Version: 2008

Comments on: An interview with the misguided RIAA

Don Reisinger's latest column about the RIAA made some cringe. But if you enjoyed that, take a look at the full transcript of the interview to see just how bad it was.

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by andrewrm January 15, 2008 8:52 AM PST
They are so far behind the curve. Artists established and new are now marketing without the leaches at the major lables. They are going to be left behind as they refuse to accept the real world. Fools.
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by Leria January 16, 2008 6:01 AM PST
I agree wholeheartedly. The artists have got the right idea with distributing things themselves, and if they truly do still need the record companies, threatening to make and distribute things themselves will put them into a position of more power than they currently have with the record labels.
by skyzophrenyk January 15, 2008 9:23 AM PST
The RIAA disgusts me. How is it the responsiblity of college campuses? They are suddenly babysitters for grown adults? So everyone should be punished by loss of financial aid becasue somebody decided to download some music? Please, its not even theft, its COPYRIGHT INFRINGMENT. They are not synonyms.
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by talk2farley January 16, 2008 9:57 PM PST
"How is it the responsiblity of college campuses?"

How is it not? Picture this, you knowingly allow me to use your gun to commit murder on your property. Would you argue that you aren't responsible because I am a full grown adult?

"Please, its not even theft, its COPYRIGHT INFRINGMENT."

Are you daft? Copyright infringement is the THEFT of intellectual property. Spend less of your university time stealing music and more of it studying, you ingrate.
by James7777777 January 15, 2008 9:47 AM PST
It's wonderful how they can spin numbers. The RIAA starts acting like the Mafia suing everyone in sight so consumers begin to boycott. Rather then recognize the boycott and improve their business practices they claim the lose of sales is due to piracy.

WAKE UP! You are a hated group. You are losing money because educated consumers are boycotting all music that supports the RIAA.
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by gminetos January 15, 2008 9:58 AM PST
Don, what I wanted to hear/see you offer in these columns re the RIAA was what solution WE as the public want. What's OUR answer to the problem ? How would WE want the recording industry to change ? We need to stop ******** about them and offer solutions to get them to change ! And as a journalist on Cnet you should be leading that.

My offer you might ask ? I favor the "all-you-can-eat buffet for one low price" model. This is where for each technology item that you buy that can record and/or play ANY media file then $1 or 1% (or some such portion) of that goes to pay the music/movie industry for your right (or license) to FREELY copy/trade media files without limit or restriction.

Such a model does not impact anyone except those enjoying the use of music/movies/videos/etc and it only impacts them in a small way at only discreet times when they purchase certain tech equipment. This should be pitched to the RIAA and MPAA as a solution. If you don't like this model, don't just throw stones at it but come up with a better one. It's high time to offer and debate real solutions instead of crying about the Big Blue Meanies.
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by biffhenerson January 15, 2008 10:33 AM PST
Good example. For the RIAA. Ha Ha! Even an "all-you-can-eat buffet for one low price" has rules about not sharing or removing food from the establishment. Are you proposing that Dad pay for himself at the buffet then bring his food to a table to share with 8 children & a wife? Why stop there, perhaps share with other tables and familys as well? Fill up bags and take them home? How does the buffet stay in business?
by MikesVoiceOfReason January 15, 2008 11:24 AM PST
OK, maybe I'm probably missing the point again, BUT....
Who cares if the RIAA goes after Grannies, kids, colleges, etc.?
Yes it?s the low hanging fruit, and yes this makes them lazy and hated, and yes they probably are out of touch with the ?real? world, but there is an incredibly easy way to stop all of this. It's a 2 prong approach:
1) Stop stealing. Yes, it really is that simple. We have to put into place all kinds of laws to punish the rest of us (charging more to cover the costs of those who break the laws). Everyone has a basic understanding of right and wrong - ask any 5 year old - we just sometimes choose to ignore the little voice and hope we can get something for nothing.

2) Vote with your wallet. I live in a great country that runs quite well on the free enterprise system. There are a lot of things I WANT for free - free health care, free housing, free transportation, free food, free music, free internet, free text messaging, etc. Guess what, I don't have the RIGHT to these items for free. I can, however, pay for them and am empowered to negotiate for the best price. It always amazes me how people are willing to pay ridiculous prices for sports tickets, concert tickets, etc., but complain when they have to pony up for music, cell phone service, etc. The RIAA may be the most evil org on the planet, but they won't exist long if people get together and collectively boycott their services. I am writing this on Martin Luther King Jr's birthday; a man who accomplished quite a bit of change using the same boycott practice. If you don't like the current price of music - stop buying it! Trust me - prices WILL change.

Don, I heard you on TWiT and I'm not sure I see it the same way you do. You are probably closer than I am, but what did you expect them to say? Again, if we don't like them, let's band together, set a price point we are willing to pay for music and stop stealing it. BAM - they are out of business. I work in a group where intellectual property is extremely important to our business' survival. I guarantee if someone infringes on our rights, we will be all over them as well.
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by starmarie10 January 15, 2008 10:20 PM PST
Mike, I do not download music...not even from iTunes. I have not purchased a CD since Metallica lashed out at the fans some seven odd years ago. I have nothing but disappointment and disgust for the entire industry. But the money they have lost by me not purchasing music is thrown into the category of lost sales due to piracy. It's a sham and that fact is the RIAA won't see things as they are. I am not the only one boycotting the RIAA but you don't hear that part on the news or when they whine about lost sales, do you? The industry is in a panic and they choose not to address any of these issues in a decent manner. I agree that we are not doing enough to make a clear statement to this organization. You have to understand, by me not purchasing music I am still silent because the RIAA will ONLY believe that those lost sales are clearly due to piracy and nothing else. Why? because in their minds "favorability ratings of the record industry remain as positive as ever...".
by aka_tripleB January 15, 2008 11:43 AM PST
I like how they say, "Bringing lawsuits was by no means our first choice, but a necessary step we had to take."

Yet have they ever tried any other means? Have they ever pressed criminal charges against anyone? Isn't it considered extortion when they allegedly catch people illegally downloading songs, and take people's money for it without a trial or litigation? Is it possible that the RIAA doesn't follow standard protocol for theft because then people will find out how much their product is worth, have investigation into the worth of their product, or police give their cases low priority because of the worth of their products and frequency of the occurrences? Or have the judicial system question how well they actually secure their products from thieves?
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by Leria January 16, 2008 6:05 AM PST
You hit on one of the big things that I dislike about what the litigation against these people as well: the record companies are basically saying "Pay up or I will sue you!"
Now, if I was to do that, it would darn well be called what it is, extortion. But when it comes to the record companies, it seems that they get a free flipping ride from the government.
by MedicineHead January 15, 2008 11:45 AM PST
I heard you on TWiT as well, and was intrigued to read of the "insulting" nature of the RIAA representative. I don't see it. Many of your questions were very biased and worded poorly, and despite the somewhat hostile nature of the questions, I think the RIAA representative handled things pretty well.
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by jpmays January 15, 2008 11:56 AM PST
I noticed there was no mention about the skyrocketing prices of CDs over the last five to 10 years! I also saw no mention of the fact that the reason people are downloading music from P2P networks is because of the exorbitant/prohibitive cost of a single CD, which may only contain four or five songs one likes?

Maybe the RIAA should address this issue first before pointing fingers!
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by lumper5 January 15, 2008 1:30 PM PST
What skyrocketting prices? When CDs first appeared in the mid 1980s, most were priced between %16.98 and $18.98. Depending on which inflation calculator you chose, that figures to be over $31.00 - $33.00 in today's dollars - for a single CD. The fact that CDs are genarlly priced at $14.98 - $17.98 today and even $9.98 for deep catalog suggests that if anything the real price of a CD has declined in the last 20 years. When I browse the isles of Best Buy I seldom CD a new release over $17.98. Amazon's even cheaper.

CDs were WAY overpriced to begin with. (I think they're still overpriced today, but you can't justify a claim that the price of them is skyrocketting in real dollars and cents.)
by Leria January 16, 2008 6:08 AM PST
Once you take into account inflation, the prices of CD's and DVD's have gone up precipitously. Secondly, because the manufacturing techniques for CD's and DVD's are old, lumper5, the prices for both should have gone down. Instead, they have gone up or stayed staid, at best.

The companies need to realize that more and more people want to pick and choose their own music, without DRM, and start offering that in stores. Maybe have a full shelf of DVD/CD burners in the stores and allow people to pick and choose their own music and burn it to DVD/CD themselves that they have bought outside of the store.
by kwhittingham January 15, 2008 12:50 PM PST
Sad. I don't think that big record companies (i.e. the bulk of the recording industry) are good for music. Quite the opposite. Currently music is no longer successful on its own merit - Darwinism is out. Mostly someone is pre-selecting what we buy. I think (and hope) that over the next few years, the record company as we know it will dissapear. The bulk of the service they provide to us has been replace free of charge by the internet. Good bye and good riddance.
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by mcooper13 January 15, 2008 1:07 PM PST
Like someone alluded to yesterday, going after college students is a poor strategy.

These students will eventually be running the country. In a decade or two these students will be leaders of government and industry. I wouldn't be surprised to see them overturn the DMCA and destroy the RIAA and MPAA - no matter how many lobbyists are thrown at them.

Nice short term thinking.
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by Leria January 16, 2008 6:10 AM PST
That is a good point there. Many people who I have talked with are getting seriously tired of being told they cannot do certain things (DVD-ripping, etc.) by the content owners, and are seriously in favor of overturning and rewriting copyright laws to make them MUCH more lax, to the point of basically saying that if something is not being actively sold or the person distributing it is doing so without the profit motive, they are allowed to do that.
by Begauerx January 17, 2008 5:34 AM PST
"free health care, free housing, free transportation, free food, free music, free internet, free text messaging, etc. " ....

"free health care" -- If I could take my favorite doctor, clone him for free, and send him to 10 of my close friends, I would.

"free housing" -- If I could drive down the street in the most expensive neighborhood in my city and point at my favorite house and make an exact duplicate with no labor, materials or time, for myself, I would.

"free transportation" -- The other day on i-71 I saw a yellow Lotus pulled over. What i wouldn't give to be able to pull off on the side of the highway and have an instant free copy at no expense to it's owner... "you mind if I copy your car?" "what do I care?" "thanks!"

"free food" -- I'm a bit of a nerd, but to anyone who's watched Star Trek, I'd like to be able to replicate this killer shepard's pie my mom used to make. It's not even the recipe's creator that would care, it's the middleman who sells the recipes that's going after people.

"free internet" -- This buddy of mine used to play Quake1 with me back in the day. He had a "backbone" connection, a t3/oc83 or something like that. What I would have given to copy that connection.

I think you're getting my point. As a previous posted stated, you can't "steal" something if the original owner still owns it. The RIAA is furious that someone created a free car that runs on water while their gas guzzling high priced SUV's are declining in sales. Innovation always trumps those who root in and refuse to change. The campaign your running will only alienate yourself from your end user, who ultimately pays your bills. I wish you the best...
by lumper5 January 15, 2008 1:15 PM PST
Small quibble and it's only one of grammar. Isn't it "without further ado" stead "further adieu"? "ado" means "fuss or delay" and "adieu" means "farewell".
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by rickfle January 15, 2008 2:26 PM PST
It seems obvious that the RIAA is either seriously wrong-headed, or they just think we're stupid. College students are an easy target (I am father to a Cal sophomore): most parents would probably do whatever the RIAA asks of them to simply remove the distraction from their lives. Large overseas cartels are a difficult problem. The solution for this involves diplomacy (yeah; right), money and time. It's not about training for later-life experience with intellectual property rights; where did they think that up? It's surely not about morality; I've been a pro musician and composer for over thirty years: trust me when I tell you finding morality in the record biz is like finding Vista fanboys at Macworld; like finding razor blade in a ProTools room. It's about the money, and about the fear of irrelevance. Of course it's wrong to steal. But if it's wrong when consumers steal from RIAA members, how come it's OK when RIAA member companies steal from artists? The old model has fallen away; most of what the RIAA knew twenty and thirty years ago, even ten years ago (even five) is wrong, or meaningless. Why has the CD profit margin remained an untouched subsidy for twenty years, even as sales volume long ago outstripped whatever R&D and creative investments were made in the 'seventies and 'eighties? News: when a "catalog," i.e. old material, CD is sold, it's pretty much pure profit for all concerned, especially if the artist has moved on to a better deal at another company and the catalog item pays a small royalty, especially for artists who aren't composers. In some cases, catalog items generate no royalties if certain sales thresholds haven't been met. It's true that some of Don's questions made some unstated assumptions, but the RIAA has worked hard to paint themselves into this corner. Funny thing, though - there is still a "recording industry," it's just that the venue has moved to the home studio and the "project studio." The are more artists than ever involved in making business decisions that used to be made by lawyers and managers that were trained to make these decisions and exercise good judgment in these complex matters. These new entrepreneurs could probably use some help; I know I could. Too bad there isn't some kind of, oh, I dunno, "recording industry association" we could join. An organization that understands the music business as it exists now.
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by Travis Ernst January 15, 2008 3:56 PM PST
RIAA's reply doesn't even dignify our comments. They evaded true answers and skirted around their tactics. The arresting a grandma WAS a truth that RIAA was implying was misleading by bloggers or people who are plotting against them. I don't think a 70+ year old granny would be DLing rap or offensive music. Old Blue Eyes, maybe <grin> .

RIAA's statement (last week) to the Post (corrected article) that we cannot even load our purchased music from CD to our computers, MP3 player, or PC goes on to prove their bully stance. If we have purchased the song/s or a hard copy of the material from a retailer, we have a license to install it on our MP3 player (fair use act). RIAA ignores the fair use clause throwing it out the window and running it over with a bulldozer.

This is one of the reasons a lot of artists have gone Indie. My last purchases of music have been from indies that I know, who before were inked to a national label. Now two of those boys have their own home studios. Avoiding the problems that RIAA causes.

Of the national acts I like, I have not seen reason to buy their releases recently. Only one has put out an album in recent years. I don't listen to the radio so I have yet to hear his new materials.

YES you are a bully RIAA. You act like a peeping tom and we are sick of you saying people are guilty before proven such. We don't need another J Edgar Hoover listening in on us, unless everybody at RIAA is a cross-dresser like Hoover.
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by Stasco January 15, 2008 8:12 PM PST
I'm blown away by the RIAA's argument that college students are too young to have an appreciation for the concept of intellectual property. Is is that we haven't grown up in and become accustomed to a world where an artist can legally charge someone for access to an idea? If I were to plant a beautiful tree, and spend all my time and creative energy in nurturing that tree, could I prohibit the ability of another person to gaze upon that tree even if he or she was not interfering with my rights?

Maybe we as young idealists simple appreciate intellectual property for what it is - not a moral absolute but a social contract meant to encourage creative expression - a contract that we as a society have full power to alter as we see fit. The very idea that our creative nature as human beings would be lost without the promise of millions of dollars in royalties is an insult to the concept of art. Lets stop calling musicians artists and label them what they truly are - greedy businessmen.
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by starmarie10 January 15, 2008 9:52 PM PST
The RIAA does not only screw fans, but also artists. I have not purchased music in years because of their disgusting tactics. College students are THE biggest fans....keep biting the hand that feeds.
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by Goodman.seth January 16, 2008 1:06 AM PST
Wait a second...everyone who downloads through P2P services should stop and answer this simple question:

If the RIAA and the major record labels suddenly disappear, will you stop downloading music for free and start legally purchasing music?

Of course not! The fact is the RIAA is trying to save their ***** and keep their jobs...and consumers are trying to keep their rights to free music. Nobody will just CHOOSE to start paying because the big bad labels are gone. It's long past that point. I personally believe when music is valued again, both artistically and physically, the money will roll in. All this arguing about who's the bad guy is pointless, the world has changed the RIAA is just as guilty of ignoring reality as P2P users are of copyright infringement (which although not synonymous with THEFT, is still very much illegal...come on, let's at least agree on that!)
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by please_be_smarter January 16, 2008 6:37 AM PST
Really...
Ever think about how poor many college students are? The RIAA is just ridiculous.
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by ryanlim00 January 16, 2008 7:42 AM PST
Stop stealing. ANY company or industry that experiences theft of products will do everything in its power to stop such theft. They have a responsibility to their shareholders to do so (that's the law in our country in order for a company to become incorporated), which is to say maximize equity value. No company or industry in the U.S. exists for the benefit of consumers. The music industry is no better, no worse. Grow up and stop vilifying the music industry. Do you think Citigroup, Apple, American Express, etc. is any better? They just don't have a product that is so easily stealable.
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by natelink44 January 16, 2008 8:02 AM PST
I laughed so hard when i read: "The digital music marketplace is demonstrably better because of our efforts."

who are they kidding?
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by Dalkorian January 16, 2008 9:16 AM PST
A minor point many RIAA prostitutes ... I mean advocates ... are missing. Downloading for free from a torrent-type site is not stealing. Period. The file is still there, it's not suddenly missing. This is copyright infringement, but it's not "stealing". That's just RIAA spin to make you think they aren't the bad guys.

It's funny when their first answer is always to sue sue sue, but then they claim it's not their first choice. Hmm, evil corporations don't lie, do they?

I'm getting so ticked off with this hole RIAA thing that I'm seriously considering getting all my music through torrents. Why pay the hand that bites?
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About The Digital Home

Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a variety of other publications including PC World and a host of Ziff-Davis publications.

Don writes product reviews for InformationWeek and is a regular contributor to Processor Magazine. You can visit his personal site at DonReisinger.com or if you would like to email Don with questions or comments, drop him a line at CNETDigitalHome@gmail.com. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

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