Read all 'Ugly Betty' posts in Searchlight
January 25, 2008 1:23 PM PST
Along with being entertained, what can we learn from them?
Over the years, and long before the Web entered into the mix, people have become very attached to their programs. While the networks may, and perhaps still do, have some trepidation about copyright issues and online file sharing, they've also realized that the Web gives them even more opportunities to get in front of their audiences.
The networks and shows aren't limited to the 30 or 60 minutes a week any more. The Web provides a 24-7 connection, and thanks to mobile access, nearly unlimited potential. But just like any other business, success on the Web isn't guaranteed. Let's take a look at three examples across the three major broadcast networks.
... Read more- prev
- 1
- next
