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December 8, 2008 11:20 AM PST

Despite growing adoption, PhysX needs time

by Rich Brown
  • 3 comments

We've already covered Nvidia's news this morning announcing that game makers Electronic Arts and Take Two Interactive have adopted Nvidia's PhysX hardware physics acceleration technology in upcoming titles. A demo video, linked below, highlights a PhysX-enabled demo of the PC version of EA's Mirror's Edge. The video demonstrates the physics accelerated PC version side-by-side with the non-physics accelerated console version.

(The fine print below the video tells us that the frame rate has been slowed to better showcase the added effects.)

As we've said from the time when PhysX was still the property of original developer Ageia, PhysX, and hardware physics acceleration in general, has potential. The free PhysX showcase title CellFactor: Revolution (commissioned by Ageia) demonstrated some very cool, new ways to interact with a gaming environment, none of which we'd seen before.

The difficulty is that PhysX has a chicken-and-egg problem. Game developers can't devote significant resources to a technology supported by only a few customers, but gamers may be reluctant to purchase specially designed hardware if few titles will take advantage of it.

By including PhysX support in all of its new 3D cards, Nvidia certainly helps increase the size of the supporting user base, but given the fragmented nature of PC hardware, ATI users and other non-PhysX capable customers will continue to place limits on just how widely game developers can support a proprietary physics acceleration engine.

The solution, should the market eventually demand one, is likely Microsoft, whose DirectX programming framework is the best positioned to develop a physics standard, similar to the way in which Direct3D unified the various 3D graphics standards.

In any case, it's probably best to consider hardware physics similar to touch-based desktops, an early-stage, visually impressive technology waiting to catch on en masse. And like Hewlett-Packard and its TouchSmart all-in-one PCs, we're glad to see companies taking a chance on the early development and marketing work with accelerated physics. And if we can't say that we find a handful of extra glass shards (as featured above) a compelling enough reason to upgrade a 3D card, anyone who does will also be contributing to the greater cause of more substantial game-changing physics down the road.

September 15, 2008 7:00 AM PDT

EA Mobile, Eidos Interactive sign agreement

by Julie Rivera
  • 1 comment
(Credit: Electronic Arts)

Despite a failed deal with Take-Two Interactive, and a Spore DRM backlash, Eidos Interactive signed an agreement on Monday with Electronic Arts announcing exclusivity to multiregional distribution and licensing rights to selected titles from the their catalog for EA Mobile.

Now, Eidos will provide licenses to EA across all existing mobile channels and mobile devices for four key titles: Tomb Raider Underworld, Just Cause 2, California Games X, and Minesweeper, with a future option on the mobile versions of the majority of Eidos videogames for three years.

According to a news release, Javier Ferreira (VP of European Publishing for EA Mobile) was quoted as saying, "Eidos has a valuable portfolio of intellectual property including the world famous Tomb Raider games. This deal gives EA Mobile immediate access to not one but four high profile titles, which will appeal to a broad audience on mobile platforms."

EA Mobile has a piece of that action.

(Credit: Eidos Interactive)

Seconding the sentiment of the deal, Simon Protheroe (Online Publishing Director for Eidos) says, "EA Mobile is the world leader for mobile publishing, with excellent carrier and OEM relationships in all corners of the globe. We have had great success with our products on mobile platforms to date. This strategic relationship will allow us to focus on making quality mobile titles and utilizing the presence and scale that EA Mobile has in the marketplace."

May 9, 2008 1:37 PM PDT

'BioShock' to get the film treatment

by Jeff Bakalar
  • 9 comments

(Credit: Take-Two Interactive)

No one can argue with the fact that last year's BioShock was a milestone in interactive storytelling as far as a video game is concerned. 2K Games was able to create such a unique setting and mood all while engaging us in a thrilling narrative like nothing we've seen before. Naturally, an experience such as this seemed ultimately destined for the big screen, and now Variety is reporting that Universal Studios will be the company bringing the underwater city of Rapture to a theater near you.

But perhaps the biggest news to come out of all this is whom Universal has lined up to direct the dystopian drama. Gore Verbinski, famed director of the Pirates of the Caribbean trilogy, has signed on while accomplished screenwriter John Logan (Sweeny Todd, The Aviator) is in talks to write the script.

It would appear that all the pieces are in place for BioShock to break the curse of disappointing movies adapted from video games. Even more encouraging, Verbinski says that BioShock has the strongest narrative of any game he's played, which is why he wants to bring it to the silver screen. Just promise us there won't be any CG Big Daddies and you're already headed in the right direction.... Read more

May 8, 2008 4:00 AM PDT

Can any game break the 'GTA IV' sales records?

by Daniel Terdiman
  • 5 comments

'Grand Theft Auto IV' broke the all-time records for single-day and one-week entertainment industry sales. It looks like it could be tough for any forthcoming game to knock GTA IV off the top of the hill.

(Credit: Rockstar Games)

Though Halo 3 held the all-time entertainment industry record for single-day sales for eight months, it could be a long time before anyone bests the record-shattering sales achieved by GTA IV.

On Wednesday, Take-Two Interactive, which owns GTA IV developer Rockstar Games, announced that the new game had raked in all-time records of $310 million on its launch day of April 29 and $500 million during its first week. The single-day figure shattered the previous record, set last September by Halo 3, of $170 million.

And given how quickly Bungie Studios' Halo 3 was reduced to second place, it stands to reason that even the monstrous pile of cash GTA IV has earned so far--it has already sold more than 6 million copies, Take-Two said--could be in danger from some game already in the pipeline.

News.com Poll

Great expectations
What has the best chance of breaking Grand Theft Auto IV's entertainment industry record for first-day sales?

Spore (video game)
Star Wars: The Force Unleashed (video game)
StarCraft II (video game)
Indiana Jones and the Kingdom of the Crystal Skull (movie)
Something else
Nothing will break that record.



View results

Among the games that are set to be released in the next few months that seem like potential contenders: Electronic Arts' Spore, Blizzard Entertainment's StarCraft II, Konami's Metal Gear Solid 4: Guns of the Patriots, EA's 2009 version of Madden football, LucasArts' Star Wars: The Force Unleashed, Activision's next Guitar Hero offering, Harmonix's next Rock Band version and Nintendo's Wii Fit.

And since we're talking the entire entertainment industry, there's also the small matter of the forthcoming Indiana Jones and the Kingdom of the Crystal Skull from Paramount and LucasFilm.

But according to several industry experts contacted for this story, none of those titles seems likely to score the kind of cash in a single day or single week that GTA IV did. So while one of those games, or possibly another one not listed might some day best GTA IV in total sales, it seems that its short-term sales records are safe for the foreseeable future.

"If you measure in terms of one-day sales," said Michael Pachter, a video game analyst with Wedbush Morgan Securities, "there's likely nothing (that can break the record) until the next GTA."

In large part, Pachter said, that's because the GTA franchise has the significant advantage of being perhaps the world's most popular video game title that is available on multiple video game platforms. Indeed, many analysts have said that the game is not only selling well on its own, but is also driving sales of the consoles it can be played on, Microsoft's Xbox 360 and Sony's PlayStation 3.

By comparison, Halo 3 is only available for the Xbox 360.

"The special thing about GTA is that it's a cross-platform title and can leverage the install bases of both" consoles, said IDC games analyst Billy Pidgeon. "The fact that you could only play Halo on the Xbox 360 made a difference."

And beyond the cross-platform versus single-platform issue, there's also the small matter of the miniscule selection of full-fledged AAA games that simply attract huge audiences.

"Halo and GTA are fairly unique properties in the interactive entertainment world," said Colin Sebastian, a senior analyst for Lazard Capital Markets, "so it's difficult to say if anything in the next couple of years will reach these (early sales) levels."

That said, there's no reason to think that GTA IV will set or hold any kind of long-term sales numbers. While it's certain to make gigantic amounts of money and sell many, many millions of copies, it's not necessarily the kind of game that will sustain its sales over the long haul. Rather, it's the kind of game the attracts hard-core gamers, most of whom want to get it right away.

"If you measure in terms of lifetime sales, I think Wii Fit," Nintendo's forthcoming exercise game, could break sales records, said Pachter. "I think it's going to attach about a one-third rate to all Wiis, and globally, that means (since there have been 20 million Wiis sold), it'll pass GTA IV by the end of next year."

Some people are expecting Spore, the next game from The Sims creator Will Wright, to be a big winner for EA, particularly because The Sims became the best-selling PC game of all time and recently passed 100 million total units sold, counting all its expansions and sequels.

"Personally, I think Spore is going to be a huge influence on the games industry," Pidgeon said. "And I think it's going to do well. I don't know if it's going to be another Sims, but I think it will be broadly popular."

But Spore presents a couple of problems, at least in terms of whether or not it could be an all-time best-selling game. First, it is a PC--and Mac--title, not a console game. And secondly, according to Pidgeon, it doesn't seem an obvious choice for endless expansions like The Sims franchise is.

Another set of titles that could contend for the all-time sales records, though probably not the short-term records, are the Guitar Hero and Rock Band franchises, since they will likely have an endless supply of expansions and accessories. And they have long-term potential that even GTA probably can't match.

"Guitar Hero and Rock Band (are) franchises where, when you add the numbers up, they're just spectacular," said Pidgeon. "You see them played in bars, and (they present) a really interesting growth opportunity. There's a lot of room for exciting growth in that sort of product. That's the sort of thing you don't see with GTA.

And while none of the analysts interviewed for this article could see any already announced game topping GTA IV's short-term records, that doesn't mean it won't happen.

In fact, the timing of the GTA IV launch itself could eventually be why it gets surpassed.

"Part of this is also where we are in the hardware cycle," Pidgeon said, explaining that GTA IV was published when the Xbox 360 and PlayStation 3 have only been out for a couple of years. Over time, as millions more gamers bring those consoles home, "it'll be easier for some blockbuster title to sell big."

Originally posted at Geek Gestalt
April 29, 2008 5:26 PM PDT

Reports of 'GTA IV' freezing-up problems

by Daniel Terdiman
  • 1 comment

Uh-oh.

For all the champagne toasts that are no doubt going on over at Take-Two Interactive and its subsidiary Rockstar Games over the grand launch day of Grand Theft Auto IV, there's a bit of a dark cloud brewing.

According to a post on CNET News.com sister site GameSpot, there's a brouhaha afoot in GTA IV forums all over the Internet because of some players' complaints that the game is freezing up on them.

As GameSpot's Brendan Sinclair points out, it was only a month ago that another one of Rockstar's games, Bully had freezing-up problems. Now, with reports of crashes with GTA IV, mostly on the PlayStation 3, but also on the Xbox 360, one has to wonder if perhaps there's someone in Rockstar's QA department that's not doing their job.

Other recent hit games, of course, have also had quality problems. You might recall that some players of Guitar Hero III had problems with their guitar controllers.

So one thing that will certainly help Take-Two and Rockstar get through this relatively unscathed--assuming the reports of GTA IV freezing up are real--is if they react quickly and solve the problem and reach out to their users. If they don't, it won't look good.

Originally posted at Geek Gestalt
April 29, 2008 2:18 PM PDT

'GTA IV' poised to break entertainment sales record

by Daniel Terdiman
  • 3 comments

'Grand Theft Auto IV' could break the all-time entertainment industry record for first-day sales. That record is currently held by 'Halo 3,' which earned $170 million in its first day last September.

(Credit: Rockstar Games)

Executives at Electronic Arts have to be kicking themselves right about now.

It appears that Take-Two Interactive, the video game publisher EA has been trying to buy for the last couple of months, has a potentially record-breaking hit on its hands with Grand Theft Auto IV. And EA isn't pocketing the cash.

While it's too early to know exactly how many copies of GTA IV sold Tuesday, the game's launch day, anecdotal evidence suggests it will likely be one of the most successful launches in the entertainment industry's history--if not the most.

"We are saying that the launch of this game is tracking to be one of the top three best-selling games," said Chris Olivera, vice president of corporate communications for GameStop, "not of just this year, but the top three games in (our) company's history."

The latest title in what was already one of the most blockbuster game franchises of all time, GTA IV hit store shelves Tuesday morning with midnight madness events nationwide. The game had sparked controversy, with some politicians and critics calling for retailers to avoid selling it, but that didn't seem to dissuade consumers.

"Thirty-five hundred of our stores nationwide did midnight launch events," Olivera said. "One thing was constant through all of it, that there were lines around buildings and down mall corridors" wherever GameStop's stores were.

Last year, Microsoft took the unusual step of releasing first-day sales figures for its mega-hit Halo 3 because that game set the all-time entertainment industry record for launch day sales, $170 million.

'Halo 3' earned $170 million on its first day of sales. But Take-Two's 'GTA IV' looks poised to break that record and become the single highest-earning entertainment product in history, including movies.

(Credit: Bungie)

While we may not know if that's true until industry analyst firm The NPD Group reports April sales early next month, there's reason to believe the Halo 3 record will be short-lived.

Partly, that prediction stems from reports that GTA IV publisher Take-Two said it had worldwide preorder demand of 6 million copies of the game--or about $360 million worth at the game's $60 price tag.

There are also comments, like those expressed to CNET News.com sister site GameSpot by Wedbush Morgan Securities analyst Michael Pachter: "There is no question that GTA will be huge. I think that the game will sell 11 (million) to 13 million copies by calendar year end, with probably 4 million the first week."

On the other hand, suggested NPD analyst Anita Frazier, if GTA IV breaks the Halo 3 record, Take-Two might find a reason to release the game's first-day sales numbers itself.

The console factor
One interesting difference between the launch of GTA IV--which was released for Xbox 360 and PlayStation 3--and its predecessor, the hugely popular GTA: San Andreas, is the install base of the consoles the games are available on.

Frazier said that when GTA: San Andreas was released in 2004, there was already an install base of 25 million PlayStation 2s, the only console that game was initially released on. By comparison, GTA IV is coming out earlier in the release cycles of the Xbox 360 and PlayStation 3.

"The combined install base of the PS3 and Xbox 360 now sits at 14 million," Frazier said, "and surely huge hardware numbers will be driven by the release of GTA IV.

Olivera concurred.

"This (game) is definitely drawing people into (GameStop) stores to also pick up hardware," Olivera said, "both the Xbox 360 and the PS3."

Another metric of the intense interest in GTA IV: statistics from Gamespot's Trax service, which measures site traffic for specific games.

According to Gamespot Trax, Gamespot users did 70,441 searches for "Grand Theft Auto IV" in the 30 days prior to its release, vs. 20,772 for Halo 3 and 10,598 for Guitar Hero III, another one of the best-selling games of all time.

So, as Take-Two's executives are no doubt popping champagne and toasting the massive initial success of their new game, one has to wonder what the thinking is over at EA and whether it will have to modify its $2 billion bid for Take-Two.

As Lazard Capital Markets analyst Colin Sebastian told me Monday, "The expectations for GTA were already justifiably very high. EA understood that when they made their bid...Every day that passes, they're (going to be) losing out on GTA revenues, so they're likely to lower their bid over time...But if GTA massively exceeds their expectations, that could be a scenario where EA might have to raise their bid."

In the meantime, stay tuned to see if Take-Two issues any press releases about GTA IV Wednesday. If it does, I'm willing to bet that will mean Halo 3's record will be history.

Originally posted at Geek Gestalt
June 19, 2007 12:06 PM PDT

U.K. censors Rockstar's 'Manhunt 2'

by Leslie Katz
  • 2 comments

The British Board of Film Classification has banned Rockstar Games' upcoming Manhunt 2 for its "unrelenting focus on stalking and brutal slaying."

The ban, announced Tuesday, means that the psychological-horror title cannot be legally be supplied anywhere in the United Kingdom. Rockstar, a division of Take-Two Interactive Software, has six weeks to appeal, according to the BBC.

Manhunt 2 logo (Credit: Rockstar Games)

"While we respect the authority of the classification board and will abide by the rules, we emphatically disagree with this particular decision," Rockstar said in a statement released Tuesday. "Manhunt 2 is an entertainment experience for fans of psychological thrillers and horror. The subject matter of this game is in line with other mainstream entertainment choices for adult consumers."

The game (click here to watch CNET Reviews' video preview) is due out in July for Nintendo's Wii, as well as for Sony's PlayStation 2 and PlayStation Portable. In it, players assume the role of an asylum patient forced to kill other characters to escape from a nightmarish institution.

"The door to your cell is open. One choice. Once chance. They took your life. Time to take it back," the promo on Rockstar's site reads.

The title is a sequel to the controversial Manhunt game. The parents of a 14-year-old boy in Leicester, England, blamed that game for their son's violent 2004 murder.

David Cooke, director of the BBFC, said that banning a game is "a very serious action and one which we do not take lightly."

"Manhunt 2 is distinguishable from recent high-end video games by its unremitting bleakness and callousness of tone in an overall game context which constantly encourages visceral killing with exceptionally little alleviation or distancing," he said in a statement on the organization's Web site. "There is sustained and cumulative casual sadism in the way in which these killings are committed, and encouraged, in the game."

Tuesday's decision marks the first time in a decade that British censors have banned a video game in the United Kingdom. In 1997, Carmagedden was refused classification in the country; the decision was later overturned on appeal.

Rockstar, of course, has endured ratings controversies before. In 2005, hidden sexual content in Grand Theft Auto: San Andreas led to an uproar and ultimately to a ratings change.

Originally posted at News Blog
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