May 19, 2006 10:00 AM PDT

Week in review: Apple pie

For observers of all things Apple Computer, this week was chock-full of the good, the bad and the what-is-that?

Apple unveiled a 13-inch MacBook, the newest member of its family of Intel-based laptops. Billed as a replacement for both the iBook and the 12-inch PowerBook, the 13-inch wide-screen MacBook, which is on sale now, starts at $1,099 for a 1.83GHz Intel Core Duo processor with a 60GB hard drive. Like the former iBooks, that model and the next model up--which packs a 2.0GHz processor, a 60GB hard drive and a $1,299 price tag--are cased in white.

The top-of-the-line 2.0GHz model, starting at $1,499, comes equipped with an 80GB hard drive and is available only in black. Each of the new MacBooks comes with a built-in iSight video camera, which can be used for video conferencing and video podcasts.

For some Mac faithful, the wait to buy Apple's new products can be unbearable, so they take matters into their own hands--so to speak. On the day the MacBook was released, a CNET editor waiting at the store to buy one of the new machines witnessed a shoplifter taking advantage of his own five-finger discount and his quick subsequent arrest. Who says Apple has a security problem?

They aren't exactly a steal, but Apple's Mac isn't that much more than a comparable Windows-based computer. Piper Jaffray analyst Gene Munster said his research shows an average price difference of only 13 percent for desktops and 10 percent for laptops, once you factor in the same components Apple uses.

"We believe both consumers and investors tend to believe that purchasing a Mac will cost 20 percent to 30 percent more than a PC," he said in a research note.

The launch gave CNET readers plenty to debate, with discussions centering on color, configuration, software and price.

"The MacBook is a great computer, but $200 is an enormous premium to pay for a color and a somewhat larger hard drive," one reader wrote in the TalkBack forum. "The differential ought to be $50 maximum. I hope that customers will stick with the standard white model to send Apple a message about this ridiculous pricing arrangement."

Apple is also set to open its new 24-hour flagship store in Manhattan on Friday, giving Apple enthusiasts access to products and face-to-face support all day and night.

The new midtown underground store, which features a distinctive 32-foot glass cube entrance, is the most ambitious Apple store to date. The entrance sits atop the public plaza in front of the General Motors building opposite the Plaza Hotel and Bergdorf Goodman on 767 Fifth Ave. between 58th and 59th Streets.

Apple store

In addition to landing an incredible location, Apple may also have created what could become a new New York City landmark. All that is visible of the store from the street is its glass cube entrance, reminiscent of I.M. Pei's glass pyramid entrance to Paris' Louvre Museum.

Tell it to the judge
Apple itself was accused of some theft when Singapore-based electronics maker Creative Technology filed two legal actions against Apple, charging that the popular iPod infringes on its patented technology. In a complaint with the U.S. International Trade Commission, Creative is seeking an injunction that would stop Apple from selling the iPod and iPod Nano in the United States. Separately, Creative filed another suit seeking an injunction and damages.

See more CNET content tagged:
Apple MacBook, Week in review, Apple Computer, Creative Technology Ltd., Intel Core Duo


Join the conversation!
Add your comment
Wow. Apple can't win...
Last time I checked, a number of dealers charged more for certain
colors of paint.
"Special Editions" have been around in the consumer world as long
as people have been shopping.
*Newsflash: If you don't think it's worth it, don't buy it???

Posted by sciontcya (643 comments )
Reply Link Flag
Apple can't win...
Last time I checked, a number of dealers charged more for certain
colors of paint.
"Special Editions" have been around in the consumer world as long
as people have been shopping.
*Newsflash: If you don't think it's worth it, don't buy it???

Posted by sciontcya (643 comments )
Reply Link Flag
Apple laptops are this weeks top story?? Why??
Apple laptops are this week's top story?? Why? Apple's 3% market share makes them irrelevent. The next story is about Apple opening a store in New York! Who cares? People in New York may not realize it but people outside NY don't care about what goes on there. So is CNET the Apple News Channel?
Posted by lingsun (482 comments )
Reply Link Flag
Apple affects YOU...
What Apple does affects you as a Windows user, a Linux user, or
whatever. If you want to see what you will be doing with your
computer five years from now just look at what Apple is doing
today. THAT's why C|net covers Apple Computer. Negative
coverage to be sure, but coverage none the less. Small market
share but tremendous influence in the industry.
Posted by lkrupp (1608 comments )
Link Flag
USA is < 5% of the world's population. Irrelevant?
If you want to support your dislike of a computer company that
gets a lot of media attention for its innovative products, you'd
better back it up with a bit more than silly statistics.
Posted by dotmike (154 comments )
Link Flag
Let's not forget Intel
I think the important note here is that Apple is featured this
week because of their decision to switch to Intel processors. Im
not sure I would call that an innovation but I do believe it is a
smart move and will increase their market share. Im more angry
that he busted on NY. Its a great town.
Posted by crash900s (18 comments )
Reply Link Flag

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