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June 16, 2008 6:01 AM PDT

The Gizmo Report: NVIDIA's GeForce GTX 280 GPU-- introduction

by Peter Glaskowsky
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Today, NVIDIA officially announces its new GeForce GTX 200 family of graphics processing units (GPUs) and the first two products in the family, the GeForce GTX 280 and the GeForce GTX 260.

NVIDIA's GeForce GTX 280 graphics chip

NVIDIA's GeForce GTX 280 graphics chip

(Credit: NVIDIA Corporation)

The GeForce GTX 280 is the new flagship of NVIDIA's GPU product line, taking over from last year's GeForce 9800 GTX. (The change in the product-name format from "9800 GTX" to "GTX 280" is potentially confusing and doesn't seem that useful to me, but I'm sure we'll get used to it over time. I suppose NVIDIA's other choice was to go with numbers above 10,000, which might have been even worse.)

NVIDIA disclosed the details of these products at an Editor's Day conference in May, and most of the attendees, including myself, received GTX 280 graphics cards for editorial review. These cards are NVIDIA reference boards, not retail products.

I'll be doing this review in multiple parts, each addressing a different aspect of these products and the effects they'll have on the PC graphics market.

First, an overview of the GTX 280 chip itself.

This is a huge chip. NVIDIA won't say exactly how large, and I'm not going to bust open the chip package on my reference board just to find out, but NVIDIA VP of technical marketing Tony Tamasi says ... Read more

June 16, 2008 6:01 AM PDT

The Gizmo Report: NVIDIA's GeForce GTX 280 GPU-- gaming

by Peter Glaskowsky
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Graphics performance improves rapidly. We can be confident that each new generation of graphics chips will be faster than the previous one, and that AMD and NVIDIA will regularly surpass each other with new product launches. I've been watching this process professionally since 1996, when I began covering graphics technology for Microprocessor Report.

NVIDIA's GeForce GTX 280 graphics chip

NVIDIA's GeForce GTX 280 graphics chip

(Credit: NVIDIA Corporation)

As of today, NVIDIA is on top. The new GeForce GTX 280 is the fastest graphics chip you can get. See the first part of this review for details of the chip itself.

If you can get one, anyway. NVIDIA says boards based on the GeForce GTX 280 and its companion GeForce GTX 260 will be available "in quantity" tomorrow (June 17), but if previous launches are any indication, those quantities won't be enough to satisfy everyone.

And you may not be able to afford one-- a GTX 280 board with 1GB of RAM will likely be priced around $649, while GTX 260 boards with 896MB will go for about $399. (The GTX 280 / 1GB board I tested was made by NVIDIA, so it isn't necessarily representative of commercial products.)

But avid gamers won't be discouraged by these prices. Both AMD and NVIDIA like to point out that an expensive graphics card is a much better investment than a high-end CPU or motherboard if you care about gaming.

The standard of comparison for gaming performance is the number of frames per second that can be rendered for a given combination of screen resolution and quality features... or, conversely, what resolution and features can be used without reducing the frame rate below a playable level.

So in my own testing, I used frame rate as a metric for games that could run acceptably with maximum quality at the maximum resolution of my monitor (1,600 x 1,200 pixels), and quality for other games.

I did my testing with four games: ... Read more

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About Speeds and Feeds

Silicon Valley-based computer architect and chip analyst Peter N. Glaskowsky attends a variety of industry conferences throughout the year to meet with industry thought leaders and dig into the future of computing technology. In Speeds and Feeds, he analyzes trends in system architecture and interface design, as well as market and political pressures surrounding those trends. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

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