Version: 2008

Comments on: Has Apple found the magic Touch?

With the expansion of the multitouch trackpad technology found in the MacBook Air to the new MacBook Pros, Apple seems confident that people are ready to experience new ways of interacting with their notebooks.

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Excellent points
by MadLyb February 26, 2008 12:18 PM PST
Innovations in the UI are becoming driving factors for technology sales, but because of the rush to patent, every company will have to cook their own version which will dilute the value of the improvement.

Just as we have standards for character sets, there should be IP-free standards developed in this area as well.
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Apple hasn't found Blu-Ray yet...
by john55440 February 26, 2008 12:39 PM PST
In its failure to offer Blu-Ray drives, Apple is behind the times. Other companies have offered these drives for years.
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Troll
by Lee in San Diego February 26, 2008 12:41 PM PST
n/t
Apple has always backed Blu-ray
by jrm125 February 26, 2008 12:52 PM PST
But in the format war, Apple backed Blu-ray.

And when you say for years, do you mean...like 1 year?
Because they don't need it
by alphapolitan February 26, 2008 12:52 PM PST
Apple doesn't want to add blu-ray to its laptops simply because it wants to promote HD rentals from iTunes and the benefits of the lack of an optical drive in the Macbook Air.
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Needs Blu-Ray and 3/4G Cellular Modem integral!
by libertyforall1776 February 26, 2008 1:01 PM PST
Why is Apple so slow?! They used to be MORE of an innovator. For
a company that focuses on media, they sure need a Blu-Ray drive
and 3/4G Cellular Modem integral!

Also, why didn't they add-in the S3200 FireWire?! See:
http://en.wikipedia.org/wiki/Firewire#FireWire_S3200
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never a bd on macbook
by friedchicken03 February 26, 2008 4:46 PM PST
apple wants more money by not adding a bluray drive because they want you to buy the show/movie from itunes.
Right, cause everyone just LOVES spending $500 on a blueray drive...
by purcell429 February 27, 2008 9:24 AM PST
And when you figure out where exactly that 4G card that doesn't exist would even work. Oh, ok then, 3G. So it would work in what, 30 cities? Guess you haven't looked at a 3G coverage map lately, eh?
Uh, not quite...
by tenbosch February 26, 2008 1:12 PM PST
Tom,

It's hardly the game-changing technology that is all the sudden going to boost sales. The iPhone would still be a great product if it only had single-touch abilities. Besides, half the world doesn't like the trackpad and would prefer the little red mini-joystick found on Thinkpads.

Also, comparing the iPhone multi-touch to a trackpad is not a real apples-apples comparison. Apply the multi-touch technology to the MacBook screen and NOW you have game-changing technology.

Just my 2c
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miniJoy Stick ?
by michaelejahn February 26, 2008 3:17 PM PST
you wrote:

"Besides, half the world doesn't like the trackpad and would prefer the little red mini-joystick found on Thinkpads."

Where are earth did you get THAT data ? Do they even make that horrible thing anymore ?
distracting
by groovyd007 February 26, 2008 6:10 PM PST
I think the multi-touch is a great interface on the pad but my feeling is that putting that onto the actual display (as in the iphone) would distract you too much from the work you are trying to concentrate on. The pointer is much smaller and more discrete then my hands all over the screen.

also you would either compromise your comfort having to hold your hands up all the time or if you put it on a table top you would break your neck looking down at it all the time.

i guess a good compromise would be as was mentioned, that is a tablet-esk computer with an iphone-ish touchscreen and a wireless keyboard. Ofcourse the tablet should be able to stand upright. In this configuration you could take just the tablet along when you are on the go and dont need the comfort keyboard and trackpad, and bring it with you when you have alot of work to do.
multi touch gestures
by Michael Berman February 26, 2008 4:12 PM PST
Having used an iPhone for some months, and an Air for a few days, I can say that the gestures are essential and effective on the small iPhone screen, but are not terribly important on a laptop. Certainly nothing that would make me select one over another.
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Overlooks Licensing Option
by BizDev123 February 26, 2008 4:34 PM PST
The article and posts I've seen so far fail to mention the
potential for Apple to strike licensing deals that would provide
other firms with access to this technology directly from Apple.
There are a number of reasons why this makes sense for all.

Licensees gain access to an outstanding technology without their
own R&D costs and without risk of development failure (only
integration risk). There is an existing user base trained in the
technology so devices sold by the licensee become "intuitive"
from the users' point of view. Further, licensing terms could
provide upgrades to licensees as Apple enhances the touch
platform over time.

Users would benefit from a common paradigm for controlling
devices.

Apple could benefit in several important ways. They can
generate a high margin revenue stream from licensing. Further,
by providing their technology to the market on favorable terms
and at favorable rates, they can remove incentives for
development of competing innovation. Finally, they could tier
their licensing and platform so that certain features or
techniques remain with Apple, or become released to licensees
only after some exclusivity period (e.g. six months) for Apple.

These are all hallmarks of a well thought out technology
licensing strategy. This approach would be a win all around.

Apple is *extremely* accomplished in the area of technology
strategy. Let's not forget that Apple was responsible for making
Cut, Copy, Paste and Print universal user interface elements (way
back) by burning these and other commands into ROM, freeing
scarce memory for application use by any developers who used
the Apple ROM based functions.
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My ideal new Apple Notebook
by Wanduka February 26, 2008 4:45 PM PST
Since I used the iPhone, I though that Apple's new notebook would
be like a big itouch.

A screen as the main input interface, with optional, wireless
keyboard and a mouse for certain application.

With that and a sensible pricing, I surely would move.
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Magic touch? Yes... Magic Grip? ....
by loyalizer February 26, 2008 9:44 PM PST
I have waited specifically for the multi-touch feature in order to purchase a new Macbook Pro. The increases in the CPU, Graphics, and HD are a bonus. The only real let down is the resolution. Apple should be able to get 1620x1050 at the least out of the 15".
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What about a Docking Station
by gagman February 27, 2008 12:29 AM PST
I've been using Mac laptops for over sixteen years and of late have
been wondering that despite the fantastic innovations that Apple is
putting into their laptops, when will they release a docking station?
Why can't Apple take a cue from Sony and make a truly business
friendly laptop?
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Try Wifi w/ Bluetooth.
by whclevelandjr February 27, 2008 7:48 AM PST
I had docking stations from both IBM and Toshiba. The
proprietary connector was always a source of problems, and it
added an unnecessary extra $200+ to my workstation cost.

Now I just use Wifi and Bluetooth to sync up with my office net
and use the mouse and keyboard that stays at the office. I admit
that I also just plug in a monitor for my primary display, but this
is a minor inconvenience compared to the "is my laptop fully
seated in the docking station?" problems I had before.
Duo Dock
by Gromit801 February 27, 2008 11:19 AM PST
Apple had the Duo Dock in the early 90's for their first laptops, and
it didn't fly.
This is new?
by gat0rjay February 27, 2008 10:00 AM PST
I thought laptops have been able to do this stuff for ages w/ tap zones, etc. I've been doing it on my Thinkpad for awhile...
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This IS new.
by McAdams February 27, 2008 10:41 AM PST
No, laptops have NOT been able to do this stuff--at all. I guess
you have yet to use the multitouch feature on iPhone. Try it. You'll
like it,
View reply
Apple is waaaay ahead of you guys
by theoxygenthief February 28, 2008 11:29 AM PST
Apple filed patents in June 2007 already for an all-in-one surface: a surface that determines based on your hand positioning and "pose" whether to act as a keyboard, trackpad or stylus. now is THAT a cool idea or WHAT?!
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