Calling it the iPod of the book business, CitiGroup analyst Mark Mahaney says the Kindle e-book reader will generate three-quarters of a billion dollars for Amazon.com in less than two years.
That should account for up to 3 percent of Amazon's business. See his chart and reasoning here.
(Credit:
Amazon.com)
His calculations assume that unit sales will grow from 189,000 by the end of this year to 2.2 million units in just two years. By then he assumes the price of the device will be just below $300. Mahaney also points out that Amazon does have the largest selection of e-book content.
Sure, Amazon has the e-book/e-book reader synergy going on, but still, his projections seem more than a little optimistic.
Besides the fact that the design leaves more than a bit to be desired, and it's expensive ($399 currently), his reasoning assumes people will completely change their reading habits, and that they'll be up for buying a separate device to do it.
More people would likely be onboard with the concept if it were rolled into their current device of choice, like a portable music player or smartphone with a decent-size screen.
(Credit:
eReader)
I love e-books. For years I've read them on whatever PDA or smartphone I happened to be carrying at the time. (Currently it's a Palm Centro.)
Sure, the screens are small, but you get used to that pretty quickly. For me, nothing beats the convenience of having a good book in your pocket (or clipped to your belt) everywhere you go.
eReader, one of the oldest e-booksellers, was recently acquired by another e-book veteran, Fictionwise. To celebrate, the company just dropped the prices on over 8,000 titles: Every book over $10 has been discounted up to 20 percent.
That's great news, as I think part of the resistance to e-books in general has been their pricing. Surely a book that has zero printing, distribution, and shipping costs should sell for less than its dead-tree counterpart, no?
Anyway, the required eReader software is available for Palm, Windows Mobile, and Symbian devices, as well as for Windows and Mac PCs. While you're at it, sign up for the free eReader newsletter to get an additional 10 percent off each purchase.
P.S. I don't care what Steve Jobs thinks about the masses: I read, and I would love to be able to read books on my iPhone or iPod touch. Betcha lots of other folks would, too.
Auctioneers at eBay were asking for more than double the retail price of Amazon's Kindle e-Reader on Friday.
A check of eBay at 2:45 p.m. PST showed prices for the e-Book reader went as high as $930. TechCrunch reported that a Kindle, which retails for $399, was bid up to $1,500 earlier in the week.
Has Amazon really discovered untapped consumer demand for digital-book readers?
The e-tailer, dabbling in electronics manufacturing for the first time, sold out of Kindles soon after introducing them last month. The device connects to the Web to download books--a feature that separates it from other e-readers that must sync to a PC to load a book.
Amazon has said it won't start delivering on new Kindle orders until after Christmas.
The company said it sold out of the Kindle in under six hours after the handheld went on sale. Some critics questioned how many Kindles Amazon had in stock. The company declined to say.
(Credit:
Sarah Tew/CNET Networks)
Amazon has announced its entry into the eBook reader category with Kindle.
It's not in many people's hands yet or mine (CNET's reviewers have some first impressions), so these will have to be preliminary remarks. But I can say that I find it a schizophrenic device and hard to understand what it is trying to accomplish in its current form. It's easy enough to see where it's going, but ambition seems to have got ahead of what Amazon could actually deliver in the near term, and the ambition was not updated for reality. As a result, it comes across as very much a work in progress that lacks the elusive sexiness that can carry interesting yet unfinished products when they first come into the market.
First, it seems geared toward book geeks and authors, not the mainstream mass market. The price is too high for the hardware, and the price of downloaded books (nicely handled it seems, sans PC via cell phone network) is not that much less than what you will find the same book in hard copy on Amazon itself. More on that later.
The value proposition seems to be about carrying lots of books around in a device that does not grow physically in size, and for spur-of-the-moment purchases achieved through the wireless capability that does not require a monthly subscription. But much of Amazon's legacy has been built on delayed satisfaction--in other words, paying less to wait for delivery, rather than paying more and going to get it at a brick and mortar store right away. And they've been very successful at that, so it's unclear whether a mainstream market is really hankering for getting a book right now. Book geeks and authors, perhaps, but not most people.
OK, so perhaps the device has other compelling capabilities that outweigh more conventional books? The screen looks pretty good, a black on light gray "e-ink" type display that has high resolution and good contrast and supposedly works well outdoors. It looks like the screen in the Sony Reader, so it has competitive parity there. Battery life is supposedly days in duration, again similar to Sony's. However, because there is no backlight you cannot use it in the dark, so Amazon anachronistically offers an accessory clip-on reading light just you would use for a book!
But it's in the look and feel where things really fall apart. The industrial design is, frankly, ugly. It has none of the visceral "gotta have it I don't care what it costs" appeal of an iPod or iPhone. The Sony Reader is rather bland but it looks good next to Kindle (the Reader is also smaller and lighter with the same size screen). There is a gray grippy area on the back with a random pattern of embossed letters molded into it--an amusing detail but not particularly iconic. The whole design is unresolved and dated looking, with unsophisticated form, surface, color, and graphic detailing. Amazon CEO Jeff Bezos says that the goal was to make it nonflashy as a design. Well, mission accomplished there, but it goes beyond nonflashy to be actually unattractive, at least to my eyes.
The keyboard on the Kindle is a real puzzle--it looks '80s old school and not at all up to scratch in a BlackBerry and Treo world. It is also very large and fixed in place, but if you're reading fiction and light nonfiction, then there's relatively little need to type. A slide-out keyboard like IM-centric slider cell phones have would been far better.
A keyboard is much more useful for blog and newspaper reading, and the ambition of providing a "BlackBerry for blogs," as Guy Kawasaki calls Kindle, is compelling for heavy blog readers. But here, the ambition overreaches the realities of the shipping device, as blogs without color photos, embedded YouTube videos, and links to external sites are far less interesting (since there's no general purpose wireless data connection, normal Web surfing is impossible). And for the privilege of reading an inferior version of a blog, you actually pay 99 cents per month per blog.
The large buttons along the side of the device for flipping pages also look pretty old school in an iPhone world and seem like they will be easy to hit accidentally. There is a huge "Next Page" button on the right, and a large "Previous Page" button on the left, following the left-back/right-forward convention...except there's also a small Next Page button on the left too. Schizophrenic. Is Jeff Bezos left-handed?
Lastly we come to pricing: $399 for the device itself on its face seems expensive given the quality of the hardware compared with what you get in less expensive MP3 players and cell phones that do, for the lay person, basically the same thing if not more. Book downloads themselves on Kindle cost $9.99. Compare that with an average price of about $15 for the books on Amazon's Best of 2007 book list, and you'd have to buy 80 books to make up the difference in price between hard copy and Kindle reader, plus downloads. That's a lot of books, more than most mainstream readers will buy over quite a few years. The capacity of Kindle is about 200 books, and that is more books than some people will ever own in their lifetime. So unless you put a high premium on portability, the hardware price is a big hurdle. Again, the pricing seems set up more for book geeks and authors who will read far more than the mass market audience.
Inevitably the iPod is a point of comparison. It was decried as too expensive when it launched, but it succeeded because it took a systems approach to solving the heretofore complex problem of getting my music onto my MP3 player, and because it looked damn good doing it. James Patterson, best-selling author and endorser of Kindle, claims it simplifies life, but I'm not clear how difficult people find it to purchase a book or magazine in a store, or to order a book online, have it delivered to their house, open the box, and start reading. That would be more OK if the device was so screamingly evocative, so sleek, so thin, so gorgeous, so mind-blowingly innovative to use that you would knock over your grandmother in the mad dash out the door to get one. But sadly, it is none of these things. Instead, it feels like Jeff Hawkins' Foleo--not a bad idea, but 5 to 10 years too late both in concept and execution.
In a video Bezos talks about how much effort and thought went into Kindle. Firsthand experience will have to be the true test, but right now this seems like a half-baked product. At 4:51 into the video, there is the book "Fiasco" prominently shown next to the Kindle. Hopefully this is not a foreshadowing of what is in store for Kindle.
In the house: Amazon's new Kindle
(Credit: Sarah Tew/CNET Networks)The slow drip of rumors and leaks about the Amazon Kindle e-book reader exploded into a full-blown flood over the weekend, once it was revealed as this week's Newsweek cover story. Amazon founder and CEO Jeff Bezos filled in all of the remaining blanks (or most of them, anyway) at this morning's New York press conference that officially introduced the product to the world. Some relevant details, finally confirmed:
- Measurements: The Kindle weighs 10.3 ounces and is about the size of a trade paperback book. It's both taller and thicker than the Sony Reader.
- Connectivity: The Kindle connects to the Web via the "Amazon Whispernet," a free high-speed cellular wireless network (Sprint EVDO). Books and other content are available for direct download, without the need for connecting to a PC (though a USB port does provide PC connectivity for transferring files). The Kindle's internal memory can store up to 200 books, and it's expandable via an SD slot (which can also be used to load additional media).
- Books: Once you're online via EVDO, electronic books are available directly from Amazon for up to $10--just click on the title you want, and it's downloaded (and you're charged) in about a minute's time. Amazon is currently offering more than 90,000 titles, including 90 percent of the current New York Times bestsellers. The first chapter of most books can be previewed on the Kindle for free. Amazon keeps track of your purchases, so you can delete the file on the Kindle (to make space for more content) and then download it again later for no additional charge.
- Newspapers and magazines: The Kindle can also be used to subscribe to a variety of periodicals, including The New York Times, The Washington Post, The Wall Street Journal, Time, Le Monde, and Forbes. Newspaper subscriptions are $6 to $15 a month, and magazines are $1.25 to $3.49. Dailies are automatically delivered to the Kindle overnight, and each periodical includes a free two-week trial. (There appears to be no discount for existing subscribers of these periodicals.)
- Blogs: The Kindle also offers more than 300 blogs, including Slashdot, The Onion, BoingBoing, and Techcrunch--but these are customized Kindle versions that cost at least $1 a month. Moreover, unlike your RSS feeds, you can't add your favorite blog--if it's not on Amazon's list, you can't subscribe to it.
- Web browsing: The Kindle can also browse the Web at large (it has its own QWERTY keyboard directly below the screen), but--unlike the Kindle-ized premium content listed above--most standard Web pages are something of a disaster. The CNET home page, for instance, was rendered as 18 separate pages. Likewise, don't expect support for any plug-ins such as Flash.
- Notation and bookmarks: You can bookmark key passages of what you're reading, and (using the keyboard), make, edit, and export notes. The Kindle also saves your place when reading anything, so you can always pick up where you left off.
- Price and availability: The Kindle reader is now available from Amazon.com for $400.
CNET got one of the first review samples, and we've gotten a chance to put it through its paces. What do we think so far? Here's a quick and dirty appraisal, based on just a couple of hours of use:
The Good: Excellent high-contrast screen does a great job of simulating a printed page; large library of tens of thousands of e-books, newspapers, magazines, and blogs via Amazon's familiar online store; built-in "Whispernet" data network--no PC needed; built-in keyboard for notes; SD card expansion slot; long battery life.
The Bad: Design is ergonomic, but not very elegant; pricing for nearly all the content seems too high, especially considering the periodicals and blogs are available for free online; black-and-white screen is fine for books, but less impressive for periodicals and Web content; lacks a true Web browser; included cover is clumsy and poorly designed; yet another dedicated device you'll need to lug around with you.
The Bottom Line: With its built-in wireless capabilities and PC-free operation, Amazon's Kindle is a promising evolution of the electronic book (and newspaper, and magazine)--but overpriced content could be its Achilles' heel.
In other words, the Kindle is a very promising gadget that offers the potential to revolutionize how we read books and periodicals--but I just don't see myself buying one (and I read about two books a month). But again, that's a very preliminary evaluation. The full review is coming soon. In the meantime, let us know if you have any questions about the Kindle's capabilities. And, of course, your opinions: is the Kindle the next must-have gadget, or is there a dealbreaker or two that keeps it from missing the mark? And how many of you are just holding out for the iTunes Bookstore on your iPhone or iPod Touch? Or would prefer to spend your $400 on an Asus EEE PC instead?
Correction: This article initially misstated the Kindle's built-in connectivity options. It connects to the Web via a high-speed wireless network called Amazon Whispernet.
NEW YORK--"Why are books the last bastion of analog?" Amazon CEO Jeff Bezos asked an audience at New York's W Hotel in Union Square as he unveiled Amazon Kindle, the online-retail giant's new electronic book reader.
"Books have stubbornly resisted digitization," he elaborated. "I think there's a very good reason for that, and that is, the book is so highly evolved and so suited to its task that it's very hard to displace."
Indeed, where hardware companies like Sony have failed. No e-book reader has ever been a market success.
CNET News.com reported last week that Amazon would be debuting its much-delayed e-book reader, which the retailer on Monday started selling for $399.
Kindle tips the scales at a total 10.3 ounces--"That's less than a paperback book," Bezos said--and uses an "electronic ink" technology to mimic paper, not a computer screen. There is no backlight. Currently, the screen is black-and-white; Amazon executives have confirmed that E Ink, which manufactures the screen technology for Kindle as well as for other e-book readers like the Sony Reader, has a prototype of a color display; however, that technology is not yet ready for market.
The battery life, company representatives said, will last several days to a week. A charger can juice up the battery in a matter of two hours.
Notably, Kindle does not require a PC for synchronization or any software to be installed. "Instead of shopping from your PC, you shop directly from the device. The store is on the device, and then the content is wirelessly and seamlessly delivered to the device," Bezos explained.
Amazon's new "Kindle Store" now stocks more than 90,000 titles, "including 101 of 112 current New York Times Best Sellers and new releases, which are $9.99, unless marked otherwise," according to a release from the company.
Kindle, which was manufactured by an undisclosed Chinese original equipment manufacturer, connects to its specialized Amazon store via an EV-DO (Evolution Data Optimized) cellular network through "Amazon Whispernet," built atop Sprint's EV-DO network. No data plan or monthly bill is required. "We pay for all of that behind the scenes so that you can just read," Bezos said, adding that he estimated that it would take "less than a minute" to download a book.
The device can hold about 200 books, the CEO explained. A slot for a standard SD memory card can increase that capacity to about 1,000 books.
Bezos also announced that dozens of newspapers, from The New York Times to France's Le Monde, would also be available for the device, as well as magazines and 300 of the most popular blogs, such as BoingBoing and Slashdot. "On Kindle, newspapers are delivered while you sleep, automatically," he said. The publications will receive a cut of the subscription fee revenue, as no advertising will be displayed on them.
Additionally, Kindle comes with an electronic dictionary and access to Wikipedia. Each device, as News.com reported, also provides the user with a personal Kindle e-mail address so that word-processing files such as Microsoft Word documents, as well as image files, could be sent to the e-book reader.
After unveiling the device, Bezos showed the audience a video of numerous literary and technological luminaries who provided testimonials about Kindle; including authors Toni Morrison and Neil Gaiman, and entrepreneur Guy Kawasaki, who said, "This is BlackBerry for blogs."
But even though the development of Kindle took three years, Bezos said, it still couldn't be entirely perfect. "We never did figure out how to do virtual book signings," he said. Nevertheless, the Amazon chief executive reiterated that the book is due for a 21st-century makeover.
"We forget (that the printed book) is a 500-year-old technology, and we sort of forget that it's even a technology," Bezos mused. "Gutenberg would still recognize a modern-day book."
The publisher Hachette Book Group USA, a member of the International Digital Publishing Forum (IDPF), has decided to go with the digital publishing organization's recommended standard for distributing books in digital format.
Starting with its December 2007 launch titles, HBG plans to release its bestsellers in the .epub eBook format, the company announced Friday.
The .epub is an XML file format for reflowable digital books that includes Open Publication Structure (OPS), Open Packaging Format (OPF) and Open Container Format (OCF).
Hachette claims to be the first book publisher in the U.S. to adopt the .epub format. It also said the move will allow them to create eBooks more efficiently.
But the publisher could also just be following the money, as eBook popularity begins to rise.
About $8.1 million in eBooks were sold in the U.S. for the second quarter 2007 compared with $4 million for the same quarter the year before, according to statistics released by IDPF and Association of American Publishers in August.
Since bestseller I Am America (And So Can You!) by Stephen Colbert has already been released digitally, the book will not be re-released in the new .epub format, April Hattori, vice president of communications for HGB, said in an e-mail.
The news follows reports that the Booker Prize Foundation is in negotiations with several publishers and the British Council to get permission to release books on the Man Booker Prize shortlist for free download to anyone in the world. In August, HarperCollins also announced that it would be offering free book excerpts for iPhone owners.
Textbook publisher Houghton Mifflin said Monday it signed a pact with Microsoft to develop a new digital education system for school districts. Under the deal, Houghton Mifflin will build its learning system with Microsoft technology, including the.Net framework 3.0 and its latest SharePoint servers.
In 2001, Houghton Mifflin, an American institution in education publishing, bought instructional technology from IBM. That technology became what it called Learning Village, a system for school administrators and teachers to access curriculum, among other features. Now used by 45,000 schools in roughly 30 countries, the software is due for an update, according to Houghton Mifflin. With Microsoft technology, it will build an expanded version of the platform that gives lets school administrators, teachers, parents and students access the same portal with individualized sign-on accounts.
Students, for example, will be able to download homework assignments and turn them in digitally. Parents can view how their child is progressing in school. Teachers can add curriculum to the portal and share that coursework with peers in the school district.
Jeanne Hayes, president of The Hayes Connection, an educational consulting firm, said the deal is an endorsement of Microsoft's .Net platform, giving it more of an edge in instructional technology. She added that this deal is one of Houghton Mifflin's first since it was bought out by Irish software company Riverdeep last year.
"This shows it's taking the strategic route of strong instructional technology," she said.
Someone was certainly following the KISS method when it came to designing Adobe's new electronic book reader, Adobe Digital Editions.
Adobe on Tuesday announced the release of Adobe Digital Editions 1.0 available for free download to Windows and Mac users.
The application provides a very basic and easy-to-navigate interface for storing, sorting, viewing and annotating digital text files along the lines of what Apple's iTunes does for audio and Google's Picasa for pictures.
Library view from Adobe Digital Editions
(Credit: Adobe Digital Editions)The only main difference is that Adobe offers no automatic search and import feature, and does not have a direct portal to the Internet for searching and downloading books.
There are two main views from which to navigate the entire application. The library view lets you manage your collection, while the reading view lets you work within one individual eBook or PDF file.
Adobe Digital Editions is compatible with any PDF or .epub (International Digital Publishing Forum standard) file. Loading files consists of either dragging and dropping them into the application window or choosing "Add File" in the Library menu.
You can view books through Adobe Digital Editions in thumbnail or list view by title, author, publisher, last read, number of pages, date added or status. You can also read any metadata, such as permissions information, attached to a file.
Adobe Digital Edition's "bookshelves" are akin to playlists. You drag and drop files from the general library into bookshelves in a column on the left to categorize books, magazine and other digital documents by genre, type or source.
Books can be viewed in double or single page views of adjustable screen fits.
The simplicity makes sense given the fact that the software is intended to integrate with the Sony Reader.
... Read moreA court has ruled in favor of children's author J.K. Rowling over fraudulent copies of Harry Potter e-books, according to reports out of the U.K.
Warner Brothers, who produces the Harry Potter films, and Rowling filed a lawsuit against eBay in 2004 over illegal copies of Harry Potter e-books that have been sold from the Indian version of the Web site.
According to the Times Online, an Indian court has ordered that eBay remove the entries for unauthorized copies of Harry Potter e-books from its site until a hearing scheduled for May 23.
But an eBay spokeswoman said in an e-mail that those reports were inaccurate.
"To clarify, an injunction has not been issued against eBay. What has happened recently is that the court issued an injunction against certain sellers on eBay who had been selling e-books. This injunction has nothing to do with eBay Inc.," Nichola Sharpe, senior public relations manager for eBay, said in an e-mail.
While eBay did confirm the ongoing lawsuit with Rowling and released a comment regarding the issue of injunction, it did not respond as to whether it has received a court order to remove those sellers from its Indian site.
CNET News.com was not able to obtain a copy of the court order at this time, but if the Times Online assertions are true the order could have larger implications. Other companies, such as Moët Hennessy Louis Vuitton, are suing eBay for not doing enough to stop the sale of counterfeit versions of products, such as handbags, over its site.
J.K. Rowling announced in early February that her final installment of the Harry Potter series, Harry Potter and the Deathly Hallows, is scheduled to be released on July 21 in the U.K. and U.S.
- prev
- 1
- next





