November 28, 2007 4:00 AM PST
Is tomorrow's Clapton playing 'Guitar Hero'?
- Related Stories
Why 'Guitar Hero' is rockin' the game chartsNovember 14, 2007
Next venue for 'Guitar Hero III': PCs, MacsSeptember 12, 2007
- Related Blogs
What The Romantics don't like about 'Guitar Hero'
November 23, 2007
'Rock Band' launches, 'Guitar Hero' trembles
November 20, 2007
Activision: 'Guitar Hero III' nets $115 in first week's sales. Just kidding.
November 7, 2007
As they're playing, Stan's father walks in, asks, "You kids want to see something really cool?" and starts to play an electric guitar.
For a moment, the room is dead silent. Then, Stan asks, incredulously, "Dad, what are you doing?"
"I can actually play a lot of these songs on a real guitar," the father responds. "Want me to show you boys how?"
Stan spits back, "That's stupid, Dad."
Well, maybe not, say guitar teachers. In fact, the immense popularity of the hit Guitar Hero franchise--the third iteration of the game, Guitar Hero III, brought in $115 million during its first week on the market--may be the best thing that has happened to the instrument, to rock 'n' roll, and to guitar instructors, in a long time.
"I have an overwhelming feeling that my business is safe for years to come when I see kids playing Guitar Hero," said Dan Emery, owner of New York City Guitar School. "These kids are really enjoying playing Guitar Hero, and they're really being turned on to old classic rock" via the game.
Emery said he actually sees Guitar Hero as perhaps the best recruitment tool his school could have asked for.
Stan and Kyle entertain their friends
by playing Guitar Hero.
"I fully expect that (kids who play the game) will get into their twenties and they will have disposable income and they will decide to actually play guitar and they're going to call us up," he said.
Exact numbers of Guitar Hero-fueled converts to the real thing (kids or adults) are hard to come by. But something at work here clearly could be the most powerful advertisement for the guitar since the hit Richard Linklater movie School of Rock.
In that film, Jack Black plays a teacher who, through sheer passion for music, turns a class of rock-illiterate elementary school students into a head-bobbing rock band. After the movie came out, San Francisco guitar teacher Jay Skyler said his roster of young students exploded overnight.
"All of a sudden, I had 9-year-old students," Skyler said, "because all of a sudden, everyone wanted a guitar."
But now, with Guitar Hero turning into one of the most successful video game franchises of all time, Skyler said it's not just kids who seem interested in playing the real instrument.
While some of his new adult students may not be willing to admit that the game drove them to him, he did suggest a definite cause and effect.
"My adult students, they don't want to cop to it," Skyler said of being Guitar Hero fans, "but they're all, 'Have you played the game?'"
The immense popularity of Guitar Hero does worry some of Skyler's fellow guitar teachers, who fret that the game may deter kids from being interested in picking up the real instrument. But Skyler doesn't share that concern, instead feeling that the long-term outcome will be positive.
"Basically, it's getting more kids into guitar," Skyler said. "So if you're a guitar teacher, or a band, you have to love it. They'll play with the toy for a while, but after awhile, they'll want the real thing."
48 commentsJoin the conversation! Add your comment