March 9, 2004 10:25 AM PST

Jukebox ware gives Pocket PC an iPod look

Handheld owners with a case of iPod envy can now get a little closer to their fantasy.

A small British company has released jukebox software for Pocket PC handhelds that closely resembles the design and function of Apple Computer's popular music player. Unlike the iPod, the $20 software, known as pBop, plays only MP3 files and not the AAC files that Apple's iTunes Music Store sells.

StarBrite Solutions, the U.K. startup, originally called its software pPod but said it changed the name to pBop, after Apple suggested that the original name might infringe on Apple's iPod trademark.

The company has also made other tweaks to the software in response to Apple's concerns, including altering the layout of the software buttons and including a disclaimer on all its marketing material that it has no connection to Apple or the iPod.

An Apple representative was not immediately available for comment.

StarBrite director Ryan Kelly said his company was trying to cooperate fully with Apple. Kelly admits that the software was inspired by MP3 players, including the iPod, but said some of Apple's concerns were "surprising."

"Apple also felt pPod was being 'passed off' as an Apple iPod," Kelly said in an e-mail interview. "We were surprised to hear this, as we have heard of no one buying a Windows-powered Pocket PC application, being confused they are buying a hardware device."

It is not uncommon for companies to tap the popularity of Apple gear, with desktop themes that emulate the Mac OS being a popular option for Windows XP. Apple has been known to take legal action, though, when it feels that an imitation is a little more than flattery.

In the most notable example, Apple sued PC maker eMachines in 1999 for that company's eOne--an all-in-one computer that resembled the original iMac.

Kelly said the company also hopes to develop versions for Palm handhelds as well as for smart phones running Windows Mobile or Symbian operating systems. Kelly said his company is also thinking of adding support for Windows Media Audio (WMA) files because of strong demand.

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jukebox, Pocket PC Handheld, Apple Computer, Apple iPod, handheld

Add a Comment (Log in or register) 2 comments
pBop
by March 9, 2004 4:47 PM PST
As we all know, just about the whole home user PC market has
been copying Apple's design and ease of use for many years
now. Why does everyone complain when Apple defends its
designs and trademarks but when Micro$oft everyone says it is
OK. Which company was found breaking the law again and
again?
All you M$ lemmings stop complaining and do some original
innovation and stop copying other peoples work. If you can't do
it yourself then engage in some kind of licensing agreement and
give the creators their due credit(monetary or public
recognition). It takes lots of money and time to be creative.

If you can't beat them then join them.
Reply to this comment View reply
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