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OneCare combines antivirus, anti-spyware and firewall software with backup features and several tune-up tools for Windows PCs. The product went on sale in the U.S. online and in stores Wednesday. Microsoft said it plans to expand to international markets in the coming 12 months.
"We believe we're creating a new category," Dennis Bonsall, director of product management for OneCare, said in an interview. "It is not about security anymore, but it is about holistic PC care."
OneCare will cost $49.95 a year for use on up to three PCs in a home, a competitive price compared with rival products from traditional security vendors including Symantec, McAfee and Trend Micro. Many retailers plan to offer rebates and other types of promotions that will discount OneCare, Microsoft said in a statement.
OneCare is being sold on Microsoft's Web site, and boxed versions are available from retailers including Amazon.com, Best Buy, Fry's Electronics, Sam's Club, Circuit City, OfficeMax, Costco, Staples, Wal-Mart, Target, Office Depot, Comp USA and J&R Computer World, Microsoft said.
Industry analysts have said that businesses may be hard-pressed to buy security products from Microsoft--maker of the software that needs protection. On the consumer front, however, Microsoft brings a well-established and largely trusted brand into the market, these analysts have added.
Video: Microsoft launches its security service
Windows Live OneCare provides a mini-IT department for those who want a managed service to provide virus protection, anti-spyware and firewalls. CNET's Robert Vamosi takes a look.
Microsoft announced its intent to offer antivirus products in June 2003 when it bought Romanian antivirus software developer GeCad Software. Plans for OneCare were announced in May 2005. Invited testers have been trying it out since last July, and a public test version was released late last year.
About 500,000 people have tested OneCare. Tens of thousands of those testers took advantage of Microsoft's April offer to buy the service at a discounted rate of $19.95 per year, and selected testers have been offered the service for free as part of a "perpetual beta," Microsoft said.
Incumbents in the security market are preparing to respond to Microsoft's entry by integrating features into single products and moving to a subscription model for pricing. McAfee is working on a new product, code-named "Falcon," and Symantec has a project, dubbed "Genesis." Both are set to rival OneCare.
The global antivirus market is growing; revenue reached $3.7 billion in 2004, up 36 percent from 2003, market researcher IDC said in December. IDC forecasts that the antivirus market will grow to $7.3 billion in 2009.
With OneCare, Microsoft is targeting consumers, especially those who do not run security or have let their current product expire. The company said it believes 70 percent of consumers fall into that category. In a January research note, the Yankee Group estimated the niche as a market worth potentially $15 billion.
OneCare is aimed at consumers. Microsoft is also eyeing the enterprise security market. It is working on a new Client Protection product to defend business desktops, laptops and file servers against malicious code attacks. A public beta of Client Protection is slated for release in the third quarter.
See more CNET content tagged:
tester,
Microsoft Windows Live,
antivirus,
Microsoft Corp.,
security





That's why I never use a Windows machine for anything but
gaming.
this.
In essence Microsoft is shipping a defect product (XP) and is
selling an additional product to fix the first flawed one.
Microsoft has all the knowledge to combine XP and OneCare Live
into a version of XP that has the aggregated security of the two
products.
This is a big difference from the traditional anti-virus software
developers who does not have the source code to XP and
therefore cannot fix the fundamental problems like Microsoft
can.
I think I'm going to start a business that creates a problem and then sell the solution.
If they offered this product stack as part of the operating system, all of the antiv companies would lobby for another antitrust case and all of the CNET pundits would be calling for blood.
Don't buy the evil plan. Go for free!
Use AVG, Adaware, Spybot S&D, Spyware Blaster and Spyware Guard. Clean it all up with ToniArts Easy cleaner 2.0 . These programs do not intrude on your system and you are in control. Best of all along with their long standing great reviews they are FREE!
If microsoft doesn't fix the holes in OS they are doomed!! and will not make billions!!!
The consumer has already paid for the OS, and it's stupid to pay additional charges to the same people for securing the operation system that you've already paid for. And the fact that its made by the same people as Windows, it does not make me at all confident about the reliability of this product.
______________________________
R.K.
http://www.Remove-All-Spyware.com
$49.90 for upto three machines at home!! If the product works then it is a cheap giveaway for what it does.
Ofcourse there are many good opensource alternatives available.
http://safety.live.com/site/en-us/default.htm
I've been testing the product as a beta user and it sure beat all the expectations.
Remember... when you buy a car, the company offers you additional safety features not for free, but for a price.
XP is good in itself, but additional stuff like Anti Virus, Anti spyware and similar stuff would cost you extra.
Not ready to spend money on it... go ahead and breed viruses and all sorts of stuff on your computer!
All the best!
http://www.essentialsecurity.com/yourbusiness.htm
If you buy this, I've got a bridge I want to sell you.
I think this is an attempt by MS to give you harder glass and anti-Jimmy locks. :D
This should be free, because it was lack of care of Microsoft that caused all these problems in the first place. If a car marker installs a faulty wiring system, do they charge you extra, every year no less, for a half-assed workaround, or do they fix it for free?
This really is a protection racket. It is not surprising since MS is not any better then your common thug anyway.
Everyone acts like making a secure OS would be easy for MS, yet they only substantiate it with Apple? Linux? A secure OS doesn't win the majority of the people, and Microsoft knows this.
However, I agree that this is a move of pure greed to exploit a common problem with many "unknown" cures (not well known I mean).
It is possible that this program might have a bucnh of extra, useful features that makes it worth it. There's always the possibility.
We're supposed to pay Microsoft HOW much to protect us from their buggy, hacker-prone code?
This is like the guy who kills his mother, and then asks the court for leniency because he is now an orphan...
- LMAO nice
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by Khorn S.
June 13, 2007 3:32 PM PDT
- not one person has a bad thing to say it seems about the performance of onecare. Just the fact that microsoft made it. So microsoft says," ok heres an alternitive solution to something you are already paying other companys for and are not paying for by useing the free portions, altho they ask that you pay for them to get more avalible options." i understand the ,"make it free as its fixing whats messed in the first place" but instead of microsoft making it free they offer it as a choice! they are not monopolizeing the market by taking away our choice to choose what anti virus and other software we wish to have. Lemme tell ya im all for free. But i will be buying this product for the simple fact, IT WORKS. i had free avg installed and running, ran into some problems even tho i was religeous on updates, installed live onecare and it found stuff that avg missed! i even did my own homework to look up the supposid virus, sure enough it had found and eleminated something avg did not. So please spare me the crying orphan story (loved that by the way) and place more comments about how it stacks up to rival anti whatever.
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- let me add
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by Khorn S.
June 13, 2007 3:41 PM PDT
- sorry, forgot to mention the fact that altho they are offering this at a price think about it a second. hackers, and the like are constantly looking for new ways to manipulate the programs for there own selfish reasons what ever it may be. An operating system is NEVER going to be unhackable as long as its connected to the internet. The internet is a super highway of drivers, some drivers just decide to do demolition cars rather than be like everyone else. personaly i would rather pay the once a year expense for updated air bags.
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(37 Comments)