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March 22, 2009 7:40 AM PDT

Laptop class warfare: Apple vs. Asus

by Brooke Crothers
  • 120 comments

A little more than a year after the launch of the MacBook Air, a new luxury laptop has arrived from Dell. This calls for another look at the notebook versus Netbook argument, the computer equivalent of bourgeoisie versus proletariat. In this case, Air versus Aspire; Adamo versus Eee.

Lightweight luxury laptops have been around for a while (think Sony Vaio and Toshiba Portege ultraportables), but the age of head-turning, ultrathin designs dawned with the 13-inch light-and-wide MacBook Air, the HP Voodoo Envy 133, and the ThinkPad X300.

Dell Adamo luxury laptop joins the MacBook Air in the conspicuous consumption computing category

Dell Adamo luxury laptop joins the MacBook Air in the conspicuous consumption computing category

(Credit: Dell)

Now the Dell Adamo joins the stable of conspicuously consumed luxury laptops. The Adamo soars along with Apple's Air in the rarefied pricing altitudes of $1,799 to $2,699.

At the other extreme are Asus and Acer, down-to-earth working-class designs which offer portability for a lot less. Though both companies offer expensive laptops too, they have gained prominence with their inexpensive Netbooks: the Eee PC and Aspire One, respectively. These typically fall into the sub-$500 range.

Dell's entry into the luxury laptop market was replete with all the trappings of a high-end product rollout, including a lavish, overdone Adamo Web site (as in, I couldn't click on "skip intro" fast enough) of beautiful people clutching computers. (And viewing the site, this question comes to mind: Is the Adamo meant more as a Dell showcase item--like a piece of finery set in a vitrine, to be admired but not purchased?)

Juxtapose this with what's happening in the Netbook space: inconspicuous but slow-but-steady creep into a higher-performance bracket. This trend is being driven by better Intel graphics (the GN40 is now capable of 720p HD video), with some Netbook designers entertaining the idea of adding even higher-performance Nvidia graphics. Reports also claim the Atom processor will be ratcheted up to 2.0GHz.

Will one design philosophy eventually prevail? Gravitating to a sweet-spot somewhere in the middle?

Let's do a little comparison shopping.

... Read More
Originally posted at Nanotech - The Circuits Blog
Brooke Crothers is a former editor at large at CNET News.com, and has been an editor for the Asian weekly version of the Wall Street Journal. He writes for the CNET Blog Network, and is not a current employee of CNET. Contact him at mbcrothers@gmail.com. Disclosure.
March 4, 2009 3:00 PM PST

New keyboard and battery for the Asus Eee PC 1000HE

by Dan Ackerman
  • Post a comment

Asus deserves credit for practically inventing the Netbook market with its original 7-inch Eee PC, and its 9- and 10-inch follow-ups. In the year-and-a-half since then, other companies have done much to add functionality (ExpressCard slots on the Lenovo S10) and refine the design (the big keyboard on the HP Mini 1000), leaving the original Eee PCs looking a little dated. At the same time, competitors such as Acer's Aspire One have come in at hard-to-beat prices as low as $350, stealing away the entry-level part of the Netbook market.

With the 10-inch Eee PC 1000HE, Asus has given the Eee PC line an overhaul, rolling out an improved keyboard and adding a newer version of Intel's Atom processor. While the faster processor doesn't add much in the way of performance, the Eee maintains its excellent reputation for battery life, and at $399, is competitively priced, making a great step up from the slightly cheaper Acer model.

Read the full review of the Asus Eee PC 1000HE.

The following product mentioned is available.

On Sale Now: $389.99 - $399.99
View the latest prices for Asus Eee PC 1000HE (black)

July 29, 2008 3:34 PM PDT

And the Eee PC hits just keep comin'...

by Julie Rivera
  • Post a comment

Sorry, there's no food on this pyramid.

(Credit: Engadget)

Are you a travel explorer, an editor, or student? Then does ASUS have the Eee PC for you! According to this slide image taken by Engadget Chinese, it looks like ASUS will soon have a total of 23 differently configured models of the widely known Eee PC Netbook series--this includes previously released models, as well as "coming soon," and "who knows when."

The pyramid is sectioned off into three groupings of Eee models and what type of user those models would be targeted to. Apparently for the Elite user (whatever that means) there's the high-end Ultimate model where the only features listed are that it is "exquisite" and "extremely slim and light." So, no clues there as to what the configuration on those would be, pricing, or when they'll become available. Although, if we haven't learned by now how quickly ASUS cranks these little buggers out, I'm sure they'll be coming down the pike soon enough.

July 23, 2008 11:06 AM PDT

Eee PC 1000HD: The mix and match continues

by Darius Chang
  • 4 comments
Eee PC 1000HD (Credit: Asus)

Asus--the PC maker that in the space of seven months brought you the Eee PC 701, Eee PC 900, Eee PC 901, Eee PC 904HD, Eee PC 1000, and Eee PC 1000H--has another trick up its sleeve.

If you love the size and ample screen of the Eee PC 1000 Netbook series but want to retain a little old-school charm in your devices, the Eee PC 1000HD could be for you. Who needs SSD anyway? An 80GB SATA hard disk has much larger storage and gives added heft for security. It has a 10-inch display, and boasts up to five hours of battery life.

The Eee PC 1000HD doesn't care for the performance and battery life of the Atom chip. No siree. Buying surplus is the way to go, and this Eee PC is more than happy with the 900MHz Celeron processor found on the pioneering version.

(Via Crave Asia)

June 3, 2008 11:10 PM PDT

Netbooks pose tough questions for Intel and its customers

by Brooke Crothers
  • 1 comment

The proliferation at Computex of ultra-small, inexpensive netbooks poses this pesky question: why are traditional ultra-compact laptops so expensive?

The Asus Eee PC 1000 debuted this week with a 10-inch screen, 40GB solid state drive, and Windows XP. Pricing has been rumored at between $600 and $700.

Features and size threaten to push the Eee PC 1000 netbook into a category traditionally referred to as subnotebooks--with one glaring difference: price.

Subnotebooks like the 11-inch Lenovo IdeaPad or Sony Vaio TZ series typically start at above $1,500 and go up from there, ranging up to $3,000.

HP mini-note and traditional ultra-portable notebooks: ultra-compact designs, big price gap

HP mini-note and traditional ultra-portable notebooks: both ultra-compact designs, but big price gap

(Credit: HP)

But as netbooks inevitably add more features, analysts and industry insiders are beginning to wonder what will happen to the traditional laptop category. "(If) you add more (gigabytes) of storage and a bigger screen, I don't know what makes this any different than a normal laptop," said Avi Cohen, a managing partner at Avian Securities.

Cohen said the obvious downside is a slower Atom processor--compared with a mainstream Core 2 chip--but on the upside Atom has better battery life. "Arguably there's a category of consumers that don't need such high processing power. Or, at least, a different kind of processing power," Cohen said.

Maybe many more than computer makers realize. Industry sources familiar with Intel's netbook strategy also see a potential clash of categories eventually. "Of course, it's always been a concern, as (netbooks) gets more and more traction," said one source familiar with Intel's thinking on this topic.

And as netbooks add more features and creep up in price, Intel has to worry about the market confusion that may ensue. "Is a $700 laptop, even running Atom, a netbook?"--the source asked. That may be the question that laptop vendors and Intel will have to grapple with as the netbook category grows.

(An Intel company blog back in March described the netbook as a small laptop "designed for wireless communication and access to the Internet. And they cost about $250, making Netbooks a potentially disruptive and high volume market segment.")

Of course, subnotebooks like the HP 2510p, Lenovo IdeaPad, and Sony Vaio TZ offer more features than today's netbooks: faster processors, more memory, bigger hard disk drives, and usually larger screens than a netbook like the HP Mini-Note.

But two forces may be working against this purported advantage: One, all of these features may be overkill for a lot of consumers who use traditional, pricey subnotebooks for only email and simple Web browsing. And, two, netbook makers may continue to expand their offerings to push them closer to subnotebooks while keeping the price low.

This is something that Glenn Henry, CEO of Centaur, the Via Technologies subsidiary that designed the Isaiah processor, has said. "The one gigahertz (Isaiah) is plenty powerful enough to do lots of things," Henry said. Via is also targeting the low-cost netbook category--and has been for some time. Its C7 processor is currently used in the HP Mini-Note 2133.

"If this category continues like it is, at the end of the year you may have mega hard drive-based netbooks," said the source familiar with Intel's strategy. "Let's say someone comes out with a really nifty (design), it's got some extra features, a bigger screen, and a few extra bells and whistles. I don't think that's a netbook even if it's running an Atom processor."

What is it then? That's the $64,000 question.

Originally posted at Nanotech - The Circuits Blog
Brooke Crothers is a former editor at large at CNET News.com, and has been an editor for the Asian weekly version of the Wall Street Journal. He writes for the CNET Blog Network, and is not a current employee of CNET. Contact him at mbcrothers@gmail.com. Disclosure.
June 2, 2008 10:10 PM PDT

SanDisk, Intel, TDK launch solid state drives

by Brooke Crothers
  • Post a comment

If there was any doubt about the state of solid-state drives, Computex seems to be putting it to rest.

SanDisk, TDK, and Intel, among others, are announcing new solid-state drives while Asus is launching the Eee PC 1000 with a larger-capacity drive.

SanDisk pSSD solid state drive

SanDisk pSSD solid-state drive

(Credit: SanDisk)

Solid-state drives (SSDs) are used increasingly instead of hard disk drives in small computers like the Asus Eee PC and devices like the Apple iPhone because SSDs use less power and are generally more rugged--due to the fact that they have no moving parts.

The Asus Eee PC 1000, for example, will be offered with SSDs up to 40GB in capacity, beating the 20GB SSD offered in the Eee PC 901.

With this market segment in mind, SanDisk introduced a line of solid-state drives that are designed for "netbooks"--a category of compact, low-cost notebook PCs best exemplified by the Eee PC.

The SanDisk "pSSD" (Parallel ATA solid state drive) is available in 4-, 8-, and 16-GB capacities. The device can achieve a "streaming read" speed of 39 megabytes per second and a streaming write (record) of 17MBps, according to SanDisk. These speeds compare favorably with the low-performance 1.8-inch hard disk drives used in small notebooks.

The pSSD solid-state drives are expected to be available starting in August when pricing will be announced.

TDK also launched new solid-state drives. The "HS1" series is a line of 1.8-inch solid-state drives with the Micro Serial-ATA (SATA) interface. The Micro SATA specification provides for a smaller connector for the high-speed SATA interface used widely in PCs today.

The HS1 series offers capacities of 16, 32, and 64 gigabytes, respectively. The product uses SLC (single-level cell) NAND flash memory. SLC-based solid-state drives are used widely, today but many SSD manufacturers are planning to move to more advanced multilevel cell (MLC) technology later this year.

Burst performance is 100MBps for reading data and 50MBps for writing data. These speeds compare favorably with 2.5-inch hard disk drives.

TDK's SSDs are now available for volume shipment at sample prices of about $1,900 for a 64GB model and about $1,400 for the 32GB model.

On Tuesday, Intel will introduce the Z-P230 Parallel ATA (PATA) series of solid-state drives. The Z-P230 "is a cost-effective storage solution designed to replace traditional hard disk drives in netbook and nettop systems, yet is four times smaller and lighter than a standard 1.8-inch hard disk drive," Intel said. The drives come in 4GB and 8GB capacities.

The Intel SSDs are being launched along with low-power Atom processors that include the N270 for netbooks and the 230 for low-cost desktops--what Intel calls nettops. The chips run at up to 1.6 GHz with an average power consumption of 2.5 watts.

Intel will also announce high-capacity solid-state drives in the second half of this year that have capacities of 80GB and 160GB.

Originally posted at Nanotech - The Circuits Blog
Brooke Crothers is a former editor at large at CNET News.com, and has been an editor for the Asian weekly version of the Wall Street Journal. He writes for the CNET Blog Network, and is not a current employee of CNET. Contact him at mbcrothers@gmail.com. Disclosure.
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