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November 30, 2008 9:21 PM PST

Facebook Connect appears set for expansion

by Michelle Meyers
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Facebook Connect--the service launched last spring that lets members log on to other Web sites using their Facebook profile--appears to be entering a new phase.

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The New York Times, in a big-picture story Sunday about the social network's plans to extend its reach across the Web, notes that the Facebook Connect service is gearing up for expansion:

In the next few weeks, a number of prominent Web sites will weave this service into their pages, including those of the Discovery Channel and The San Francisco Chronicle, the social news site Digg, the genealogy network Geni, and the online video hub Hulu.

TechCrunch's Michael Arrington chimed in with a related post about Facebook Connect and other such services, noting that Facebook had slated Sunday as the start of "a big press push" for Facebook Connect.

Facebook Connect was launched in May as a way for members to connect their profile data and authentication credentials to external Web sites, much like services offered by rivals MySpace and Google. Members can use their Facebook identities across the Web, including profile photos, names, photos, friends, groups, events, and other information. Facebook handles the authentication process and stresses that user security is a priority.

Some of the other announced Facebook Connect partners include Movable Type, Amiando, CBS.com, CNET (that's us, of course), CitySearch, CollegeHumor, Disney-ABC Television Group, Evite, Flock, Kongregate, Loopt, Plaxo, Radar, Red Bull, Seesmic, Socialthing, StumbleUpon, The Insider, Twitter, Uber, Vimeo, and Xobni.

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