Palm Computing today introduced its eagerly anticipated Palm VII
handheld computer in trial markets starting on the East Coast.
Palm Computing's Palm VII will be
available at select electronics retailers for an estimated price of $599,
according to the company. Along with the new device, Palm is debuting its
Palm.net wireless Internet service, provided by Bell South Wireless Data, which
offers pared-down Internet content for the small-screen device.
"The Palm VII organizer is the first true consumer information appliance--bringing wireless information access and e-commerce to consumers in one
package," said Robin Abrams, president of Palm Computing, in a statement.
For now, the device will be available for sale only in New York, New
Jersey, and Connecticut, with a nationwide rollout expected this fall,
according to a company spokesperson. Although the device itself is only
available in a few areas, the Palm.net service is functional nationwide.
Pricing for the hardware may be adjusted during the next 90-120 days to
reflect user feedback, sources say.
Even on a limited basis, the rollout of the newest Palm device is sure to
cause excitement in the fiercely loyal Palm community, especially as it
comes on the heels of the Palm IIIx and Palm V. Palm currently boasts 72
percent market share in the handheld market, according to market research
firm International Data Corporation.
Moreover, these users are clamoring for expanded Internet access,
according to research from Cahner's
In-Stat, which found that 62 percent of handheld users are interested
in accessing the Web through these devices.
The Palm VII's debut will also mark 3Com's latest move in the wireless
space. Last month the company created a division dedicated to wireless
projects, and at this month's Network+Interop industry trade show Palm
announced plans to develop technology that links all manner of devices with
radio transmitters and receivers.
Besides the hardware, Palm will initially charge a base fee of $9 per month
for limited Palm.net service, although this pricing may also be tentative.
Palm had earlier announced it would charge "under $10 per month" for six
queries a day and $25 per month for 18 queries a day, a Palm spokesperson
said. Some beta testers reportedly exceeded the limits of the service,
incurring large service charges.
Palm Computing announced the Palm VII in December with an estimated retail
price of $799, which was seen as exorbitant compared to the $469 price tag
for the fancy new Palm V. The Palm VII offers no real hardware enhancements
to the Palm III, except for the wireless antenna enabling the Web clipping
service, leading many analysts to predict that the price would fall under
$600 by time of launch.
Corporate users and technology partners have lined up behind the launch. United Parcel Services, which
participated in the Palm VII announcement earlier this year, will offer
package tracking and facility location through the Palm.net service,
according to Susan Rosenberg, a company spokesperson.
"Our goal is for UPS to be an indispensable branded component for every
electronic commerce solution," she said. "We think Palm Computing is making
it easier to conduct business."
In addition to UPS, ABCNEWS.com, Bank of America, ESPN.com, E*Trade,
Fodor's, MapQuest, MasterCard, Merriam-Webster, Moviefone, TheStreet.com,
Ticketmaster, Travelocity, USA Today, US West, Visa International, The Wall
Street Journal Interactive Edition, The Weather Channel, and Yahoo will all
provide content and services for the Palm.net service.
Palm.net content partners prepare information in a query-response form,
allowing Palm VII users to access the information they need with minimal
interaction with the Internet itself. Palm executives have said previously
that this type of pared-down service is necessary to optimize Internet
content for such a small device.
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