Comments on: Creative wants to make Apple pay
Maker of rival MP3 players says it owns patent for iPod music navigation and plans to "pursue aggressively" royalties.
Maker of rival MP3 players says it owns patent for iPod music navigation and plans to "pursue aggressively" royalties.
January 5, 2010 7:48 PM PST
January 5, 2010 6:00 PM PST
January 5, 2010 5:27 PM PST
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- NEWS FLASH: Sim Wong Hoo files patent for Hot Air!
- by cjoe42 May 20, 2006 12:05 AM PDT
- Funny that Creative had to wait until it had two terrible financial quarters to file this suit. After "declaring war on the iPod" and taking an ass whipping in the process, I guess he decided it is better to become a patent troll rather than an innovator. Rather than accepting second place in the MP3 market (which isn't at all a bad place to be), Mr. Hoo decided to attack Apple head on while not paying attention to his other rivals who have now dropped Creative to third place in market share. Opps!! Now he has to deal with a patent counter suit by Apple, loads of unsold inventory, and aggressive deep pocketed competitors on his heels who plan on further erroding his market position. Looks like Mr. Hoo needs to quickly file a patent on that commodity he seems to have plenty of, hot air!!
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