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February 14, 2009 2:57 PM PST

Apple sued over iPhone screen tech

by Natalie Weinstein

Two related companies are suing Apple over screen rendering technology used in the iPhone and iPod Touch, according to reports.

Picsel Technologies and Picsel Research, based in Glasgow, Scotland, filed a patent-infringement lawsuit Friday in U.S. District Court in Delaware, Dow Jones reported. The suit alleges that Apple is violating a Picsel technology that accelerates the process of updating a device's display.

According to Macworld, the suit is focused on Picsel technology that people use to zoom and pan documents, sites, and images. Apple's devices wouldn't function as fluidly without the technology, alleges Picsel, which wants compensation for devices already sold.

Picsel's site says its customers include Motorola, Nokia, NTT DoCoMo, Palm, Samsung, Sony Ericsson, and Sharp. According to Dow Jones, Apple declined to comment.

Natalie Weinstein is an associate editor who works out of Austin, Texas. She spent a decade as a reporter and editor in the newspaper industry before joining the CNET News staff in 2000. E-mail Natalie.
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Add a Comment (Log in or register) Showing 1 of 2 pages (54 Comments)
by yacahuma February 14, 2009 3:13 PM PST
could you please expand on the article. It cant be that someone has a patent on zooming in and out.
Reply to this comment
by Perry_Clease February 14, 2009 4:00 PM PST
"According to Macworld, the suit is focused on Picsel technology that people use to zoom and pan documents"
by unknown unknown February 14, 2009 4:18 PM PST
With out patent system, it's entirely possible. Doesn't Apple own the pinch gesture for resizing photos?
by linuxgeek90 February 14, 2009 6:14 PM PST
"that accelerates the process of updating a device's display. " "Apple's devices wouldn't function as fluidly without the technology, alleges Picsel,"

So it's not just simple zooming in/out.

Hope Picsel wins!!
by DrtyDogg February 14, 2009 6:42 PM PST
@unknown: yes apple just was awarded several patents for the iPhone. That is might be a reason for the lawsuit as their recently awarded patents overlap several previously awarded patents. Like the scroll gesture both companies own patents on that, but Apple's patent was on the scrolling AND horizontal list scrolling.
by rapier1 February 14, 2009 10:17 PM PST
They didn't get the pinch gesture. They got a limited patents dealing with vertical, horizontal, and free form motion context switching. Its actually a pretty boring patent regardless of what some people have made of it.
by enovikoff February 14, 2009 4:19 PM PST
Picsel's technology relates to the fluid movement ("inertia-based") that you see on the iPhone, as well as the pinch-zoom. As crazy as it seems, such things are completely patentable. A patent is intended to give an entity protection from copying of unique ideas or methods that give them a competitive advantage. I'd say that this technology has given Apple an advantage. They're probably going to have to pay up, which I know they hate the idea of, since it means that the other cell phone manufacturers will have similar features almost immediately.
Reply to this comment
by pjhenry1216 February 15, 2009 6:47 PM PST
A patent isn't intended to protect anything. A patent is given to promote progress. Someone is given a limited monopoly so as to benefit from the idea. Patents are as necessary as a rewards program... in that they aren't necessary, but they do serve a purpose. In today's world, however, the patent system has been twisted and many people don't remember for what it was originally intended.
by rapier1 February 14, 2009 4:19 PM PST
This should be interesting. PicSel is a big company and well known in the mobile development arena. If they have a case they're going to have deep enough pockets to see it through.
Reply to this comment
by Penguinisto February 16, 2009 6:59 AM PST
So they have products that use this alleged patent?
by Seaspray0 February 16, 2009 9:57 AM PST
They are not required to have current products that use the technology in the patent in order to win.
by Errr717 February 14, 2009 6:18 PM PST
It's about time somebody with clout sued Apple. They've been stealing ideas from other technology companies for years. I hope PicSel wins.
Reply to this comment
by random truth February 14, 2009 6:44 PM PST
Apple gets sued almost every other week. 2 weeks ago it was the nano scratch case. So what is new...
by ballmerisanape February 14, 2009 6:51 PM PST
Better lawyer up.. there's a developmentally delayed internet troll getting ready to sue you for stealing his post.
by Perry_Clease February 14, 2009 7:39 PM PST
"Better lawyer up.. there's a developmentally delayed internet troll getting ready to sue you for stealing his post."

Where is he, I have seen one of his posts in a few weeks? Unless, of course, you are referring to a troll other than the oral fixated "Lion."
by websterphreaky February 14, 2009 7:25 PM PST
Bwah ha ha ha ha ha ha ha ..... Apple the Great iNOvator, ALWAYS STEALING technologies from others or using Intellectual Property without paying for it! Example OS X Widgets - Stole it from Konfabulator.

Apple is THE MOST SUED COMPANY in the computer industry, look it up, the proof is on the Internet!
Reply to this comment
by Perry_Clease February 14, 2009 7:40 PM PST
Getting sued is one thing, losing the case is another.
by Voice_Of_Logic February 14, 2009 9:01 PM PST
Yes, the Internet also told me that my 12,000 dollar stimulus check is waiting for me! I can use some of it to send that guy in Africa, who told me he got millions in inheritance but needs $500 from me to help him send me my share of that inheritance... The Internet never lies. Ever.
by haglerbl February 14, 2009 7:59 PM PST
Pardon me, but after looking at their patents what comes to mind is that this company has some how patented off screen buffering.
Reply to this comment
by random truth February 14, 2009 9:12 PM PST
I think technological patents should only last 5 years and have to be implemented in a product within 9 months.
Reply to this comment
by sting7k February 14, 2009 9:37 PM PST
I think the issue is the way the iPhone resizes/zooms/focuses text and other things on the screen, not the actual multi-touch gesture itself. Those other companies don't use multi-touch on their phones so that can't be the issue.
Reply to this comment
by FreddieT February 14, 2009 10:31 PM PST
My simple (and possibly naive) question is, how do you know Apple is using the exact technology Picsel Technologies claims to be their own without actually examining the implementation (i.e. source code)? The behaviour may be very similar, but it may have been independently developed by Apple.
Reply to this comment
by groink_hi February 15, 2009 12:20 AM PST
Well, there could be two possibilities: Apple did in fact use code written by Picsel, and via jailbreaking one can take binary code and revert it back to high-level language. But I very, very much doubt that this is the case.

Second, the cliche is "there are many ways to skin a cat." Picsel patented the method (I think it is possible to patent methods, but you just can't patent something that is common, such as breathing air or moving your arm up and down.) Apple will probably say that Picsel's patent falls in the area of common sense (zoom and pan, for example.) One interesting thing to note here is that this article did not point out Google as a licensee of this zoom and pan technology. I would think that the operation and the rapid updating of screens in its Google Earth application fall within Picsel's patent. Maybe the patent applies only to portable devices. Or maybe it isn't and I don't fully understand the technology that's at issue here.
by shamisattar February 15, 2009 12:46 AM PST
more apple haters than lovers! when apple wants to sue the same folks say apple has no right to patent these technologies but when apple gets sued, they deserve to lose? interesting. if apple wasnt this successful, they wouldnt have been sued. now where was this technology before apple used it? and everyone would love to have a piece of the pie, so lets see what happens.
Reply to this comment
by pjhenry1216 February 15, 2009 6:52 PM PST
I don't like this patent either. Personally I think this company is holding back innovation a lot less than Apple is with its patents though. I think the whole patent system in general has been twisted beyond its original intention. Many of Apple's patents are bogus as well (including the recent multi-touch one) and will only harm innovation and not help it. This patent hurts innovation as well, but its scope is a less broad than the multi-touch one and therefore isn't as large of an obstruction.
by Someone-else February 15, 2009 5:20 AM PST
All I can do is to LOL at Appl?. Patenting every single thing they can, like gestures on a touch screen and multitouch, things that already existed for DECADES. And now they get sued for something related to it!

Apple is becoming evil. Too bad many people can't realise that.
Reply to this comment
by CrashPad63 February 16, 2009 7:03 AM PST
Oh we realize it. Just waiting for the next fall of Apple. 4 years left.
by shellcodes_coder February 15, 2009 7:52 AM PST
LOL, apple--go down
Reply to this comment
by Jonathan February 15, 2009 8:28 AM PST
What's good for the goose is good for the fruit company. Sue em into the ground. Apple loves to pull out the lawsuit card. Time some smacked their butt down with the same.
Reply to this comment
by BtmnHatesRbn February 15, 2009 9:33 AM PST
The whole copyright/trademark/patent system should be done away with totally. There, problem fixed, and pirates win.
Reply to this comment
by seven7dust February 15, 2009 9:34 AM PST
wow! the amount of Apple hate is here is amusing !
Don't worry guys I used to be one too but now I know better
soon you too will realize that all this hate is pointless
Reply to this comment
by goodspeed8701 February 15, 2009 9:55 AM PST
Just try to face the fact. this is not crapple hater debate but its simply the fact. The iphone and crappod is built out of palm and picsel
by seven7dust February 15, 2009 10:25 AM PST
well lets the courts decide on that
Apple gets sued on a regular basis but they win most of the time
BTW the whole Apple suing palm thing was a made up rumor
Apple never claimed that they r going to Sue Palm or n e body else
but just gave out a waring
as far as Apple's innovations go ,their products speak for themselves
the Ipod the iphone and the MAC have changed the industry forever
no denying that, Apple don't invent but re-invent
by goodspeed8701 February 16, 2009 5:33 AM PST
Yes the mac change the industry... i will buy one soon. that is if they are better than acer, hp or dell. having a 3% world wide share is a unique thing for crapple.

playstation 2 was good. people buy it. Ps 3 was like crapple expensive and non comparable for the actual thing its built for(entertainment) to the Xbox 360. thats how mac is to the pc. it looks good but not better than a pc.
by CrashPad63 February 16, 2009 7:04 AM PST
Why like a company that is this evil toward their own customers?
by seven7dust February 16, 2009 10:39 AM PST
@goodspeed
you seem to be too obsessed with market-share
Ford has more market-share than BMW so does that mean they make better cars ?
market share means squat
it's brand name and customer satisfaction that reign supreme
and Apple leads others in those 2 fields by a big margin
Also GUI was first introduced by Apple
if it wasn't for the Mac , Windows wouldn't have existed !
So why hate a company that revolutionized the whole industry !
your now enjoying the fruits of their labour !
by DoubleVI February 17, 2009 8:57 AM PST
awww the dust fam! I am too happy about the new tour with Black Label Society
by siger1200 February 17, 2009 10:07 AM PST
I like apple; I own several of their products, and was an early adopter of the Mac back in the late 80's. However GUI was invented by xerox and then some of those developers went to apple. Apple is very innovative and into the "Pop culture." I would not be surprised that some of the concepts used in Apple products have been conceived elsewhere... same as Microsoft, Sony, etc... People can go back and say that PDA's were developed by Apple (a failed attempt at its time...) I agree with seven7dust, Apple is a re-innovator... The courts will decide who will make money off of these technoogies...
by Vegaman_Dan February 15, 2009 11:05 AM PST
This is a good example of why companies like Cisco, Microsoft, Palm, Apple, etc, all are patent-happy. They have to file a patent on pretty much anything even if they never plan to use it in the off chance that if they ever DO use it, nobody else hasn't beaten them to it.

Filing patents is an industry in and of itself with no regulation. In its original intent it was a good idea. It the current condition, it only causes problems.
Reply to this comment
by Seaspray0 February 16, 2009 10:11 AM PST
I agree, especially with concept ideas. If concepts that are broad based are allowed patents, then Ray Bradburry's relatives should be suing every mobile phone maker for the concept of the portable communications device. Can you say "Kirk to Enterprise?' As for this lawsuit, I'm not all too sympathetic to apple since they are basically doing the same thing to pystar.
by Get_a_life_Leo February 15, 2009 11:14 AM PST
Aye, they're fellow Glaswegians fer gawdsake. Heck Apple, send over a container of Tenants Ale and you'll nae hear from 'em eva agin. Send me a crate while yur at it or I'll sue yoo too, boyo.

Flies to a honey pot.
Reply to this comment
by Perry_Clease February 15, 2009 12:03 PM PST
That might backfire. Picsel, may send Apple some Scottish food treats. :)
by AppleSuxLeo February 15, 2009 12:27 PM PST
Apple rip off someone`s IP ? So like Apple to do such a thing , and claim they invented it.
Reply to this comment
by random truth February 15, 2009 5:18 PM PST
When has apple claimed to invented anything like that patent?
by AppleSuxLeo February 15, 2009 12:35 PM PST
Here is a good article that explains why Apple is in no position to sue Palm. And also explains that the Palm Pre Apps won`t be tied to Palm only , you will be able to buy apps from any provider , unlike Apple`s walled garden-iTunes lock-in.
http://www.precentral.net/palm-ceo-ed-colligan-talks-pre-investors
Reply to this comment
by seven7dust February 15, 2009 4:32 PM PST
Yet again Apple never said that they will be suing palm ,people just assumed !
maybe Apple's warning was intended to LG n others
the new LG Cookie is a cheap knock-off of the Iphone by a big way , so who knows !
as far as the itunes App store goes !
if it's such a pain why is everyone else{including palm} copying the model ?
by random truth February 15, 2009 5:19 PM PST
@seven7dust,
It would be pretty funny if it was directed at other company's. Since apple naimed no company and palm spoke up about it. It is kind of an admittance from palm. Now how will a confession hold up in court?
by DrtyDogg February 16, 2009 5:54 AM PST
@random truth. The real truth is that the comments where made by Cook during the Q&A of Apple's earinings call. He was responding to a question about the Pre.
by random truth February 16, 2009 10:16 AM PST
@dritydogg
However I beleive the quote went something like this.
"We will not let any company steal our intellectual property"
by nixermac February 15, 2009 2:28 PM PST
Now, now. I disagree with what Apple is doing to prevent us users from using the iPhone the way we want to but I agree that this patent lawsuit is frivolous as Apple will wind hands down with this one. Panning, scrolling, zooming etc. are part of the Mac OS and any GUI based OS for ages. Apple has not extrapolated this technology in its implementation on the iPhone. The out of screen buffering is part of the core os operations and as Display PostScript in Mac OS X. Since iPhone uses the same core the off-screen buffering does not imply that Picsel has any patent claims on the iPhone implementation. Picsel may have claims with other mobile oses but not iPhone or for that matter android (linux based) and winmo (ahem).

Picsel may want to save the few millions they will have to spend for this sure to lose lawsuit.
Reply to this comment
by rapier1 February 15, 2009 4:22 PM PST
Yes, I'm sure PicSel has no idea what they are doing. Mad Scottish temper and all.
Showing 1 of 2 pages (54 Comments)
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