage ourselves in a dialogue about the gory truth, and for much the same reason. We're too busy "living."

The truth is that seemingly simple questions can actually be pretty loaded, so loaded that we'd sometimes rather not know the answer. We have all these sayings about leaving well enough alone. Why upset the apple cart? Why open a can of worms? Don't fix it if it isn't broken. ... Read more

February 1, 2008 10:40 AM PST

Yahoo and Yang are (were?) in big trouble

by Steve Tobak
  • 1 comment

Note: I wrote this on Thursday before Microsoft's latest bid for Yahoo; it's a follow-up to a post I wrote six months ago. I have two comments on Microsoft's offer: 1) It's aggressive and it's a sweetheart deal for Yahoo's shareholders; I think Yahoo's board will accept it; and 2) nevertheless, the issues I present are the same; it just becomes Microsoft's problem.

It's been seven months or so since Yahoo chief and co-founder Jerry Yang replaced Terry Semel at the helm of the ailing internet giant. At the time, I pondered the obvious question: Can Yang fix Yahoo?

For the record, I thought the board acted rashly in appointing Yang--a relatively inexperienced executive--to perform what would clearly be a challenging turnaround. I didn't think he had the experience to pull it off.

At the time, I thought that Yang--a visionary--wasn't what Yahoo needed. I thought Yahoo's problem was largely failed execution and missed opportunities in search advertising that allowed Google to leapfrog its more mature rival.

At this point, I'm even more convinced that Yang was the wrong choice. But I think the problem is bigger than missed opportunity and failed execution. The company does indeed need a new vision. And it needs a CEO who's capable of articulating and selling that vision down through the ranks and ensuring everybody's goals are aligned.

That's a tall order, but it can be done. Lou Gerstner did it at IBM, and that was no walk in the park. But Jerry Yang is no Lou Gerstner. ... Read more

  • prev
  • 1
  • next
advertisement

15 sites that went kaput in 2009

Web sites launch all the time, but they also shut their doors. We highlight 15 that bit the dust this year.

Top 10 news stories of the decade

Let the debate begin: Was the iPhone more important than iTunes? Was anything bigger than Google finding a great business model? CNET offers its list of the 10 most important stories of the '00s.

About Train Wreck

Steve Tobak is a marketing consultant and former chip industry executive. Train Wreck provides insight into dysfunctional corporate behavior, among other things. When he's not airing the industry's dirty laundry, Steve likes to hang around the house, make believe he's working, and drive his wife crazy. Find out more at www.invisor.net or email Steve at trainwreck@invisor.net. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

Add this feed to your online news reader

Train Wreck topics

Most Discussed

advertisement

Inside CNET News

Scroll Left Scroll Right