The only "Philips" you'll see at CES 2009 will be at the Funai booth.
(Credit: CNET)Philips will not be exhibiting at the 2009 Consumer Electronics Show. The Philips brand, however, will still be on display at the Las Vegas Convention Center, thanks to the expanded presence of Funai--the Japanese company that will be producing TVs sold in North America under the Philips name starting later this year.
A Philips representative confirmed to CNET that the Dutch electronics giant will not have a presence on the show floor at the mammoth Las Vegas trade show, verifying rumors that had surfaced earlier this year.
Traditionally, the Consumer Electronics Association's massive January event is used by industry stalwarts to highlight emerging trends and key products that will be introduced over the course of the subsequent year and beyond. Philips' exit from that high-profile showcase comes in the wake of its recent announcement that it's outsourcing TV production to Funai for Philips- and Magnavox-branded sets sold in the North American market.
Indeed, Funai is doing its part to fill the void left by Philips' exit from the show. A spokesman for the Consumer Electronics Association, the industry group that runs CES, had this to say:
Philips has been a pioneer in the consumer technology industry, and a well-known brand for consumers in the U.S. and around the world. The recent license agreement between Philips and Funai was a strategic business decision between two consumer technology companies. CEA respects the strategic decisions that all of our 2,700 exhibitors make regarding their business model and the International CES. We look forward to welcoming the Philips brand back to the 2009 CES in a new way, through its partnership with Funai, which has significantly increased exhibit space for the 2009 show to approximately 10,000 net square feet.
Keep in mind that 10,000 square feet may sound like a lot, but it's small potatoes compared with the megabooths that house major manufacturers like Sony, Samsung, Panasonic, and--up through last year--Philips.
While not having to pay for all that space on the show floor will undoubtedly save Philips considerable expense, it will also mean forfeiting the publicity and intangible buzz that comes from being at the center of the industry's biggest annual event. Just last year, for instance, the company snagged the Best of CES award for its energy-efficient Eco TV (though its admittedly impressive low power consumption couldn't overshadow the middling picture quality evident when we reviewed the final product).
The company could still use the show as a springboard for new product announcements, however: it's all but certain Philips will still have some personnel on hand at CES for meetings with journalists, analysts, retailers, and other industry insiders. And plenty of CES no-shows still crank out the press releases during that week--with the seemingly endless list of gadget blogs and tech sites covering the show, all a company really needs is a product photo and a descriptive blurb to get some virtual ink.
To be sure, skipping CES doesn't necessarily confine a company to also-ran status. Nintendo and Apple, two of the hottest names in the industry, have long since spurned the Vegas show. Likewise, Onkyo and Yamaha have opted out in recent years. Furthermore, Philips is quick to point out that the company is still producing, selling, and marketing all of its own non-TV products for North America. And it will continue to produce TVs for other global territories--most notably Europe--where its brand remains stronger.
Still, when one considers that Funai already produces electronics that are sold under the labels Sylvania and Emerson, you have to wonder: is Philips on the road to joining those once hoary companies as a ghost brand--a holding company that just licenses its Western name to give better brand cachet on store shelves to an anonymous Asian manufacturer? Maybe, maybe not. But skipping the world's biggest consumer electronics show doesn't exactly inspire confidence.
What do you think: Is the Philips brand in decline? Does Philips' no-show mean CES is losing some of its luster as the consumer electronics industry's ultimate sneak preview? Or is this just more "inside baseball" industry gossip that will have little impact on the future of consumer electronics? Share your thoughts below.
If you've been eagerly awaiting the opportunity to own the thinnest flat-panel LCD TV, now's your chance.
Hitachi's 1.5 LCDs are just that thick.
(Credit: Hitachi)Though already available in Asia, the 1.5-inch-thick TVs from Hitachi are now available in the U.S. The sets come in three different screen sizes, 32 inches, 37 inches, and 42 inches.
One of the secrets, by the way, of how Hitachi managed to slim down the TVs so much is that they took out the ATSC tuner. And although it is definitely the thinnest LCD TV, it's downright bloated when compared to Sony's impossibly thin OLED TV, which measures a mere 3 millimeters thick.
See my colleague David Katzmaier's take on the latest TV from Hitachi here.
There was only one product at CES 2008 that I couldn't wait to get--a new model of safe from the Sentry Safe company. I even tried to buy one from Sentry's website one evening while I was still in Las Vegas, but that turned out to be impossible; it has to be shipped by truck freight, so I had to place the order with Sentry over the phone to make those arrangements.
The Sentry QE5541 Fire-Safe offers commercial-grade protection for computer media at a price low enough for home computer users.
(Credit: Sentry Safe)I ordered the safe when I got back home, and it arrived here last week--a good bit sooner than the company predicted. I've got it all set up and it's all working. I'm very happy with it.
I got the QE5541, the largest model in a new line of six fire- and water-resistant safes designed to protect CDs, DVDs, flash drives, iPods, etc. from fires lasting up to two hours at temperatures up to 1,850° F.
And the really cool thing is that it'll also protect a 2.5" USB hard drive...while the drive is operating and connected to a computer outside the safe via a USB passthrough in the safe door. So for the first time, your backups can be continuously protected, even if you're not around.
If you're like most people, you don't even make regular backups of your personal computer. Most people who lose digital family photos, electronic book manuscripts, and disk files containing critical financial records to house fires don't make backups, either. But the worst thing must be to have a full set of backups get burned up along with your computer.
It's never happened to me, but I try to learn from my own mistakes before I make them. During 2007, I nearly placed an order for the Phoenix Datacare 2025 Media Safe, which is available from the Keystone Safe Company and other Internet vendors. The 2025 is another fire- and water-resistant safe designed to protect computer media. It has an internal volume of 1.22 cubic feet and costs $1,579 from Keystone. Compared with other safes I considered, the Phoenix was a pretty good deal.
Sentry's QE5541, by comparison, has an internal volume of 2.0 cubic feet and costs $519.99. Freight costs for both safes are similar, around $75 for basic delivery. So the Sentry safe is a really great deal.
And then there's that USB connection. That's unique. It makes the Sentry safe useful in a way the Phoenix safe could never be. I can stick a USB-powered hard disk inside--there's a pocket for it on the door--and run my nightly backups, or Apple's Time Machine software, without having to remember to move the disk drive into the safe after the backup finishes.
There are some limitations. The disk drive has to be a 2.5" USB-powered model because there's no separate power pass-through on the safe, just the USB connection. In my testing, a new Western Digital Passport 320GB drive worked fine but some older USB-powered drives didn't. Even the Passport didn't work unless I hooked up the second power connector on the USB cable Sentry provides to hook up the safe to a computer.
The problem is that USB ports provide +5V DC power and USB-powered hard drives require +5V DC power. That may sound more like a solution than a problem, but the USB specification also requires that power-hungry USB peripherals such as hard drives be connected to a USB port through just one cable. On the Sentry safe, there are effectively three cables: one outside the safe, one inside the safe, and one buried in the door of the safe to bring the USB connection through.
The resistance of all that extra wire and the extra connectors causes a voltage drop that could interfere with proper operation of the hard drive. I tested the power inside the safe with the hard drive running using a special USB cable I built for testing purposes some years ago. The final voltage was only barely in spec with the Passport and significantly lower with those older drives. But Sentry provides high-quality cables and connectors, and I think it should be reliable as long as you're using the provided cables and a good hard drive.
There's another consequence of this issue: there isn't enough power coming into the safe to run more than one hard drive. You'd need a hub in the safe, but bus-powered USB hubs don't provide enough power for USB hard drives anyway. I was able to use a bus-powered hub to hook up several flash drives just for testing purposes, but there's little practical value to that. I'd like to see Sentry offer a model that can support one or more full-size (3.5") drives, but in that situation, heating could be a problem; a fire safe has to be well-insulated, so even the ten watts or so produced by a 3.5" hard drive might be too much.
(I have my own solution to that problem, which I hope to discuss with Sentry at some point.)
I said earlier that the QE5541 is one of six new safes from Sentry, but that's an oversimplification. Two of these models, the QA0002 and QA0004, are actually just hard drives permanently sealed in a protective safe-like case. They're like big, heavy, virtually indestructible external USB-powered hard drives. Unfortunately, they're also just 80GB and 160GB drives based on Maxtor mechanisms, well behind today's state of the art in USB-powered drives. And at $339.99 for the 160GB model, they're expensive, too.
Sentry provides an interesting service for these two models. From the Web page: "If your Sentry Safe hard drive experiences fire or water damage, we will attempt to recover your data free of charge and send you a new unit." That's a good deal.
Sentry's $99.99 QA0110 is designed to protect up to 100 CDs or DVDs, but doesn't have a USB pass-through, so I don't find this model particularly attractive.
The QE5541 I bought has a smaller sibling, the QE4531, with 1.2 cubic feet of interior space plus the USB passthrough. If I bought the Papa Bear model, the QE4531 is for Mama Bear.
The remaining model, then, would be Baby Bear's--the QA0121, which can hold 60 optical disks plus a standard 2.5" USB-powered hard drive like the Passport. I think this one will be "just right" for most people, and at a price of $169.99, it's a lot more affordable than the big models. The one downside to the QA0121 is that the fire protection is only good for 30 minutes at 1,550° F. That's probably adequate for most residential fires, but you should think about how long it's likely to take for your local fire department to respond, how soon they can get to your home office, and what the construction of your house is like.
I wanted the extra protection and security of the QE5541, however, so that's what I bought. Sentry said it would take 3 to 5 weeks to arrive, but it got here in just ten days. It was delivered to my driveway in a big cardboard box with a small forklift-type wood pallet on the bottom; it was up to me to get it up the front steps and into the house. I was prepared for that, but if you need inside delivery, be sure to ask for it. (Sentry didn't mention that service when I placed my order, but it's a routine add-on from most shipping companies.)
Once I had the safe inside and located where I wanted it, I drilled a couple of holes through the bottom of the safe as directed in Sentry's documentation so I could use the provided lag screws to secure the safe to the floor. This procedure is easy enough, but if you want to do the same you'll need a drill with the right bit, plus a suitable tool for driving in the lag screws.
Then it was just a matter of installing the batteries for the electronic lock, testing the combination a few times (the safe comes with one predefined combination; you can set more), and hooking up the hard drive.
I've moved in all my backup media, some old external hard drives I'm not using, original install disks for my commercial software, and three complete older laptops. (The product page mentions "protects up to 72 CDs and DVDs" but this refers only to the capacity of a removable shelf provided with the safe. The safe will actually hold hundreds of DVDs on spindles or in the Maxell Double Slimline jewel cases I use.) I feel a lot better knowing that these items are now much more likely to survive a house fire.
If I have a fire, I'll post here about how well the safe works. But I hope I never have to make good on that promise!
Tim Leberecht, in a Matter/Anti-Matter blog post, asks whether Apple's "shock and awe" approach to product announcements is a dinosaur in a Web 2.0 world. I think there are a couple of other points worth making for perspective on this.
First, Apple has shifted dramatically from purely relying on big announcements at big events. It used to be, until just a few years ago, that Apple really only had two times each year that it made major hardware announcements: Macworld expos in San Francisco and New York. The developers conference was used for software announcements. Between them was pretty much a desert.
Today, Apple makes announcements throughout the year, sometimes at other shows like the NAB. This has allowed the company to spread the much larger quantity of announcements around, and makes the Macworld announcements more focused. It surely also makes managing the larger product pipeline easier.
So while the expo is still the highpoint of the year, it is not fair to characterize it as Apple only having two real opportunities per year to make announcements and news, as Frank Shaw does. While the other venues are not as big as the mass-market-oriented Macworld, they are geared toward their niche audiences with appropriate announcements. And besides, two major events a year is one more than many consumer electronics companies have, which put all their eggs in CES....
Second, Apple has become much better about spreading the word through other means than the expos. Starting with the iconic Think Different and iPod campaigns, Apple has reinvigorated its advertising efforts with large infusions of cash and creativity. And the Apple Stores have been very successful at attracting new customers and maintaining interest for existing Mac users.
As Mr. Shaw puts it: "But I'm a huge believer in the value of ongoing communication, to the right audiences, about the topics they care most about, in a regular, sustained way." It seems to me that with the stores, advertising, and targeted product announcements, this is exactly what Apple is doing.
Lastly, let's also think about how Apple itself builds up excitement before Macworld. Aside from occasional teasers that are void of any information (such as the last one, "something is in the air"), it pretty much does nothing. It is famously tough on clamping down on leaks, and only sporadically gives previews to select journalists like David Pogue.
Ninety-nine percent of the excitement and momentum is generated by the user base, the media, the blogosphere, essentially doing Apple's work for it. Most companies would kill for that kind of free publicity. If the announcements don't live up to the hype, that's not because Apple itself has controlled what the hype should be about, but because Apple has an enviable track record of blockbuster announcements.
In reaction to "Gizmodogate," the gadget blog's prank of shutting down flat-screen displays on the show floor and during demos at CES (see Bloggers behaving badly), the conference's organizer, the Consumer Electronics Association, sent me this statement:
We have been informed of inappropriate behavior on the show floor by a credentialed media attendee from the Web site Gizmodo, owned by Gawker Media. Specifically, the Gizmodo staffer interfered with the exhibitor booth operations of numerous companies, including disrupting at least one press event. The Gizmodo staffer violated the terms of CES media credentials and caused harm to CES exhibitors. This Gizmodo staffer has been identified and will be barred from attending any future CES events. Additional sanctions against Gizmodo and Gawker Media are under discussion.
See also: Gizmodo editor Brian Lam's argument against my position on Valleywag (comment No. 7).
View complete CES 2008 coverage from CNET.
The Gizmodo kids pulled a good stunt at CES: they fired TV-B-Gone remotes at walls of shiny new monitors on display and during press conferences, much to the displeasure of booth staffers.
The video is funny. The ramifications of prank will not be. The CES organizers only grudgingly gave bloggers press credentials to the conference, and even then kept them segregated into a working lounge that was a step down in amenity and luxury from the "press" lounge and work area. This prank will not endear the blogging class to either the CEA, which produces CES, or the companies that paid dearly for the right to occupy CES floorspace and show off their products.
I would not be surprised to see Gizmodo banned from the show and possibly sued by either the CEA or the companies its bloggers harassed. For journalists (in my mind, all bloggers are journalists), legal and constitutional protection does not extend to mischief or sabotage. Publishing news reports, opinion, and satire are protected acts. Physical interference is not.
I asked Gizmodo publisher Nick Denton if he was going to fire the Gizmodo crew for their prank. "No," is all he said in an instant message. He did not reply to followup questions.
Gizmodo added this apology after the post first ran, but I don't think it will mollify the victims.
It was too much fun, but watching this video, we realize it probably made some people's jobs harder, and I don't agree with that (Especially Motorola). We're sorry.
There are other likely outcomes of the prank. From now on, no one with an infrared-controlled device at a tradeshow is going to leave it exposed. A few tabs of black electrical tape will thwart TV-B-Gones. Beyond that, as our security expert Robert Vamosi said about this incident, expect TV manufacturers to think seriously about building encryption into their remote controls.
View complete CES 2008 coverage from CNET.
LAS VEGAS--On the Internet, no one knows if you are a dog. And at trade shows, no one knows if you are Jeff.
I had to meet Jeff Ziegler and Jake Player, the CEO and president, respectively, of PC recycler TechTurn, for a breakfast meeting at a restaurant. I had exchanged e-mails with the company but had never seen them in person.
While waiting outside the appointed restaurant, two guys approached me, and one pointed his finger at me. "Jeff?" I asked. "Yes," he said.
We sat down and exchanged pleasantries. Then another guy joined us. I hadn't expected that.
"Are you guys from TechTurn?" I asked.
No. They were from a speaker company. I excused myself and waited outside. Minutes later, my real meeting had arrived.
Trade shows are like that. Invariably, you have to go to hotel rooms and other places where you don't know the people. In a way, it's kind of like being a gigolo.
"Are you Mike?" someone might ask.
"I can be whoever you want me to be," I have to reply.
LAS VEGAS--Pioneer's latest plasma prototype: you could even say it glows.
The high-end audio and video company is showing off two new Kuro concept TVs at the Consumer Electronics Show in Las Vegas that push the barriers of thin and light, the company says. The Extreme Contrast TV gets to absolute black, says Pioneer. No light leaks out from the back of the TV.
That's because there is no backlight. Chemicals embedded in the panel emit the light to illuminate the images. Thus, when there is no signal, no light gets generated and absolute black, created by a complete absence of light, occurs. ("Kuro" in Japanese, by the way means "deep, penetrating black." I love the idea that there's a name for the concept.)
Sony's OLED (organic light-emitting diode) TVs work in the same way but the two technologies are different. Pioneer's is based around plasma technology. Sony's OLED TV is already out, but it's expensive. Pioneer's may come out in a few years and will no doubt cost a lot. While Extreme Contrast will improve plasma performance, it's a wait-and-see to as to whether it can help boost the format.
Pioneer's thin Kuro TV measures less than an inch thick.
(Credit: Michael Kanellos )The demonstration was pretty impressive. When the lights go out in the room, any tone difference between the TV panel and the bezel disappear. As a result, images on the TV almost seem 3D. The two giant goldfish in one segment of the demo? It looked like they were floating on air. I thought they were going to rip my throat out.
The company also showed off a Kuro concept with a 9 millimeter-thick panel. The whole TV measures less than an inch thick. It also weighs 41 pounds, although it has a 50-inch diagonal screen.
Pioneer launched the Kuro program last year at CES. The concepts shown off last year actually made it to market later in 2007.
View complete CES 2008 coverage from CNET.
LAS VEGAS--At Lenovo's press dinner the other night there was an unidentified handheld on display, sitting casually next to the three new consumer-friendly IdeaPad laptops the company had come to Las Vegas to push.
No one--not even the PR people for Lenovo--could give me specific details. All they could say was that it is only available in China, the company's home market. This video gives a bit more detail, including that it runs Linux and uses a new 45-nanometer chip from Intel.
From what I saw, it had a lot of nice features, even if it was a bit hefty: GPS, music, Web browsing, a camera, plus several-layer-deep menus I didn't have time to delve into.
No word on whether it's something planned for the North American market any time soon.
View complete CES 2008 coverage from CNET.
The Consumer Electronics Show is on in full force in Las Vegas. Here are just some of Tuesday's highlights from the giant gadget show. For CNET's complete coverage, click here.
Green is in at CES--Lots of companies here are touting green design and environmental thinking, though in some cases it seemed more sloganeering than anything very deep.
Ion introduces LP-to-CD ripper--The LP2CD includes an all-metal platter, an LCD display, a USB connection, a switchable line/phono audio output, and a front-loading CD player and recorder.
FlyTunes makes your iPhone into an Internet radio--Service displays a curated list of Internet radio stations, and, over Wi-Fi, streams and records the stations you listen to.
Yoggie launches firewall on a USB stick--The Gatekeeper products scan for viruses, spam, and other threats, as well as running a bidirectional firewall.
Samsung streams video and music to your HDTV--Samsung's Home Digital Media Adapter connects to select 2008 Samsung HDTVs and allows you to stream music, movies and photos from networked PCs and directly from the Internet.
'Re-Mission' is a video game with a vital purpose--HopeLab is a nonprofit that creates innovative products with a health-improvement target goal, like video game "Re-Mission," which has been shown to improve the attitude and healthy behaviors of teens with cancer.
This cabbie's techier than you--Beyond Binary gets driven around by a gadget hound who would make the folks on the show floor proud. He has 20,000 songs on his iPod, thousands of dollars worth of digital camera gear and a watch that acts as a TV remote control.
View complete CES 2008 coverage from CNET.





