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May 13, 2008 6:22 AM PDT

Hello, lover: HBO-iTunes hookup is official

by Caroline McCarthy
  • 1 comment
(Credit: HBO)

It's official: as reported yesterday, Apple has inked a deal with HBO to sell episodes of the premium-cable network's original programming in its iTunes Store. You can now use Apple's digital-retail hub to purchase episodes of The Sopranos, Sex and the City, Deadwood, The Wire, Rome, and Flight of the Conchords.

Right now, all six seasons of Sex and the City are available for purchase, as a promotion for the spin-off movie opening at the end of May. But iTunes currently offers only the first seasons of the other shows, as well as The Sopranos' final season. (Flight of the Conchords has only had one season so far.)

A number of popular HBO shows, like the entertainment industry comedy Entourage, are not available for sale.

This is the first time that Apple has agreed to variable pricing in the iTunes Store. Sex and the City, Flight of the Conchords, and The Wire are priced at the standard iTunes $1.99, but The Sopranos, Deadwood, and Rome sell for $2.99.

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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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