January 30, 2006 8:50 AM PST

AOL, 'Survivor' to pair up for reality show

America Online on Monday said that it plans to develop a "reality treasure hunt" show called "Gold Rush" in a new deal with Mark Burnett Productions, the company that created such hits as "Survivor" and "The Apprentice." According to a press release, the show will "track real-life challengers searching for treasure across the United States" based on clues embedded throughout the AOL network and in print, wireless and television media.

Details of the project--including the logistics of who can participate and what the prizes might entail--remain scant, though Mark Burnett said in a statement that the show aims to feed the desires of reality-show fans "who want a lot more content than they can enjoy during one hour of television per week." AOL spokeswoman Ruth Sarfaty told CNET News.com that "it's a top secret situation at the moment," revealing only that the show will likely debut later this year.

2 comments

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Lame
Everyone hates AOL. No one will watch this show.
Posted by exrob (24 comments )
Reply Link Flag
reality
is fake.
Posted by paulsecic (301 comments )
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