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February 19, 2009 9:53 AM PST

Survey: Apple's Mac customers highly satisfied

by Tom Krazit
  • 69 comments

Mac customers report high satisfaction scores in ChangeWave's latest survey.

(Credit: Apple)

Apple may be in for some short-term pain when it comes to the Mac, but it can take comfort in the fact that recent buyers seem very satisfied with their purchases.

ChangeWave released another one of its surveys Wednesday, which chart the likelihood of respondents to buy a personal computer over the next 90 days from one manufacturer as opposed to another. As we pointed out earlier this week, Apple appears to have finally run into the economic storm that is hurting the tech industry, although the more interesting number was the various customer satisfaction ratings assembled by ChangeWave.

Apple customers over the past 90 days reported by far the highest level of satisfaction in ChangeWave's survey, with 81 percent of Apple customers saying they were "highly satisfied." Asus customers were the second-most satisfied group, with 67 percent reporting they were highly satisfied with their purchase, while 61 percent of Acer customers fell into that category. Lenovo was last, with only 50 percent reporting such levels of satisfaction.

... Read the full post at CNET's CES 2010 blog
November 20, 2008 3:47 PM PST

Palm losing out as iPhone gains corporate fans

by Tom Krazit
  • 18 comments

The Palm Treo 750, Palm's flagship product the last time it was a major player in corporate smartphones almost two years ago.

(Credit: CNET)

Perhaps no one has benefited as much from the downfall of the Treo than Apple.

On Thursday, ChangeWave released the results of an otherwise dismal survey predicting a tough time ahead for anyone who relies on corporate IT spending for their livelihood. But the news was good for those in the smartphone business not named Palm; smartphone shipments to U.S. corporations are expected to grow even as overall IT spending falls.

And Apple's iPhone is seeing the bulk of the growth, according to ChangeWave. Companies still love Research in Motion's BlackBerry, as we covered earlier this month, but the iPhone is picking up ground. Seventy-eight percent of respondents said they planned to buy BlackBerrys for their employees in the next quarter, compared with 22 percent who plan on buying iPhones and just 5 percent planning on buying a Palm product. That compares August results that had RIM at 79 percent, Apple at 17 percent, and Palm at 6 percent. The results indicate that some companies are buying smartphones from more than one vendor, as last week's report on the iPhone in business noted as a growing trend.

The survey fails to break out results by operating system, which shafts Windows Mobile to some degree. Microsoft has been losing share to the iPhone overall, but smartphones that use Windows Mobile are still the second-most widely used phones inside corporations, according to J.Gold Associates. However, since that operating system is spread across so many different handset makers, no one handset maker is outpacing the three mentioned in the survey.

Palm has been trying to make a comeback with products like the Centro and Treo Pro, but Centro is a consumer-oriented product and the Treo Pro doesn't seem to have set the world afire.

In February 2007, Palm was on the shopping lists of 22 percent of companies surveyed by ChangeWave. Times have changed.

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About Apple

At the start of the 21st century, there's no tech outfit more influential than Apple. CNET News' Erica Ogg and other reporters will attempt to make sense of the rumors, hype, products, and people that will shape the future of the company. But Apple's not the only game in town, as the established cell phone companies and others strike back against the iPhone. E-mail Erica at erica.ogg@cnet.com.

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