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by January 15, 2009 8:07 AM PST
The paradox of social media marketing is that the minute too much marketing occurs on a platform, the users tend to shy away and migrate toward the next new/unsullied thing. See the evolution of social networking from Classmates to Friendster to MySpace to Facebook. Mee thinks Twitter will suffer the same fate if they ever do employ that much-needed (from a financial perspective at least) business plan of allowing paying corporations to send out their message one tweet at a time.

Advertising Age had a great post about it a few months back. Twitter, R.I.P.? Or Is There Gold Buried in Them Thar Tweets? -- http://adage.com/mediaworks/article?article_id=131993
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