April 10, 2001 12:55 PM PDT

Responsys secures $20 million

Responsys, an interactive marketing technology company, will announce this week that it has raised $20 million in funding led by Sigma Partners. Responsys, whose clients include Miller Brewing, Playboy.com, Lands' End and CNN/Sports Illustrated, runs subscription-based interactive marketing software that lets Internet operations manage targeted promotional campaigns. Last year, the Palo Alto, Calif.-based company raised $22.5 million from Redpoint Ventures, Accel Partners and Foundation Capital--all of which participated in the company's recent round of funding.

 

Join the conversation

Add your comment

The posting of advertisements, profanity, or personal attacks is prohibited. Click here to review our Terms of Use.

ie8 fix

What's Hot

Discussions

Shared

RSS Feeds

Add headlines from CNET News to your homepage or feedreader.

ie8 fix
Click Here