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A Gates reality check
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delivered in large measure by way of paid upgrades and, to a lesser extent, via smaller patches.
In recent months, though, Microsoft has shown that it's willing to experiment.
In January, for example, it debuted Microsoft Office Outlook Live, which takes the company's Outlook software and offers it to consumers along with storage space as part of a monthly or annual subscription.
Gates verbatim
"Well, software as a service was a theme of the company meeting I think nine or 10 years ago where we heralded the idea that packaged software was done and now it was all just going to be shipped over the Internet. In fact, like many things around the Internet that were predicted to happen quickly, they're not wrong, they're simply things that take more time.
"So there will be more of a mix of on-premise and off-premise software, and these Web services standards that we've promoted and built the tools for more than any company in the industry are very key enabling technologies to make that possible--so that you could even at some point run some custom logic on premise, even if the main application is hosted somewhere else. Or you could have one application (on site) and another application (off site) and still be able to get that kind of rich integration. So Web services are very powerful in this environment.
Sheryl Kingstone, an industry analyst with the Yankee Group, points out that just because Microsoft hasn't offered many products this way doesn't mean the company is opposed to the idea. In fact, she gives Microsoft credit for spotting back in the mid-1990s that the Internet could be used as a mechanism to deliver games and other software.
As for the business side, she says, it's "just not something that they have put a stake in the ground yet and said that they want to go after."
Ultimately, though, analysts say, the trend is headed toward a greater use of hosted software, particularly for small and midsize businesses that are looking to avoid the complexities and upgrade hassles that come with running their own software. What such customers really want is software that's functional, easy to use and has a low total cost--needs, Kingstone said, that the hosted software approach is well-suited to meet.
Such a move, though, presents more than technical hurdles for the world's largest software seller. One of the key issues is how Microsoft will price such offerings.
Gates agreed that pricing remains a big challenge. It's relatively straightforward for truly generic applications, but it quickly grows thorny as companies want to run their own unique business processes. Meeting the business needs of one customer could ultimately interrupt or slow work for another company.
"It's very hard to do service-level agreements and resource pricing when things get arbitrary," Gates said.
For Microsoft and other traditional software vendors, though, service-based pricing requires a broader shift in economics. Such companies
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Bill Gates, software-as-a-service, business application, Salesforce.com Inc., Microsoft Corp.






- Terminal & Mainframe...again...
- by Below Meigh March 19, 2005 7:55 PM PST
- Hmmm, let me see...run programs remotely...hmmm...big iron <br />at one end and client/terminal/desktop/console at other end.<br /><br />And this is new?? This is Bill Gates brainstorm? Puh-lease is <br />right!<br /><br />Cyclical. <br /><br />Bill...get your head out of the sweater dumpster and just walk <br />away. You have enough money now. Stick with Melinda and just <br />donate to those that need it. Let the real people that actually <br />NEED, USE and WRITE software do their thing. Enough with <br />putting ideas in Adobe's head what WE need versus what you <br />THINK we NEED.<br /><br />"Hmm, not only are the sheeple buying a license to even power <br />on their computers, they also fork over $50/month just to <br />connect to the net! And now, we can nickel-dime them for <br />content, xbox goodies and the subscriptions to even launch and <br />run something that isn't even there! Brilliant!"<br /><br />(I should have my own (insert magazine, blog, article, tv show) <br />on predicting the future of computing...)
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