A growing number of American chief executives rate blogs high as employee communication tools, though a majority of them remain skeptical about starting their own, a new study shows.
About 59 percent of CEOs surveyed said they find Web logs, or blogs, useful for internal communications, while 47 percent see them as tools for communication with external audiences, according to a study conducted by PRWeek and Burson-Marsteller.
Of the 131 CEOs surveyed, 7 percent are actually blogging while many others say they are unlikely to start a blog themselves. About 18 percent of these CEOs say they plan to host a company blog over the next two years.
The survey indicates that chief executives see blogs as useful for communicating new ideas and news, providing an informal channel of communication and getting instant feedback.
"Most CEOs are still in a wait-and-see mode when it comes to blogs, mainly due to time limitations and concerns about what they can say publicly," Leslie Gaines-Ross, a research officer at Burson-Marsteller, said in a statement. "Even though there is greater awareness of the power of blogs today, CEOs may feel that employees expect them to be spending their time running the business."
I think most command and control type organizations are very scared of consensus type decisions..
after all, these people are even afraid to think for themselves.. an Army of clones.. fighting for the spectators... The Gladiators bring home the bacon
ya even i run a small firm. i agree that blogs help me a lot to know more about my employees ****************** karl <a href="http://www.recruitmentemploymentagencies.com" rel="dofollow">employment agencies</a>
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after all, these people are even afraid to think for themselves.. an Army of clones.. fighting for the spectators... The Gladiators bring home the bacon
******************
karl
<a href="http://www.recruitmentemploymentagencies.com" rel="dofollow">employment agencies</a>