Comments on: What does Andy Samberg's YouTube hit say about NBC sites?

Another Saturday Night Live clip is rocking Web video, but this time YouTube, not NBC, is cashing in.

[chuchucuhi]

I noticed this last bit that Samberg did was on YouTube after I stopped off at the groups site, www.thelonelyisland.com and was poking around. I can't say I keep up with all his stuff but I think Andy Samberg tends to "get it" in terms of the value of reaching more people than keeping everything under lock and key and only staying loyal to one entity to peddle his media. I think he's more in entertainment for him and those in the group than trying to make as much money as humanly possible.

[assman]

This clip IS on Hulu.com. That's where I first saw it. It was posted on Hulu the day after SNL aired.

The difference is that the Hulu version is what viewers saw on NBC, with audience laughing audibly in the background. On Youtube, it is the video directly produced by the Lonely Island and has no audience audio. The biggest difference is the quality, as Youtube has just recently gone HD, the quality of the clip on Youtube is now much higher than Hulu, which only allows 480p resolution for most broadcast content, vs. 720p and 1080p on Youtube.

Kudos to Google for going HD. Biggest improvement for Youtube since inception.

[4schler]

the lonely island guys have been posting all of their stuff on youtube and other video sites for a few years now... basically since youtube was born, and have been doing that with their original stuff since long before they were ever associated with snl. in fact, their internet videos were what caught the eye of snl execs in the first place, if i'm not mistaken. who wouldn't stick with the platform that made them successful in the first place?

[RomanArzhintar]

If the video appears in HD on YouTube, and not all videos do, that video will look better currently on YouTube HD than on Hulu. Also, the video is less likely to have ads on YouTube, although that is changing. As long as several players compete to serve that video users will benefit. Both Hulu and YT are massive improvements over products available just last year.