August 13, 2009 4:40 AM PDT
Sony plans to adopt common format for e-books
To counter Amazon.com, Sony and other device makers as well as several publishers will use the same technology, called ePub, for digital book sales.
(From The New York Times)
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I've always thought the only way ebooks would take off is if everyone gathered around one format and then made the competition about device features and other extras. I want an ebook reader that just works, like a real book. You just pick it up and open it. Sadly we're not there yet, but it's nice to know somebody in a position to do something about it is finally getting the message.
I think its inconsistent to assume ebook readers will take off, and then to ask, how many people will buy a Kindle, as if you are now going the other way, assuming they won't take off.
Tthe iPod in music, represents 70% of the total market for mp3 players, and over 90% of the 'paying' market for downloadable songs...
The only question really, is will the Kindle also have that type of dominance in the ebook space. If yes, you'll support them, or just follow the paper print model to your companies demise.
Big bad Amazon vs Adobe's dwarves.
Lock-in by one big company is no different thatn lock-in by another (and its flunkies).
Sony becoming Adobe's pawn simply tells us how far Sony has fallen.
And it'll make as much of an impact as Playsforsure did to iTunes.
Zero.
It's funny that it's Sony that's agreeing to this; historically they are pretty bad at joining others (memory sticks, anyone? MSticks are the sole reason I do not, and never will, own a Sony digicam).