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Salesforce.com wants to become a platform like Microsoft's Windows operating system, a product so popular that it is the foundation for a veritable ecosystem of software developers.
The New York Times
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Also, while Salesforce.com is chasing their dreams and big fish, who is looking after their current SMB clients? Going by all the traffic seeking an alternative to Salesforce.com I would say the competitors Salesforce.com won't even address like Netsuite and Salesboom.com are looking after the SMB's Salesforce.com has forgotten about.