Facebook is said to have plans to launch a music service in September, according to a report by CNBC.
I'm checking with my sources now but remember, we've heard these reports about an imminent music service from Facebook before and so far not much has emerged.
According to CNBC, "a source familiar with the plan" said the service would launch September 22 at the company's F8 conference. CNBC offered few details about what the service would look like.
But separately, Mashableis reporting a Facebook music service will "rely on partners" by Pandora, Spotify, and MOG to provide the content.
A Facebook representative was not immediately available for comment.
The top four labels have long hoped that Facebook would build its own music store and sell songs directly to Facebook users and the company has always declined. A third-party platform seems consistent with that strategy, but without knowing many details, hosting other services seems a little less exciting.
You can already connect to many music apps services through Facebook, though the experience is fragmented and not cohesive. It would be interesting to see what kind of music service Facebook founder Mark Zuckerberg could build. He has publicly acknowledged being a fan of Spotify.