Comments on: Yahoo-Blue Lithium click on Web display ads

Yahoo agrees to buy advertising network Blue Lithium for $300 million, a deal that adds to a string of industry acquisitions and signals a new direction for online ads.

[Michael.Hatamoto]

Yahoo vs. Google

Good move for Yahoo? I think it can't hurt...

Considering how Yahoo and Google are locked into such an intense
battle at the moment, I believe that it is a good idea for Yahoo to
purchase the company.

I've heard a number of people say Yahoo is doomed and might as
well quit trying! :eek:

[niravabhavsar]

Web vs. Old media

Agree. Definitely a good move for them. There is a lot of money to come from TV/Radio/Print to Web advertising in next 5-10 years. If yahoo keeps the momentum and perhaps ups the ante; they'll do pretty well. Ofcourse may not do as good as the juggernaut Google. But, double digit growth rate won't be too bad considering the size of the company.

[ddgomes]

this is really great !!! I love this side .....and waiting for somthing specail.........