Comments on: Summer traffic up for Google, down for Microsoft

The latest figures from research firm Nielsen Online show a slight lift to Google's audience from June to July. Microsoft's visitors shrunk by an estimated 700,000 in that time.

[flickrz]

"Google's time numbers are climbing, no doubt because of new products like wiki site Knol. In July 2007, people spent an average of 1 hour and 34 minutes with Google, compared with almost 2 hours this summer."
Not because of new products like knol but only because of YouTube. I was expecting better analysis from cnet.com

[t8]

The figures already count Youtube. Knol will only increase the time spent on Google real estate. The analysis is fine.

[whas8020]

I am waiting on the ComScore numbers out in the next week (better to compare apples to apples, given that none of the services have exact data), but a drop in the MSFT share after a small May/June uptick due to the gimmicky "Live Search cashback" would certainly make sense.

More in depth analysis here:
http://businessmindhacks.com/post/microhoo-post-mortem-post-part-4-the-patient-is-not-quite-dead-yet

[benjaminstraight]

Because GOogle is better.

[gopodge]

Only one way to look at it. When people aren't locked in, they don't choose Microsoft products. They choose the best products.

Microsoft should try using Google search to find a replacement for their crappy search product.