October 29, 2009 12:58 PM PDT

Live NBA games now on iPhone, Android

by Erica Ogg
  • Font size
  • Print
  • 16 comments

NBA mobile app

Live stats overlay a game streamed to the NBA League Pass mobile app.

(Credit: NBA)

Not about to be outdone by baseball, pro basketball is getting in on live streaming to mobile phones.

The National Basketball Association will announce its first set of applications that let fans watch games live on a mobile device Thursday. NBA League Pass Mobile will be available for download for the iPhone, iPod Touch, and Android phones starting Friday, the third day of the league's regular season. BlackBerry users will have to wait a bit longer, the league saying that application will arrive "by the end of the year."

The NBA follows Major League Baseball, which introduced its iPhone- and iPod Touch-compatible live streaming application in July, and a beta version of an Android app Wednesday.

The NBA's application will cost $39.99 and let users watch up to 40 live games per week via their smartphone, though local TV blackout rules will still apply. The app also has an option to watch some games on demand for up to two days later and comes with game alerts and live stats.

Currently there is not added benefit if customers are already subcribers to the NBA's League Pass TV package. But bundling the two is something the league is looking at for the future, said Bryan Perez, senior vice president and general manager of NBA Digital.

Besides the live streaming app, the NBA already has its Game Time and Game Time Lite apps on Apple's App Store, the Android Market, and BlackBerry App World. The Lite version is free and comes with scores, stats, standings, and team schedules. The $9.99 Game Time includes some on-demand video, game highlights, live game alerts, stats, and access to an NBA Twitter feed.

Perez said the league has made an aggressive push into mobile this year, mostly because it knows who its fans are.

"We have one of the younger demographics of the major sports leagues," he said. "As we look to the future of our fan base, they're consuming content in a much different way, and in many ways the mobile phone is the connection to the world for the youth market. If we want to cultivate fans and be innovative, we need to follow our fans where they're going."

More screenshots after the jump.

NBA mobile app

Highlights menu.

(Credit: NBA)

NBA mobile app

Live game scores menu.

(Credit: NBA)

NBA mobile app

Live stats.

(Credit: NBA)
This story was updated at 2 p.m. PDT to include Game Time's availability for Android and BlackBerry.

Erica Ogg is a CNET News reporter who covers Apple, HP, Dell, and other PC makers, as well as the consumer electronics industry. She's also one of the hosts of CNET News' Daily Podcast. In her non-work life, she's a history geek, a loyal Dodgers fan, and a mac-and-cheese connoisseur. E-mail Erica.
Recent posts from Circuit Breaker
Psystar closes up shop...or does it?
CE industry hopes 'Avatar' is a hit
Palm's losses decline for second quarter
Mac clones through the years
Apple files countersuit against Nokia
The iPhone moves from the quad to the classroom
Black Friday PC sales up, but overall revenue down
Dell forms communications unit
Add a Comment (Log in or register) (16 Comments)
  • prev
  • 1
  • next
by AppleSuxLeo October 29, 2009 1:06 PM PDT
Android RULES !
Reply to this comment
by Elvinu October 29, 2009 1:39 PM PDT
iPhone RULES ! oh w8... i HAVE one.
Reply to this comment
by CDubber October 29, 2009 3:53 PM PDT
Don't mind AppleSuxLeo - Microsoft pays him a nickel for every comment.
by nebna November 1, 2009 12:12 PM PST
cdubber,
what does microsoft have anything to do with android?owned yourself
by EdCenter October 29, 2009 3:06 PM PDT
Thanks! I just d/led it now onto my iPhone 3G. 2 things I would add about this app:
1) The $40 is only for the 2009/2010 season. Next season, you'll have to either buy the app again or something. This tidbit is from the app's builtin FAQ.
2) You can watch games over 3G without jb'ing.
Reply to this comment
by PeteyBrian October 29, 2009 9:13 PM PDT
EdCenter,
3g video streaming for me is very frustrating on my iPhone 3g.

I'm in SF Bay Area with AT&T/iPhone 3g - JBroken. My limited experience streaming video using Slingbox/iPhone 3g is that it looks good on wifi - but every 30 minutes or so, my video will drop.

Using 3g, my signal or connection is not consistent enough and can watch maybe 5-15 minutes before dropping. Using 2g/Edge, forget it - too blurry and freezes constantly.

I don't know whether to blame my iPhone or AT&T or both - as my laptop almost never drops video.
by raul260 October 29, 2009 5:19 PM PDT
too expensive.....
Reply to this comment
by rationalreview October 29, 2009 6:16 PM PDT
Too expensive and everything heavy in streaming on my iPhone sucks because their hardware is crappy. Waste of money unless it can be delivered to my phone without dropping all of the time.
Reply to this comment
by PeteyBrian October 29, 2009 8:55 PM PDT
Thanks Erica!
I am a huge Golden State Warriors fan with an iPhone. In March, I bought a Slingbox for $180 ($150 now if you shop around) and the iPhone Slingplayer app for $30. I can watch whatever's on my home cable box remotely from my iPhone or 3 laptops (only one connection going at a time). This will cover most home and away Warriors games.

However with the recession, my guess is that many NBA games this season will NOT sell out. Thus, Comcast Cable may or may not locally televise my Warrior games.

Erica reports, "The NBA's application will cost $39.99 and let users watch up to 40 live games per week via their smartphone, though local TV blackout rules will still apply."

If one buys this package, will any NBA games be blacked out?

If one's local team's game is not televised, shouldn't they be able to view the NBA game on this package???

I'm only sweating this because I'll be on the road a bit this season.

$40 is no big deal to me considering to attend that same NBA game - that's what it'll cost you to park and get a program, hot dog, nachos, and a cold one.... let alone the tickets!
Reply to this comment
by kstam70 October 29, 2009 10:25 PM PDT
They should give this to people with NBA League pass just like how NFL Sunday Ticket does it! This is stupid...
Reply to this comment
by AppleSuxLeo October 30, 2009 1:41 AM PDT
Android...Yeah , we have that !
Reply to this comment
by NJMetsHero October 30, 2009 6:14 AM PDT
I really hate blackouts...kills a lot of the usage of these types of things.
Reply to this comment
by locohuge October 30, 2009 6:47 AM PDT
40, are they crazy, that's why you got ESPN.
Reply to this comment
by imrubio October 30, 2009 5:22 PM PDT
I hate the black out rules. I'm in santa barbara where the lakers games are shown on KCAL 9 carried by the local cable company. However, I've got DirectTV and they don't offer KCAL 9 up here. But because the local cable company offers it, NBA League Pass blacks out Laker games. Can I sign-up for this app with a different zip-code, like somewhere in alaska so the black out rules don't apply?
Reply to this comment
by PeteyBrian October 31, 2009 5:11 AM PDT
Check out ATDHE.net - free live sports. I saw a couple of Laker pre-season games on KCAL 9 streaming on this site. Worth a try.
by ieshoes November 6, 2009 9:26 PM PST
<a HREF="http://www.ieshoes.com/">jordan shoes</A>
Reply to this comment
(16 Comments)
  • prev
  • 1
  • next
advertisement

15 sites that went kaput in 2009

Web sites launch all the time, but they also shut their doors. We highlight 15 that bit the dust this year.

Top 10 news stories of the decade

Let the debate begin: Was the iPhone more important than iTunes? Was anything bigger than Google finding a great business model? CNET offers its list of the 10 most important stories of the '00s.

About Circuit Breaker

The Circuit Breaker will keep you plugged into the world of consumer electronics and PC makers, with close attention to Apple, ever the trend-setter. Erica Ogg will try to make sense of the constant stream of new and increasingly connected devices we find in our homes, cars, and backpacks, as well as the companies that make them. Based in San Francisco, Erica is partial to gadgets that allow her to search for the best mac-and-cheese recipes, read grammar blogs, and watch "Mad Men" and the Los Angeles Dodgers whenever she wants.

Add this feed to your online news reader

Circuit Breaker topics

advertisement
Click Here
advertisement

Inside CNET News

Scroll Left Scroll Right