Comments on: Google to sell banner ads

The search giant plans for the first time to sell ads that include images, a surprise reversal for a company that has won regard for its pioneering use of text-only marketing pitches.

I don't care.

I don't care. As soon as I saw this I set my Adblocker to block it. <evil laugh>

Does Adsense make sense?

?AdSense promises to place ads on Web pages that are relevant to a marketer's message, based on an analysis of the page's content.? By Evan Hansen
Staff Writer, CNET News.com

Let?s see if I totally understand what Google is tying to do with this new program other than make a profit for them and does it make sense for us trying to make a profit to sign up.

If I were in the business of selling flashlights and decided to sign up for this new service with Google, it?s my understanding that I will need to place a banner on my site that will generate ads based on the content of my site.

Correct me if I am in wrong in saying that the banners supplied by Google will then display advertising from other people trying to sell flashlights. If I happen to be able to supply these flashlights at the absolute lowest cost by buying millions of them at a time at a discount, I guess I would win out and it was well worth the effort.

But if I am one of the majorities of small business trying to make a living with the use of the web, I think I would only be driving my customers to other merchants selling the same product at a lower cost. The advertisers that get viewed the most are the ones with large advertising budgets that have the ability to spend large amounts of money to companies like Google.


So for the lonely flashlight salesman Adsense makes no sense.

[friedenson]

Adsense makes sense

Erics argument makes sense for certain kinds of flashlights that he sold, but does not make sense if flashlight ads were for different styles flashlights that Eric did not sell, or batteries, or replacement parts for flashlight or for any other related item to flashlights such as ads for campers that use flashlights selling and night vision equipment. Night vision is related to the sale of flashlights. And with a little more thought there are probably many other products and services that are also related to thge sale of flashlights that would bring in additional revenue.
Selling advertising is a good idea, it adds content and credability to the site.