Despite some not-so-obvious arguments ("Media that's targeted at you but doesn't include you may not be worth sitting still for"), the transcript for a recent Clay Shirky speech reveals some highly intriguing thoughts. The basic gist is that society's collective crises of togetherness give way to more productive management of such crises. We learn how to cope with rising complexity, in short.
Shirky argues that gin was society's early response to the Industrial Revolution ("I can't deal with this, I'd better drink"), and that modern society's response to modernization (More people entering the workforce, etc.) is the sitcom ("I can't deal with this, I'd better watch TV"). I don't know that he's pinpointed the correct "outlet" on our frustrations, but it makes sense that it would take time for societies to effectively channel abundance.
Chris Anderson comments on Shirky's speech, suggesting that "it takes a generation or two to figure out how to properly use some resource that used to be scarce but is now abundant. In this case that resource is time...." Anderson believes we've found our way beyond the TV to "fill [our time] more productively, and to greater satisfaction."
I'm not so sure. In fact, I think the opposite is happening, at least in my life. I've already commented once on my addiction to the web. Unfortunately, my kids are learning the same addictions from me and from my wife.
... Read moreRecently I was fortunate to interview Chris Anderson, editor-in-chief of Wired and the keynote speaker for the Open Source Think Tank, coming up February 7-9 in Napa Valley, Calif. Given Chris' views, I think he's an ideal person to headline an event whose theme is "The Future of Commercial Open Source." (While attendance is by invitation only, you can still apply for admittance.)
Everyone has heard about Chris Anderson's article, book, and blog, The Long Tail. If you haven't, you don't live on this planet (not that there's anything wrong with that). Anderson's theory--that there is big opportunity in lots of little markets--resonates in a world whose technology increasingly permits, encourages, and even requires that we move beyond mass market product development to cater to individual tastes.
As Chris put it in his original Wired article:
For too long we've been suffering the tyranny of lowest-common-denominator fare, subjected to brain-dead summer blockbusters and manufactured pop. Why? Economics. Many of our assumptions about popular taste are actually artifacts of poor supply-and-demand matching--a market response to inefficient distribution.
Free products (or, at least, their discovery) from the physical world, however, and the economics of consumption change. Dramatically.
I spent some time talking with Chris to see how his theory applies to open source. His ideas pushed me to re-examine my own, as my thoughts on how the Long Tail would apply to open source turned out to be a bit naive...
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