Every now and then, I come across some stories that make me cringe. Unfortunately, this is one such story. The New York Times is reporting today that Target made itself look like a fool because of the idiocy of its public relations arm.
According to the Times, a blog about the impact of marketing on children called Shaping Youth found issue with Target's latest ad campaign that showed a woman behind Target's logo. And while the site's founder Amy Jussel didn't necessarily find fault in the depiction of the woman, she was perturbed by Target's decision to place the bull's-eye directly over the woman's crotch.
Upon sending an email message to Target to get an explanation for the ad, the major retailer said that it was "unable to respond to [her] inquiry because Target does not participate with nontraditional media outlets."
Wow. What a bunch of clowns.
... Read more
Oh, the horror!
(Credit: Gamespot)Now that the dust has settled with Manhunt 2 and Rockstar and its parent company Take Two Interactive are being held to the fire once again, the utter lack of knowledge and ignorance that permeates every level of retail has shown its ugly face.
Instead of understanding the nature of the latest Manhunt 2 scandal where gamers could ostensibly view adults-only content in the game through a code hack, Target and others have announced that it will not sell the game on its shelves because "players can potentially view previously filtered content by altering the game code."
Simply put, this is one of the most ludicrous and ridiculous decisions I have seen in years by any retailer. Just because a gamer can "potentially view previously filtered content by altering the game code", Target (and others) feel the need to take Manhunt 2 off store shelves?
Ridiculous.
... Read more
- prev
- 1
- next
