Consumer demand for smartphones seems to be unstoppable.
In the third quarter, vendors shipped a record 43.3 million devices, up 4.2 percent from last year's third quarter and up 3.2 percent from this year's second quarter, says a report released Thursday by market researcher IDC.
Among smartphone vendors, Nokia still enjoys the greatest market share, according to IDC, with a 37.9 percent slice for the third quarter. ... Read more
As Apple and Research In Motion have won a greater share in the Wi-Fi handset market over the past year, Nokia has lost share.
Though Nokia is still the leading vendor for dual-mode smartphones (Wi-Fi and cellular), its market share dropped to 35 percent in the second quarter, compared with 50 percent in the same period a year ago, according to a report released Monday from In-Stat.
The report "Wi-Fi in Mobile Phones: Dual Mode Becomes the In Thing" tracked the major Wi-Fi phone vendors, including Nokia, Apple, Research In Motion, HTC, and Samsung. Among those, Apple has enjoyed the greatest growth in market share, from 3 percent in the second quarter of 2008 to 20 percent in this year's second quarter.
Market share for both RIM and Samsung has also weakened the past few quarters, though less so than Nokia's. RIM's 15.7 percent chunk of the market for the second quarter of the year was down from its first-quarter high of 17.6 percent. Samsung's share has been relatively flat but usually dips a bit from the first to the second quarter, notes In-Stat.
In sheer unit volume, Nokia has done well the past few quarters, with 9.3 million Wi-Fi handsets shipped in the second quarter of the year compared with Apple's 5.2 million shipments. However, Nokia's shipments have dropped since the first quarter of 2008 when it saw 12 million units fly out the door. Over the same period, Apple, RIM, and HTC have seen their shipments grow.
As the No. 2 Wi-Fi handset vendor, Apple has also outsold third-place RIM in dual-mode phone shipments, says In-Stat. Though RIM still has a larger market presence, not all of its Blackberry devices include Wi-Fi. HTC and Samsung rounded out In-Stat's list as the fourth and fifth top Wi-Fi handset vendors, respectively.
(Credit:
In-Stat)
The report also detailed the growth of the Wi-Fi smartphone market overall. The industry shipped 37 million handsets in 2007, and 103 million units in 2008. That rise is because of several factors, notes In-Stat, including greater functionality, lower prices, and carrier promotions. Initially targeted to the business market, smartphones are also now an entrenched hit with consumers, which In-Stat attributes to the success of the iPhone.
Wi-Fi handset shipments are expected to rise just 25 percent to 128.4 million units for 2009. That compares with a nearly 180 percent jump in 2008.
But In-Stat sees gains ahead. By 2010, the growth rate is likely to climb to 43 percent. Though that rate may not be sustainable, it should remain strong in the coming years. Wi-Fi will also become more prevalent in mobile phones. This year, 11.5 percent of handsets include Wi-Fi; by 2012, that figure will grow to 25 percent, predicts In-Stat.
To compile the report, In-Stat relied on its own data as well as interviews with Wi-Fi equipment vendors.
If CNET News.com's readers are any indication, Microsoft's Windows Mobile has a better base of support than one might think, but all the winds are blowing toward Apple.
The results of our first annual (maybe) smartphone survey are in, and thanks to everyone who left comments here on One More Thing or over on Crave, and those who flooded my inbox with responses. Yes, I know we should have a survey tool, but we're working on other stuff right now that's more important. (You'll have to trust me on that one.)
Between the comments and the e-mails, we received 159 responses. I must note that this is not a scientific study; we're not going to be putting market research firms out of business anytime soon. But I thought it was time for a look at what some of our readers are using, and I was surprised at some of the results.

Windows Mobile-based smartphones were by far the choice of survey respondents. Of the 130 people who said they owned a smartphone, 42.3 percent said they were using a Windows Mobile-based smartphone. That category includes the carrier-branded models, mostly from HTC, as well as the Motorola Q and the Samsung BlackJack, the two most-popular "tier 1" brands cited in the responses using Windows Mobile.
"This past weekend I traded in my BlackBerry Pearl for the HTC Tilt on AT&T's service," said a Crave reader with the screen name Yieeman. "So far it has been great. I like the fact that it works more like a computer for the organization of e-mails and documents, but also has amazing call clarity."
With 19.2 percent of the responses, the BlackBerry was the second most popular device among readers when the data was sorted by operating system. Apple's iPhone came in third, with 17.7 percent. Palm and Symbian tied for fourth place with 10 percent each.
Most of News.com's readers come from the United States (Thursday, 70.7 percent of our readers were in the U.S.), and most of the Windows Mobile phones claimed by respondents were carrier-branded models, with the AT&T/Cingular 8525 and 8515 popping up the most often. Symbian is by far the leading smartphone operating system provider in the world, but its phones are generally harder to find in the U.S., where RIM dominates the smartphone market.
Sorted by manufacturer, RIM and the HTC models were tied, with 19.2 percent of the survey respondents. I counted most of the carrier branded models as HTC models, in the cases where the carrier-branded model was a carbon copy of the HTC-branded model. Most people referred to their HTC designs with the carrier brand, AT&T, T-Mobile, or Sprint.
Apple was just behind RIM and HTC, sorted by manufacturer, with 17.7 percent of the survey responses. Apple was followed by Motorola, Palm, and Samsung, in that order, each with around 10 percent of the responses. Surprisingly, Nokia, the worldwide leader in smartphone shipments, was used by only 4.6 percent of respondents. Sony Ericsson was used by 5.4 percent.
And it's clear that while Apple's iPhone isn't the smartphone of choice just yet among survey respondents, it hasn't escaped their notice. When asked which smartphone might be their next model, survey respondents cited the iPhone most often by far.
Of the 159 total responses, 66 people said they would consider an iPhone as their next (or first) smartphone. That was three times as many mentions as the second most desired smartphone, the BlackBerry.

"If I were in the market for a phone today, especially in light of the coming apps and integration with Exchange servers, I would likely get an iPhone," Ryan Hendley said over e-mail. "My current phone, Samsung Sync, does not integrate well with my MacBook calendar and contacts. In fact, it doesn't sync at all."
All those Windows Mobile users appear to be considering a switch, as HTC's models were cited by 10 respondents, but no other major manufacturer, including Nokia, Samsung, Motorola, or Palm, received more than 5 mentions. Several people cited multiple phones on their potential wish lists, so I just counted everything that was mentioned.
Most of the people looking at the iPhone were waiting for either a 3G version or a version that worked with their carrier, citing a desire to avoid AT&T. They were also intrigued by the business features slated to roll out in June, which gives them the option of using their iPhone at work.
The statistics were interesting, but I had also asked people to share the reasons they bought a smartphone in the first place, and whether they liked their current model. Most people did in fact like their current phone. The Windows Mobile users probably grumbled the most about their devices, but still, more than half of them were happy with their experience.
Most people bought their smartphones because they wanted to access e-mail, Web browsing, and telephone calls on a single device, as might be expected. I had thought going in to this survey that most respondents would mostly be using their phones for business, but an overwhelming number of people said they used their devices both for business and pleasure.
The BlackBerry users might have obtained their phone to check their corporate e-mail, but that doesn't mean they don't check sports scores in between meetings, or plot directions to the campground on the weekend. This will be the next big source of growth for smartphones, devices that can balance multimedia consumer desires with business needs. People aren't going to want to carry multiple devices for fun and work: that's why they got a smartphone in the first place.
So, again, thanks to all who participated. Stay tuned for the big CTIA Wireless conference at the beginning of April, which should bring new smartphones, new operating system news, and tons of coverage from both News.com and our colleagues at CNET Reviews.
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