Comments on: Apple a laggard in climate-change plans, report says
Environmental group measures climate change programs at corporations to see whether "green" claims are backed up. IBM, Google, and Microsoft fare much better than Apple.
Environmental group measures climate change programs at corporations to see whether "green" claims are backed up. IBM, Google, and Microsoft fare much better than Apple.
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I simply can't imagine that Apple's environmental record is as bad as this story claims. We're talking about a single study funded by a yogurt company. I'm not sure why this study is trustworthy, or if this single study's findings are really newsworthy.
Perhaps this is why Apple loses, they are confident already that they're environmentally sound and hence haven't looked carefully into their logistics systems.
- by histerius May 10, 2008 6:51 AM PDT
- Climate Counts' report is an example of very bad PR. You may read my analysis here: http://www.poandpo.com/business-as-usual/how-climate-counts-got-it-all-wrong/
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