September 13, 2006 4:39 AM PDT
U.S. urges countries to turn down heat on Apple
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One of the most damaging pieces of legislation introduced in the last ten years, at least with regards to stifling new technologies, is the US Digital Millenium Copyright Act. Its overly-strict DRM provisions do everything but state outright that they don't want any innovative technologies that might challenge established industries. And now they're forcing them on the rest of the world through bil-lateral agreements.
I believe this to be a smoke screen of carefully mis-stated half-truths...
2000, the year the US government starting blessing monopolies again.
What these countries are trying to do is to lobby the opening of the protection structure that is tied to the iTunes store. This would only serve the Microsoft also rans who are having a difficult time in making money due to the poorly designed and implemented Microsoft business strategy. Consumers want an easy to use product that works, every time. The hardware producers, the online music stores, and the software provider (Microsoft) all have different agendas and issues to make a workable solution. This solution has not worked as their may be a great device that works, but it has problems with online stores due to Microsoft's software or vice versa. This isn't Apple's fault, and if Sony had gotten into the game sooner with a solid strategy, Sony would have a greater market share from an end to end system.
The legislation in other countries is just a push by online companies, Microsoft, et cetera who have the most to loose from an Apple dominated product and online store (not to mention the retailers such as WalMart, Virgin, et al. since Apple is now the 5th largest retailer of music in the US).
Always follow the money...
There is a big difference in regards to how Apple does business for Itunes, in comparison to M$ for Windows.
Having ITunes just cater to Ipod devices only is not a monopolistic action, since both are Apple products - it's basically the same as any hardware and software combination.
Apple does not have to support other MP3 devices if it does not want to, as much the consumer does not need to have ITunes on their PC or Mac to play media content.
The big fear in this though is that such action could also include M$ in regards to how it packages Windows, especially Vista.
But M$ is different in this regards, not only does it provide the OS, which OEMs quite literally manditorily load into their hardware and sell, but also competes in other software that run in Windows.
If you think about it - Apple's Itunes affects a small segment in the total software industry, despite that it supports a very popular device; it is pigeon holed to that device until that particular part of the media industry forces Apple to begin supporting another device, if said device proves more popular than the Ipod. In comparison, to Windows, M$ controls how your PC works and what software can run on it and can adds features into its OS that attempts to either close out or give M$ a significant lead in areas where software companies compete (like security, utilities, media, Office suites, etc.) to run in Windows.