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October 21, 2008 11:20 AM PDT

Motorola goes glam with the Aura

by Kent German

Motorola's Aura offers luxury appeal.

(Credit: Motorola)

Motorola thumbed its nose at the shaky economy Tuesday when it introduced a high-end luxury cell phone called the Aura. Sporting a swivel design reminiscent of the Motorola V70 (now there's a blast from the past), the Aura features a range of unique and posh design touches.

The display supports 16 million colors and a 300dpi resolution; the skin is stainless steel and shows a textured pattern (it takes two weeks to make sculpt, etch, and polish says Moto!); the lens is made from 1.62-carat sapphire crystal; the gears are tungsten carbide coated; the finish has a mirror polish that's used on luxury watches; the keypad is aluminum; and the swivel mechanism is custom engineered with 130 precision ball bearings made by the Swiss. Now that's a lot of bling.

The Aura's features aren't nearly as impressive. Inside, you'll find a 2-megapixel camera, 2GB of user-accessible memory, a music player, stereo Bluetooth, quad-band GSM support, Moto's CrystalTalk feature, messaging, e-mail, a speakerphone, and an open-source browser. The Aura will be available in an unlocked version starting December 4. So if you're looking for a stocking stuffer, you can pre-order now for just $1,999. Now there's a bargain.

Kent German is a senior editor for cell phone reviews at CNET. When he's not testing the newest handsets on the market, he's blogging about cell phone news for Crave. In his On Call column, he answers reader questions and gives his take on the rapidly changing mobile industry. E-mail Kent.
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Add a Comment (Log in or register) (10 Comments)
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by jvillaro October 21, 2008 12:09 PM PDT
Finally!!! I´ve been waiting for an updated version of the v70, one of the best looking phones of all time!
Reply to this comment
by EBG913 October 21, 2008 12:57 PM PDT
The phone is $1,999.99. As cool as it looks, that sure seems like a lot of cash!
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by EBG913 October 21, 2008 12:57 PM PDT
The phone is $1,999.99. As cool as it looks, that sure seems like a lot of cash!
Reply to this comment
by colorado76gal October 21, 2008 1:02 PM PDT
So they finally released the price. $1,999.00 for pre-order. http://www.store.motorola.com/mot/en/US/adirect/motorola?cmd=catProductDetail&showAddButton=true&productID=93799XQBSA&WT.mc_id=NEVIS_AURA_PRE&WT.mc_ev=click&utm_source=NEVIS_AURA&utm_medium=landingpage&utm_content=LandingPage_nevis_aura&utm_campaign=NEVIS_AURA_landing
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by emo_elmo___ October 21, 2008 4:11 PM PDT
mi dad got that phone a month before any one else new. he works at motorola and got it as a proto type. il be posting a vi on youtube, if u wanna know anythaing about it, e-mail me at calebs_96@yahoo.com
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by drsjr1 October 22, 2008 6:54 AM PDT
Well, aren't you special...
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by dotcommunism October 22, 2008 7:07 AM PDT
I have no idea why you're so lazy Kent. My gosh. It says on the Aura website that the price is $1,999.99, and they are taking pre-orders as it ships out 12/4.

How lazy can you get?
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by scottyrob October 22, 2008 9:26 AM PDT
Its like my old V80 except TOO overpriced and underwhelming. When was the last time Motorola made a decent phone?
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by firestarter October 22, 2008 6:48 PM PDT
this is why moto is having problems. really a phone that cost 1,999 really.
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by The_Real_JLlo December 17, 2008 1:47 PM PST
They're offering free shipping!!!
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