Comments on: Yahoo targets women with new 'Shine' site

The Internet giant's Shine Web site will offer original blogs and syndicated content focused on women's lifestyles.

Umm, "...and the much less popular Yahoo Tech . . ."
by thepixelarchitect March 30, 2008 9:14 PM PDT: According to ComScore, Yahoo! Tech consistently generates more
monthly PVs than CNET Reviews, so what does that say about the
CNET offering?

I guess CNET is much, much less popular???; Like this Reply to this comment

Why not improve Yahoo?
by LittleGreenLeaves March 31, 2008 3:00 AM PDT: Clean up the quirks in Yahoo and we'd use it more. Shine sounds like Yahoo's overspending on the wrong stuff. This is inspiring me to head off to Bloomberg.com and check out possible short sales of the stock...; Like this Reply to this comment

Yahoo following vertical trends
by aloredo March 31, 2008 8:04 AM PDT: As important as APEX is to Yahoo, they've finally figured out that verticals is the way to go if they want premium brand advertising. Check out this story on USA Today with one of the most relevant media organizations for women -- Martha Stewart.

www.usatoday.com/money/advertising/2008-03-30-ad-networks-internet-martha-stewart_N.htm

The key factor is authority, and Martha Stewart developed that over the years with her audience. I don't think Yahoo can develop this overnight.; Like this Reply to this comment

Is this ugly?
by michael_o March 31, 2008 12:34 PM PDT: Funny that's what they grabbed for the screen capture. Are poorly executed me-too verticals ugly? Do we even have to ask? Bring back TK or sell this beast to MS but get it out of the purgatory Yahoo's Yang and Semel boxed it into.; Like this Reply to this comment

Another one please...
by mpiol March 31, 2008 2:22 PM PDT: Please make one for men, because this looks great, my wife spent 1
hour browsing it today...God design, layout, content... Please make
one for men; Like this Reply to this comment

Shine
by Cwadsgo April 1, 2008 6:13 AM PDT: I find it very humerous that the smart people
at google dosen't know what a shine is; Like this Reply to this comment

Oh this is sooo cool...
by amy.licious April 1, 2008 4:41 PM PDT: ...they should start one for guys, merge the two and call it Yahoo 360. Push ad's for women at our pages and for men at their pages, but that would've been too easy. ~sigh~; Like this Reply to this comment

Nothing New!
by egiuss April 2, 2008 5:56 AM PDT: Check out www.thinklike.co.uk; Like this Reply to this comment


by ThankGodForMommy August 16, 2008 12:12 PM PDT: I started to use shine, being a 35 year old woman. I was disappointed at what the women there liked to talk about-perfect example the article & photo above. I left the community. However, I still have my articles & blogging on Shine due to their quickness & high ranking on Google. Thanks to Yahoo's advertising. I figure I will swim the direction of the current-but it is not where I spend any time.

www.ThankGodForMommy.com; Like this Reply to this comment


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