July 12, 2007 4:00 AM PDT
Microsoft's 'Cloud OS' takes shape
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In addition to making available its existing services, such as mail and instant messaging, Microsoft also will create core infrastructure services, such as storage and alerts, that developers can build on top of. It's a set of capabilities that have been referred to as a "Cloud OS," though it's not a term Microsoft likes to use publicly.
"Cloud-centric is probably a better way to say it because Cloud OS makes it sound like it is only running on the cloud," said Brian Hall, general manager of Windows Live. "A lot of the data, a lot of the apps, a lot of the interesting things are on the edge. They are on the PCs. They are on the Xboxes. They are on the phones."
But, quibbles over nomenclature aside, Microsoft made clear this week that it aims to play the same role on the Internet that it plays today on the desktop--that of providing its own applications as well as the underlying plumbing and tools that developers use to build their products.
In a speech to partners at its Worldwide Partner Conference here, Microsoft Chief Executive Steve Ballmer promised that the company would be talking to developers later this year about the first version of its developer platform, some pieces of which are currently available in beta form. Hall echoed the message that Microsoft plans to open up much of the technology that powers Windows Live as well as the underlying infrastructure.
"What's ours is yours," Hall told the crowd.
The ambitious promise comes more than a year and a half after Bill Gates first announced the company's plans for Windows Live at a November 2005 event in San Francisco. Since then Chief Software Architect Ray Ozzie and a team have been working on turning Microsoft's Internet business from a series of separate services offered directly by Microsoft into a set of more unified services that can be offered either by Microsoft directly or through partners.
At this year's Mix '07 show, Ozzie, who has been crafting the Live strategy, did talk about allowing programmers access to some of its higher-level services, such as Windows Live Spaces. But he was largely silent on the topic of the underlying developer platform.
"I've nothing to announce in that realm at this time," Ozzie told CNET News.com in an interview then. "Yet, it's pretty clear that we're working on some stuff."
Late last month, Microsoft introduced two new Windows Live Services, one for sharing photos and the other for all types of files. While those services are being offered directly by Microsoft today, they represent the kinds of things that Microsoft is now promising will be also made available to developers.
Among the other application and infrastructure components, Microsoft plans to open are its systems for alerts, contact management, communications (mail and messenger) and authentication.
"Windows Live is here as a platform for our partners," Hall said. That's not exactly the case--yet. Microsoft has made a couple of pieces, such as its Virtual Earth service, available commercially. Other components are available either for broad or limited testing, while still others have yet to be offered to developers. Instant messaging, for example, will be made broadly available to developers in test form in October.
'A real computer science challenge'
One of the key challenges Microsoft faces is trying to write tools that allow developers to code in such a way that it doesn't necessarily matter if it is a phone or a PC that is accessing the service, or whether a file is stored locally or in the cloud.
"There's a real computer science challenge for abstracting all of that well, abstracting how do you find and manage devices, how do you access devices and do it in a way that is transparent to the developer," Hall said.
Hall likens it to Windows in its early days.
"A lot of what Windows was doing early on was memory management, storage, all of the things today we take for granted," Hall said. "The vast majority of developers (today), they are not thinking, 'how am I going to store this particular piece of data in memory?' It just happens. The same thing is going to happen in the mesh model."
Microsoft is also trying to make sure that its business terms are attractive enough to woo the next MySpace or YouTube to bet on its technology. It has spent months talking to existing partners, but also to venture capital firms and start-ups.
For now, Microsoft is offering up many of its services free for up to 1 million users, while saying it wants to strike some kind of deal if a service exceeds that threshold.
"If this becomes a big, big commercial success we want to have a value exchange, but we'll give you plenty of ramp room," Hall said.
As it works to build out the underlying core services, Microsoft is also offering up applications to partners, such as Windows Live Hotmail, Windows Live Messenger and the Spaces blogging tool.
Until now, most of the deals have been one-off deals that the company has had to individually negotiate. Among Microsoft's early deals are a few colleges and universities, such as the University of Pennsylvania, as well as some telecommunications firms. On Wednesday, Microsoft announced a deal with Qwest, which will offer its Internet subscribers the option of using a Qwest-branded version of Microsoft's Windows Live services.
"It was a much more custom engagement model," Hall said. "Now we are moving to a scalable come one, come all approach."
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Microsoft never ceases to amaze me with their determination to follow through with the advanced options that will make the world we live in tommorow other groups would be wise to follow this lead of believing in dreams(IBM,Sony, maybe Sun (although theres a lot in sun)).
Also a lot of groups would be wise to think collabrativly about this and think about what they can contribte individually to peoples collabrative abilities within the cloud capabilities.
If there's somthing Microsoft need right now its to get a fell of what dreamers and doers are around so that they can make the best package and your group can use and develop with it(win win).
What comes after clouds.
Well clouds are about getting the thunder going and the wok moving while we get a feel for our true potential. They're about allowing us to collaberate technilogically like never before so that groups can gain cooperative cencreat as to provide to best potential to others.
As this world does begin to serment say over the next 27 - 43 years the next stage with the computing power alonside it to achieve such will emerge.
Crystal.
So lets look at this process in form.
Net - power - web - power - cloud - power - crystal.
ok check this out
1961 - 1988 - 2011 - 2028
what does this mean.
Progress takes time.
But I'm not sure why they think it's in heaven among the clouds.
I'm sure it's farther down below where their Windows OS resides...
This is how The Matrix started...
far, far away. Sitting around a coffee-table like apparatus
displaying yet other galaxies and their inhabitants. I got lame
hands from fiddling with the huge touch-screen. I am trying to
book some flight-tickets on the IInet (Intergalactic Internet...) for
our holiday. The coffee table says: Cloud OS cannot print your
tickets at this time... If you want to notify Microsoft about this
problem, just clap your hands...
Something tells me if this was about an 'Apple Cloud OS' or 'Google Cloud OS', everyone would be singing about how innovative it is.
other competing companies generate a lot of interest in their
shipping products, so you announce what you are going to do next,
based on partial and unproven implementations to steal the
marketplaces gaze and hopefully critical sales. IBM did it with the
Stretch vapourware computer to knock out the CDC 6000.
Microsoft has learnt these anti-competitive practices well from IBM.
See Richard DeLamarter's "Big Blue: IBM's Use and Abuse of Power".
This is going to be... interesting.
/P
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- Uh, would that be because....
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by i,Jimbot
July 16, 2007 1:57 PM PDT
- Would that perhaps be because Microsoft has a history of long
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Reply to this comment
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See all 79 Comments >>delays, vaporware, poor products, etc., whereas Google and Apple
have histories of innovation and cool products? (hint: YES)