3Com's decision to surrender its high-end networking business to Extreme Networks should result in a financial boon for the upstart network equipment maker.
As part of its restructuring plan announced yesterday, 3Com will exit the high-end networking business
and give Extreme access to hundreds of its customers--large corporations
and telecommunications firms that buy expensive, high-speed equipment to
speed up their networks.
Extreme's stock, which has soared since its public offering last year, will
also employ 200 3Com sales, marketing and engineering staff. In return,
3Com will receive options to buy 1.5 million shares of Extreme.
No technology exchanged hands in the agreement. 3Com will kill off its
family of high-end equipment and simply refer its customers to buy
Extreme's products.
For Extreme, an emerging networking player, the deal with 3Com will give
the company the resources it needs to compete in a lucrative but highly
competitive market that includes stalwarts like Cisco Systems and Nortel
Networks,
as well as upstarts like Foundry Networks.
"They've got one of the better products out there, and the 3Com deal will
certainly escalate their visibility in the market and provide them with a
jump in revenue," said Gruntal & Co. analyst Michael Davies. Businesses and service providers install Extreme's high-speed equipment on their networks to alleviate network congestion and allow computer users to receive information on the Net more quickly.
Chase Hambrecht & Quist analyst Erik Suppiger expects the partnership will
add $100 million in yearly revenue to Extreme's coffers for its 2001 fiscal
year, which begins in September. The company reached $55 million in sales and a
profit of $4 million, or 8 cents a share, last quarter.
In fact, 3Com chief executive Eric Benhamou predicts that Extreme has the
potential to double its revenue.
"They're a growing company and can easily double their rate of growth as
they assume responsibility for our large accounts," Benhamou said. "Extreme
will take a big leap forward in size and expansion, particularly in the
large enterprise space."
Extreme chief executive Gordon Stitt won't make such bold predictions, but
admits that the 3Com partnership is huge for the young, four-year-old
company.
Extreme sells most of its high-speed equipment to businesses, but the company has recently chased after the more lucrative Internet service provider (ISP) market, which makes up 20 percent of its overall revenue, according to the company
The infusion of 3Com employees will double Extreme's sales force and
systems engineers worldwide, Stitt said. "One of the frustrating things is
getting enough systems engineering people to help ISPs get their networks
up and running and deployed. The additional people give us the ability to
accomplish that."
Chase H&Q's Suppiger said the increase in staff comes at a critical time
as the company tries to take on emerging markets, such as providing
connections for Web hosting facilities and businesses that are building
networks to connect corporate headquarters to far-flung branch offices.
"We view the transaction as quite favorable for Extreme as it provides
critical resources at a pivotal time," Suppiger said in a report. "It is
introducing upgrades across its entire product line and it is penetrating
several new markets.
"Extreme is also gaining access to a sizable installed
base of users that have demonstrated a willingness to buy products from
vendors other than Cisco," Suppiger said.
Yesterday's agreement does not guarantee that Extreme will capture 3Com's
customers, however. The two firms have tested their products for
compatibility and have developed a plan for customers who use 3Com's
CoreBuilder switching products to migrate to Extreme's Black Diamond
switching technology.
Extreme is hoping to take over 3Com's existing accounts and is contacting each 3Com customer. Stitt said his company will offer a program for 3Com customers to trade in their 3Com equipment for Extreme's products.
"We're providing a smooth migration path so their customers aren't orphaned," Stitt said.
The deal yesterday further cements a close relationship the two companies
have enjoyed since Extreme launched four years ago. 3Com was one of the
initial investors in Extreme, pumping in several million dollars when the
company was still a start-up.
3Com remains a minority investor in the company. In fact, it is widely
believed that Extreme has built some networking equipment for 3Com in the
past, though particulars of that arrangement have never been disclosed.
Benhamou said Extreme was the perfect choice for 3Com to turn to.
"Our customers felt good about them. They have a good management team and
technology team, and many of their senior executives were once part of
3Com," Benhamou said.
The 3Com partnership is the latest deal Extreme has struck to better
position the company. Extreme in January partnered with another high-flying
upstart, Juniper Networks, to make their products compatible.
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