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December 9, 2009 8:05 AM PST

Google debuts news story experiment

by Lance Whitney
  • 7 comments

Google has often been seen as a competitor to traditional newspapers, but the search giant is now teaming up with two major papers for a new experiment in presenting news online.

Google announced on Wednesday "Living Stories," an experimental new feature designed to deliver news stories, updates, editorials, and multimedia focusing on specific topics, all on one single Web page.

Each Living Story, whether it's on health care, global warming, or the war in Afghanistan, has a permanent URL that you can follow. That page displays everything from headlines to summaries to in-depth articles on that subject. By clicking on the various links on each Living Story page, you can read the articles, view photos, watch videos, and access a time line for an historical view of the topic. As new stories and updates are posted, you can read them on the same page.

Google Living Story page

Google Living Stories page

(Credit: Google)

The Living Story keeps track of your activity, so it alerts you to updates you haven't yet seen and grays out or collapses older news that you may have already read. You can also subscribe to e-mail updates and RSS feeds of your favorite stories, so you don't need to return to the Living Story page to grab the latest news.

Since Living Stories is a new experiment in the Google Labs sandbox, the number of topics is limited. Google is working with just two media partners to start--The New York Times and The Washington Post. The newspapers decide which topics appear on their own Living Story pages. But Google has plans to develop open-source tools so other outlets can create their own Living Stories. If the concept takes off, it might prove a money maker for other publishers, according to the Times, as they could sell ads on their own pages.

Newspapers have been hit by declining business as more people have flocked to the Web to grab their daily or hourly news fix. In some corners, Google has been seen as the enemy to traditional print outlets. Media maven and Wall Street Journal owner Rupert Murdoch has even accused the search giant of stealing his content and threatened to remove his sites from Google listings.

Responding to such concerns, Google Chairman Eric Schmidt recently wrote an editorial in the Journal in which he argued that his company could actually help newspapers boost their business. And in the face of lower revenues, many news outlets have started to embrace the Web rather than compete with it.

From its perspective, The New York Times seems optimistic that the Living Stories experiment could lead to bigger and better things.

"It's an experiment with a different way of telling stories," said Martin A. Nisenholtz, senior vice president for digital operations of The New York Times Company, in a statement. "I think in it, you can see the germ of something quite interesting."

December 1, 2009 3:16 PM PST

Facebook and MySpace delete N.Y. sex offenders

by Larry Magid
  • 46 comments

New York Attorney General Andrew Cuomo announced Tuesday that more than 3,500 sex offenders from his state have been purged from Facebook and MySpace.

Both companies have long had policies against registered sex offenders using their services, but the implementation of New York's new Electronic Securing and Targeting of Online Predators Act ("E-Stop") has made it easier for the sites to identify perpetrators from the Empire State.

Facebook, according to Cuomo, was able to identify and disable the accounts of 2,782 registered sex offenders. MySpace deleted 1,796 accounts.

Cuomo has long been concerned about predators on social-networking sites. In January 2008, New York was one of 49 states that entered into an agreement with MySpace that resulted in a set of principles to combat harmful material on MySpace and other sites. In October 2007, Cuomo's office said Facebook could face a consumer fraud charge for misrepresenting the site's safety for minors, but two weeks later Cuomo and Facebook Chief Privacy Officer Chris Kelly held a joint press conference to announce a "cooperative effort."

New York Attorney General Andrew Cuomo

(Credit: Office of the Attorney General, New York)

The E-Stop law bans many registered offenders from using social-networking sites while on parole or probation and requires all registered offenders to disclose their e-mail addresses, screen names, and "other Internet identifiers." That data is provided to social-networking sites to run against their roles.

The state of New York, according to Facebook spokesman Barry Schnitt, "built its database with the idea of social-networking companies running it against their user base." He said the way it was coded, made it a lot easier to find matches. Other states, said Schnitt, "sometimes just fax over a list. Their databases are designed to help people find out if there is a sex offender living on their street. This is a very different use case."

Sex offender data is collected by states and there is no currently official federal database. The federal Adam Walsh act calls for such a database but it hasn't been funded. In 2006, MySpace contracted with Sentinel Safe to build a national and searchable registered sex offender database.

While praising Facebook and MySpace's cooperation, Cuomo said that "many other social-networking sites remain slow at adopting available new protections against sexual predators online." He said his office "sent letters urging them to take action now to similarly purge sex offenders from their sites."

As always, it's important to put this news into perspective. It only involves registered sex offenders, which, of course, is a good start, but it only includes people who have been caught and convicted. And, while the companies do their best to ferret out registered offenders who try to hide their identity, there is no way to know how many people succeed in eluding them.

Also, we know of very few children who have been sexually molested by someone they met on social-networking sites or any Internet sites. The vast majority of child sex abuse victims know the offender from the real world. I'm not aware of any cases of a pre-pubescent child being harmed by someone he or she met online and it's even rare among teens.

And, based on conversations with security officials at social-networking companies, I am not aware of any cases where a registered sex offender has been convicted of using the site to aid in harming a child he or she met on that site.

"There are still zero cases reported of any registered sex offender who was booted off MySpace being prosecuted for illegal contact occurring on MySpace," said Hemanshu Nigam, chief security officer for MySpace parent company News Corp.

In January, the Harvard Law Berkman Center's Internet Safety Technical Task Force issued a report that children and teens are less vulnerable to sexual predators than many had feared, though that report was initially met with some skepticism from some attorneys general.

Originally posted at Safe and Secure
Larry Magid is a technology journalist and an Internet safety advocate. He's been writing and speaking about Internet safety since he wrote Internet safety guide "Child Safety on the Information Highway" in 1994. He is co-director of ConnectSafely.org, founder of SafeKids.com and SafeTeens.com, and a board member of the National Center for Missing & Exploited Children. Larry's technology analysis and commentary can be heard on CBS News and CBS affiliates, and read on CBSNews.com. He also writes a personal-tech column for the San Jose Mercury News. You can e-mail Larry or follow him on Twitter @larrymagid.
November 12, 2009 8:46 AM PST

Even in media mecca, plenty are willing to pirate

by Greg Sandoval
  • 30 comments

NEW YORK--Manhattan is the center of book publishing, all four music labels have headquarters here, and it's home to the country's largest general newspaper.

(Credit: New York magazine)

But even in the Big Apple, many people appear unwilling to pay for media.

New York magazine conducted an apparently unscientific poll of 100 pedestrians in Manhattan's SoHo district and it revealed some startling and humorous results.

Few of those polled are willing to pay for The New York Times. Asked whether they subscribe to the paper, 79 said no. Asked how much they would be willing to pay to read the paper online, 63 said "nothing." To the question of how charging a fee to read the paper online would affect The Times, 65 answered that it would make it less successful.

The good news for the music industry was that 34 of the respondents say they pay for all their music. The bad news is that 61 acknowledged obtaining at least some of their music illegally.

As for downloading TV shows illegally via BitTorrent files, seven of those polled said "all the time." Five said never." 38 said only if they miss a show on TV. 12 asked "What the hell is a torrent?"

When it came to books, the respondents were much more willing to pay and don't appear to be Kindle fans. Check it out.

Originally posted at Media Maverick
June 3, 2009 11:52 AM PDT

Al Gore wants to save advertising, too

by Caroline McCarthy
  • 6 comments

NEW YORK--According to former Vice President Al Gore, the importance of sustainability doesn't just apply to the environment. It also is key to the future of advertising.

"It really comes out of the environment, but in my opinion the key theme of this century really is sustainability," Gore said. "This theme of environmental sustainability has become a part of our culture, it's a part of our discourse, and I'm very optimistic that it will soon be a part of our policy."

Addressing the crowd of advertisers and online-media types at the Digital Content NewFront event put on by Digitas on Wednesday, Gore was speaking not as a "recovering politician" or a green-tech evangelist, but as the co-founder of Current Media, the experimental cable news channel that relies heavily on user-created content for both editorial and advertisements.

It's about time for our old views of advertising to die, he said.

"In the 20th century, the advertising model was based on the same principles that the Industrial Revolution was based on: scale," Gore said. "It was big, it was blunt, very expensive, and very intrusive, and audiences have now begun to resist that old advertising model even as the environment in which it is presented changes a great deal. The new model is very different because the media landscape is completely different."

More than half of the advertisements on Current are called "VCAMs," or "viewer-created advertising messages," Gore said. These are videos selected out of user submissions for brands interested in advertising on Current; the winner is paid by the advertiser, though it costs significantly less than the production budget of a traditional TV ad, and the winner receives an additional payment if the advertiser wants to use it outside of Current.

It's a model not unlike the wildly successful T-shirt company Threadless, which gets thousands of design submissions and gives a cash prize to the ones that it subsequently prints and sells.

Gore showed off a series of VCAMs proudly, as though they were home videos of his kids: One of them, created by two 24-year-olds, was a Mountain Dew ad about aspiring to be a professional hide-and-seek player. Another, created by a 29-year-old, was a T-Mobile ad showing people excitedly attempting to get picked for a "fave five" as though it were a dodgeball team. Gore mentioned another that was created by a 17-year-old who subsequently received a $50,000 check when the advertiser wanted to use it outside of Current.

There are problems, obviously, which some of the audience members brought up in questions. There are plenty of brands that wouldn't get aspiring filmmakers quite as jazzed as the car and gadget companies whose ads Gore showed off. And while the Flip-camera-toting young adults responsible for Current's VCAMs have the pluck and the free time to run around making commercials, it's easy to theorize that it would be tougher for a network with an older audience to pull it off.

Then there's the fact that while Current has been way ahead of the curve on some digital trends--displaying live Twitter messages onscreen, for example--it's still not a huge media powerhouse. The company canceled its scheduled initial public offering earlier this year, citing the bleak economic climate.

Gore, however, had an example of successful "sustainable advertising" beyond Current. What we can look at, he said, is his old job: politics.

"The most powerful new brand that we've all seen unveiled over the last two years is (Barack Obama)," Gore said, showing a slide of the "O" sunrise logo that became so well known during Obama's successful presidential campaign. "And what is it about this brand that made it so incredibly successful? It was all about empowerment, it was all about involving people to help deliver the message. It was very tuned into the new technologies and how people use them."

Just as the Obama campaign made efficient use of inexpensive marketing and publicity tools on the Web, Gore believes that the digital age has made it possible for high-quality ads to be ubiquitous, rather than just at the one time of the year when people get really pumped about what commercials will be on TV.

"During the Super Bowl, people leave during the game rather than the ads. They want to see the ads because they know something extra has gone into Super Bowl ads," Gore said. "(But) it's not sustainable to have that kind of ad budget and that kind of focused creativity that you find on those ads completely ubiquitous throughout the television year."

At the end of his talk, the former vice president was left speechless when one audience member asked him if he believed that the problem of carbon emissions could be solved by 2029 through the use of technology coming from UFOs.

"No," he said after a long pause. "I do not."

Originally posted at The Social
May 11, 2009 3:57 PM PDT

Google eyeing closer ties to news industry?

by Tom Krazit
  • 5 comments

Google executives have been spending an awful lot of time of late talking about journalism in the 21st century, and reports surfaced Monday that it has been thinking about putting its money where its mouth is.

Two reports--by Fortune and The Washington Post--suggest that Google has been talking to both The New York Times and the Post about possible areas of collaboration, or even investment. The Post's Howard Kurtz says Google has been talking to executives at the paper "about improved ways of creating and presenting news online," quoting fellow Post employee and former managing editor Philip Bennett, who is currently working on analyzing the future of the news business for The Washington Post Company.

It's not clear what exactly that might entail, but the talks "range from creating new Web pages to technological tools for journalists or readers," Kurtz wrote. A Google representative told MediaMemo "This was an informal meeting, and we're always talking with publishers to find new and creative ways to help them make money from compelling online content."

Separately, Fortune reports that Google was approached about taking a financial stake in The New York Times, giving the idea a serious look before eventually deciding not to pursue the matter. MediaMemo notes that Times staffers were told during a meeting today that their company is also in talks with Google about presumably the same kinds of collaboration that The Washington Post is kicking around.

Google has always disdained the idea of producing its own content, and would therefore at first glance seem an unlikely owner of The New York Times. But Google clearly has a fair amount of money to throw around, and a keen interest in staying at the center of the world's demand for information.

Despite all the rancor directed its way from some corners of the publishing industry, healthy media companies are definitely in Google's best interest. After all, a stranglehold on searches for the Web content produced by those companies is part of what gives Google all that money, and therefore power.

May 6, 2009 3:30 PM PDT

Early analysis of Amazon's Kindle DX: E-news

by Peter Glaskowsky
  • 6 comments

This is the second part to my early analysis of the new Kindle DX large-format e-book reader. In the first post ("Early analysis of Amazon's Kindle DX: Overview") I discussed the physical and software features of the new device. In the third post, "Early analysis of Amazon's Kindle DX: E-textbooks", I'll talk about how the DX will fit into the educational market.

Kindle 2 and Kindle DX side by side

The new Kindle DX is larger than the Kindle 2 with more than twice the screen resolution.

(Credit: Amazon.com)

But here, let's talk about the DX's suitability for reading electronic newspapers.

Newspapers are about text, and there's only a moderate need for interactivity. For each story, the reader views the headline and perhaps skims the opening paragraph, and if it doesn't look interesting, moves on to the next story.

Even with these relatively undemanding requirements, the Kindle DX isn't as good for reading newspapers as a real newspaper. We're all used to the ability to glance over a full newspaper page worth of articles at once. You can't do that with the Kindle.

This issue boils down to the amount of time we spend reading articles vs. the amount of time we spend glancing at headlines and turning pages. Call that the "reading ratio." A real newspaper offers a very high reading ratio even if we're not reading much of the paper, because it takes so little time to flip through the pages looking for articles to read.

On the Kindle DX, the ratio will depend very heavily on how much of the paper we're reading. For those who just read through the whole paper, the ratio can be fairly high, probably 90 percent or better. It'll still be lower than a real newspaper because it takes a certain amount of time to turn the virtual pages of the Kindle, and page turning is much more frequent.

(Demonstration videos seem to show that page turning takes about the same amount of time on the DX as on the earlier Kindles.)

For those who read only a fraction of the stories in the day's paper, the reading ratio of the Kindle DX will be much worse than a real newspaper because the experience will be dominated by page turning. Since most of us can't simply increase the amount of time we spend reading the paper each day, I'm afraid that the Kindle approach to e-news will actually reduce the amount of news we read.

It's also worth comparing the Kindle e-news experience with that of the iPhone and a laptop. These devices have active displays with fast update rates, greatly reducing the page-turning delays. I use The New York Times application on my iPhone pretty regularly (once or twice a week, at least), and it's really quite easy to flick through the day's top stories, which appear on the iPhone with the headline, a thumbnail photo, and usually about half of the lede.

On the other hand, the delay to read the story itself is quite long, since the Times' iPhone software is not designed to pre-load the stories, as the Kindle does. The iPhone takes about 10 seconds to bring up a story once selected, but once it's in, there are no further delays. The rest of the story scrolls past as fast as I want to flick through it.

At home, on my laptop, The New York Times Web site is even faster. It's easy to skim the titles and ledes of about a dozen stories on the main page for each "section," and loading a story takes no more than a second or two. Once loaded, again, there are no further delays.

The Kindle DX simply can't deliver that kind of e-news experience because the screen technology is inherently too slow to support scrolling or fast page-turning.

In fact, it looks like the Kindle DX isn't even taking full advantage of its own capabilities. The newspaper interface is very basic: one wide column of text, not the multiple narrow columns that help us skim through real newspapers. I wonder why?

But again, I think the DX will do an adequate job for people who like to read most of the day's news stories. How much of the market that is, I can't guess, but I suspect it's a higher fraction among older, wealthier customers.

(Now, continue on to "Early analysis of Amazon's Kindle DX: E-textbooks", or return to "Early analysis of Amazon's Kindle DX: Overview".)

Originally posted at Speeds and Feeds
Peter N. Glaskowsky is a computer architect in Silicon Valley and a technology analyst for the Envisioneering Group. He has designed chip- and board-level products in the defense and computer industries, managed design teams, and served as editor in chief of the industry newsletter "Microprocessor Report." He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.
May 5, 2009 5:59 AM PDT

Jimmy Fallon, Trent Reznor earn top Webby Awards

by Caroline McCarthy
  • 4 comments

There are literally dozens of categories in the annual Webby Awards--too many, if you ask some--covering pretty much every niche of digital media. This year's winners, announced Tuesday, are quite a lot to scroll through.

The list of top honors, however, is short.

This year, the Webby Awards' Person of the Year is former "Saturday Night Life" cast member Jimmy Fallon, whose new "Late Night with Jimmy Fallon" has brought Twittering and gadget fandom to the network-TV crowd.

The film-specific Person of the Year award goes to "Family Guy" creator Seth MacFarlane, who has partnered with Google on an animated Web series and whose creations consistently rank at the top of Hulu's most-watched clips.

The Artist of the Year accolade is for Nine Inch Nails frontman Trent Reznor. A vocal critic of the mainstream music industry, Reznor has been skeptical of "innovative" digital distribution efforts and most recently lashed out at Apple on his blog for turning down a Nine Inch Nails iPhone app.

A new category, Breakout of the Year, joins the Webbys this year. It's been awarded to--surprise, surprise--Twitter.

The fact that the Webbys' top awards go to known entities isn't new. Its highest honors tend to go to mainstream celebrities who have built their fame offline and have then turned to the Web as a sort of experimental platform. Last year's Person of the Year awards, for example, went to comedian Stephen Colbert, director Michel Gondry, and Black Eyed Peas frontman Will.i.am for his YouTube sensation "Yes We Can" in support of Barack Obama's presidential campaign.

The Webbys ceremony is set for June 8 as part of Internet Week New York.

Originally posted at The Social
April 14, 2009 1:04 PM PDT

Big media leads Webby Awards nominations

by Caroline McCarthy
  • 1 comment

The nominations for the Webby Awards, that annual extravaganza of accolades for just about anything connected to the Internet, have been announced. Leading the pack of nominees for the 13th annual Webbys are The New York Times' nytimes.com with 13 nominations, NBC.com with 12, and The Onion with 8. There are, in case you were counting, two nominations for Fail Blog.

There are also plenty of video productions nominated, like FunnyorDie.com's "Paris Hilton Responds to McCain Ad" and "Children's Hospital," the comedy series on TheWB.com starring "The Daily Show" alums Rob Corddry and Ed Helms.

If you're interested in the full list, it's here.

As always, Webby winners are limited to five words for acceptance speeches. Last year, when late-night comedian Stephen Colbert accepted his award for "Person of the Year," his chosen five words were, "Me, me, me, me, me!"

What's different this year: In 2008, there were separate awards shows for the Webby Awards proper and the Film & Video offshoot. This year, perhaps because of budget cuts, both sets of awards will be presented at the same show on June 8, in conjunction with Internet Week New York. But it'll still be at its regular location at the luxe Cipriani Wall Street space--and Saturday Night Live's Seth Meyers will be hosting.

I'm still crossing my fingers for a surprise performance by Rick Astley, but at this point that fad is totally over.

Originally posted at The Social
April 8, 2009 12:03 PM PDT

Techmeme founder: WSJ, NYT are aggregators

by Greg Sandoval
  • 11 comments

Techmeme founder Gabe Rivera says lots of people in print journalism know aggregating news is fair but said "this knowledge just hasn't reached AP's and News Corp.'s leadership."

(Credit: Gabe Rivera)

Updated at 3:40 p.m. PDT to include Wall Street Journal's deals for some of the news that it aggregates.

Techmeme is one of the sites that Robert Thomson, managing editor of the The Wall Street Journal, presumably thinks is a "parasite" or "tech tapeworm in the intestines of the Internet."

The Web site aggregates links to stories. Along with the links is a short description of the news. Thomson and others in the newspaper industry say it's unfair and unlawful for Web sites to profit from their content without compensating them. On the same day that Thomson made his comments, William Dean Singleton, chairman of the The Associated Press, sized up how many in print journalism feel about sites that aggregate news: "We're mad as hell and we're not going to take it anymore."

But Gabe Rivera, who founded Techmeme, a popular tech-news aggregation site, suggests that Techmeme displays only a short snapshot of a story. This, says Rivera, serves only to promote the content.

"All successful Web publishers want their content quoted and linked," Rivera wrote in an e-mail to CNET News. "The benefits are clear. Some prefer that the quotes remain short...these are precisely the kind that Google and Techmeme use. So for AP and News Corp. to discourage quoting is a clue that they don't really get the Web and are in danger of shooting themselves in the foot."

Rivera also noted that the Journal and The New York Times also aggregate news.

"It's illuminating to observe that both WSJ (a News Corp. property) and NYT (a key AP member) are both themselves news aggregators," Rivera wrote. "Both maintain sections which quote headlines from external sites. So, constituents of these organizations already know aggregation is useful and fair. This knowledge just hasn't reached AP's and News Corp.'s leadership."

The Journal and Times do have cooperative exchanges with some publications. Dow Jones, the Journal's parent company, operates the Factiva service, a database of business stories and other information, which has financial arrangements with numerous news outlets. But the Journal does aggregate some Web content without compensating owners, according to a source with knowledge of the company's business partnerships.

On Tuesday, Google defended itself and other aggregation sites in a blog post.

"We show snippets and links under the doctrine of fair use enshrined in the United States Copyright Act," wrote Google associate general counsel Alexander Macgillivray on Google's blog. "Even though the Copyright Act does not grant a copyright owner a veto over such uses, it is our policy to allow any rights' holder, in this case newspaper or wire service, to remove their content from our index--all they have to do is ask us or implement simple technical standards."

Both Thomsom and Singleton hinted that their companies may consider mounting legal challenges to sites that package news stories without permission.

March 13, 2009 5:27 PM PDT

News has a bright future, author says

by Daniel Terdiman
  • 8 comments

AUSTIN, Texas--The future of news is not breadlines for journalists, a lack of reporting on politicians' scandals, and a dearth of coverage of what's really going on behind the lines of wars around the world.

In fact, a surprisingly optimistic author Steven Johnson said Friday during his talk, "The Ecosystem of News," at the South by Southwest Interactive festival (SXSWi), there's actually a bright future for news and the best hope for a vibrant, effective, and worthwhile news-gathering community is to look back at the model set over the last decade or so in technology journalism.

Steven Johnson

These days, there's no shortage of signs that the news business is collapsing in on itself, unable to develop a modern business model, and confused by how to tackle the threats posed by online classified sites like Craigslist and amateur bloggers posting news items obsessively and continuously.

And where many see these signs pessimistically as proof that the news business as we know it is dead, Johnson, whose books include "The Invention of Air" and "Emergence," sees the same fate as a good thing. After all, he suggested, why cling to failed systems when new ones that are rising to meet the needs of the future are emerging all on their own?

Johnson began his talk by framing what he called "old growth media," the traditional combination of newspapers, magazines, and television news. He recalled how, when he was in college in the late 1980s, he used to stalk his local bookstore around the same time every month, eager for the latest issue of Macworld.

Back in those days, he said, the best way to get the most recent news about what Apple was up to was to read periodicals like Macworld. Yet, with the long lead times of monthly magazines, that latest news was always several months late, Johnson said. Later, when things like CompuServe came along, he was able to compress the timeframe for getting the most up-to-date Apple news to a few days by downloading the most recent issue of Macweek.

And then along came the Web, and sites like MacInTouch.com, Apple's first site, rumor blogs, and fan sites, Johnson said, which made it finally possible to get the latest Mac news in near real-time. "Now the lag is seconds," Johnson said, "thanks to people liveblogging every passing phrase from a Steve Jobs speech."

Today, he said, many people are panicking as newspapers fail left and right, and as they see the likelihood that as a result, the crucial newsgathering role played by professional journalists will disappear with their dying employers. Yet the example set in technology journalism should give such pessimists something to feel good about, Johnson said.

And just because the impressive advances in newsgathering on the Web were seen first in technology journalism doesn't mean they won't spread to more mainstream--read: important--topics like local government, crime, and so forth.

"The Web...just has a tendency to cover technology first," Johnson said, "because the first people to use the Web were much more interested in technology than" things like school board meetings.

The point? That the model is established, and that for consumers of news, the example set in technology news should be cause for optimism, even if not for the health of the traditional news business. And the proof? Johnson pointed to politics, and the coverage of presidential campaigns.

He said that the first campaign he followed closely was in 1992. His main sources for the most up-to-date news were TV shows like CNN's "Crossfire" and magazines like Newsweek, The New Republic, and The New Yorker. At the same time, he said he watched each of that year's debates religiously and stayed up late to devour the post-game analysis on networks like CNN.

And while all of those outlets still existed during the 2008 election (except "Crossfire"), someone sticking to them last fall would have been hopelessly out of the loop compared to the millions of people who were obsessively glued to the Internet, which was delivering an unbelievable amount of coverage of all kinds about the election.

Johnson talked about how blogs like TalkingPointsMemo.com, HuffingtonPost.com, FiveThirtyEight.com, DailyKos, and Andrew Sullivan's Daily Dish--one could determine his political bent by the sites he mentioned--served up a steady flow of breaking news and in-depth analysis never before possible during a presidential election. Add that to the fact that he could watch the debates with "a thousand virtual friends Twittering away with me" and the fact that as many as 8 million people watched President Obama's famous race speech on YouTube, and it's obvious that the political news ecosystem, like that of technology, has found a way to move past the antiquated models of just a few years ago.

"What's happening with technology and politics is happening elsewhere as well," Johnson said, "just on a different timetable."

Local news, once the lifeblood of newspapers, is unlikely to be so in the future. Papers like The New York Times can no longer afford to cover neighborhood stories that interest a small subsection of a much larger readership. Yet, it's those very issues that are of most interest to the people in those neighborhoods, Johnson said.

"Most of what we care about in our local lives is in the long tail," he said, referring to the ability of the Web to bring news about the smallest events to those who want it. And, of course, even the Times itself is now starting to cover neighborhoods with blogs.

"Five years from now, if someone gets mugged within a half-mile of my house," Johnson said, "and I don't get an e-mail alert about it within half an hour, it'll be a sign that something is broken."

And as more and more of this long tail-type of news is covered by those other than professional journalists, Johnson argued, it might well free up those professionals to work on the very kinds of stories that people worry they won't be able to do in the future: war coverage, investigations, and the like.

The key, then, will be for the traditional publications to serve the role of public gatekeepers, or filterers of the flood of information coming in from the amateur Web. And that, Johnson suggested, would be a natural task for the editors of institutions known for their authority: newspapers and TV news networks. And while the readership of physical newspapers has plummeted, the numbers for those publications' online sites has risen dramatically, proving that the audience is still there.

In the end, however, it will be the entire ecosystem of news that will bring the full value to news consumers. It will be social media sites like Twitter and Facebook, which can serve as link circulators, as well as large group filters like Digg and, yes, professional journalists and editors. All together, the news will get covered, Johnson said.

The problem is that what should have been a 10-year ecosystem evolution for the news business has been forced into a much more compressed timeframe by today's financial exigencies. And this sense of panic has caused us, as a society, to lose sight of what, in Johnson's view, is a very positive long-term change.

"We need to remind ourselves that there's a lot of value" in this ecosystem and what it will become in the future," Johnson said. But "it's tough to live through transformations."


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