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Train Wreck

Read all 'Kerner Optical' posts in Train Wreck

June 18, 2008 6:05 AM PDT

The coming 3D revolution: Hype or reality?

by Steve Tobak

3 comments

One of the benefits of being a consultant is that you sometimes get to see really cool stuff before it hits the market.

I recently visited Kerner Optical--the stealthy special-effects unit that split off from Industrial Light & Magic a couple of years ago.

Retro 3D glasses

Among other things, Kerner is now focused on developing disruptive technology for a broad range of 3D applications. Without getting into specifics (because I can't) or technical gobbledygook--which you can get by checking out the company's research website--this stuff goes way beyond the current state of 3D movies, video games, virtual reality, and TV. ... Read more

Topics:: Strategy

Tags:: 3D,; Kerner Optical,; James Cameron

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About Train Wreck

Steve Tobak is a marketing consultant and former chip industry executive. Train Wreck provides insight into dysfunctional corporate behavior, among other things. When he's not airing the industry's dirty laundry, Steve likes to hang around the house, make believe he's working, and drive his wife crazy. Find out more at www.invisor.net or email Steve at trainwreck@invisor.net. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

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