Flipboard tonight unveiled a new version of its popular iPad app, an update led by the inclusion of Cover Stories, a feature that gives users a one-stop feed for the articles the service considers most relevant based on their social connections and what they've already read.
The new feature was introduced originally with Flipboard's iPhone app, and until now it hasn't been available for the iPad. But this new release makes Cover Stories a key component of the company's plan to make its app the best place for users to go to catch up on the news that's most important to them.
And that's especially true because the feature is designed to learn from users' behavior and to give them ever more relevant articles, the more they come back.
When Cover Stories was first introduced on the iPhone, CNET's Rafe Needleman said the feed "did a good job of finding articles I didn't know about and that I would be interested in reading." Now, Flipboard is hoping it can bring that utility to the millions of people who use its app solely on the iPad, or who depend on it on the iPhone and miss it when they turn to Apple's famous tablet.
The new version of Flipboard for iPad comes with a few other new features, as well. Among them are a third page in the table of contents that offers readers a total of 32 tiles, and the ability to make tiles from specific Google Reader folders.
Flipboard also said it is bringing its app to French users for the first time, on both iPad and iPhone.